Chapter 1217: Brilliant Propaganda
To go out and advertise is a sin.
All day long, it's not about publicity, it's not meeting with fans, it's not signing sales, it's just on the way to do it.
Not to mention Shen Huan, it was Ji Yinmei who was accompanying her, and netizens also shouted at her "why is she thin again".
Luckily, there are private jets available for rest, otherwise a group of staff wouldn't know how to hold on.
When they finally returned to Los Angeles from New York, Chicago, and Houston again at the end of August, except for Shen Huan, almost all the people who accompanied them to complete the race had tears in their eyes.
This scene happened to be filmed by reporters and posted on the Internet, making countless netizens cry and laugh.
But they had to admit that Shen Huan and the others were tired on this trip.
A total of 70 days of advertising tours, they ran to more than 40 big cities, an average of 1.5 days.
And it's not like you can go to the city every day.
After Shen Huan arrived, he immediately had to play basketball and interact with everyone, such as driving a BMW car, eating in McDonald's, and drinking Pepsi at any time...... Wait a minute.
Fans are also crazy.
Shen Huan's every publicity activity is expected to be 1,000 people, and it must be 5,000 people.
Medium-sized events with 5,000 people always had to be moved to the stadium in the end, facing 20,000 or 30,000 spectators.
In addition to the time to rest on the plane, even if Shen Huan stayed in the hotel, there were crazy fans who passed over various guards and knocked on Shen Huan's door through various methods.
The problem is that they are not only disturbing Shen Huan, but also the rest of the staff who live on the same floor.
With such a high intensity of work, and a full 70 days, as long as one person will be tired.
Ji Yinmei and Shen Huan returned to the villa, didn't say anything, rushed into the guest room that belonged to her and went to sleep, and didn't care about taking a shower or anything.
Shen Huan himself was not so tired.
After taking a bath, he can still call Xiao Shuishui and wait for the woman to report her safety.
Since having the system of a good master, Shen Huan has drunk so much spiritual liquid and muscle-strengthening bone cleansing decoction, and eaten so many Guben Dan, and his physical fitness has already become superhuman in the usual sense.
So after July, everyone was very surprised to see Shen Huan appear at the event site in such good spirits every time.
In particular, Shen Huan has an average of 3 basketball training camps a week, which are faced by local talented players, and even basketball stars from Europe and South America, which is even more intense.
But Shen Huan has never released water, and will teach them seriously and strictly in every game, which makes fans who spent money to buy Adidas, Burberry and other products and lottery tickets to watch with relish.
What is true and what is a show, normal people can usually see it.
Therefore, this advertising campaign, with Shen Huan's full cooperation, has a very good effect.
When I returned to the United States, the sales results of people in Europe and South America came out.
Visiting the first country in Europe - the United Kingdom, in the past two months, Shen Huan's 6 endorsement contracts, the least increase in sales, are 75% of BMW.
The highest is not Adidas, but the British's Burberry, several models endorsed by Shen Huan, and those he wears on his body, all of which have become super hits this summer, and the sales in the UK have increased by 5 times!
Such a dazzling result can be said to have made Burberry and other companies smile.
On the whole, Europe's economic consumption, because of Shen Huan, has increased by 2 percentage points, which is almost equivalent to the data obtained after an important economic stimulus plan.
The effect in South America is not fully felt now, but it is also around 1 percentage point.
No wonder, the New York Times also wrote an article for Shen Huan, praising him as "the promoter of the global consumer economy".
Get!
regarded Shen Huan as a panacea.
There is not a lot of publicity on the side of the United States, Shen Huan only went to 4 cities, and even Los Angeles has no special publicity.
This is because Shen Huan will come over again before the playoffs next year to do a more in-depth national advertising promotion.
At that time, there were at least 10 cities waiting for Shen Huan.
Similar to the United States, there are several important cities in Asia.
Don't underestimate Asian cities, which now account for one-third of the world's top 20 cities.
For example, Huajing, Huhai, Yuezhou, Nanwan, Tokyo, Seoul, Singapore, Bangkok, Kuala Lumpur...... And so on, the degree of prosperity can completely beat the cities outside New York and Los Angeles in the United States.
There are 5 million, 10 million or even 20 million urban agglomerations at every turn, so I ask you if there are so many dense population sizes in Europe and the United States!?
Isn't it just to sell goods to people?
With a source of customers, there is everything!
Therefore, they are also important for the six major brands that ask Shen Huan to endorse, and they are not inferior to any big cities in Europe and the United States.
Actually, it's much simpler.
Shen Huan's main activities in China in the future, so these Asian countries close to China will be a greater focus, and Shen Huan will inevitably go much more frequently than Europe and the United States.
Of course, the frequent mention here basically means going there once a year at most, and the itinerary will not be arranged so much.
For example, this year's Christmas, Shen Huan will leave for these cities to bless everyone for the New Year.
It is also because of this explanation that these crazy fans in Asia can be regarded as temporarily appeased.
For this time, there is no way to return to China with the championship trophy and FMVP trophy as soon as possible, and the fans of Huaguo are of course the most dissatisfied.
Not to mention them, even the six major sponsors are also very sad that Huaguo was not included in the scope of publicity this time.
After all, China has a population of 1.5 billion and four megacities, one or two dozen cities comparable to Los Angeles.
Such a country is equivalent to half of Europe's consumption.
Since Shen Huan went to the NBA in April, the sales of these six brands in Huaguo have been increasing, especially after Shen Huan won the championship, their products have exploded in sales.
If it weren't for Shen Huan's itinerary for 70 days, they would have been eager to add another 20 days in Asia, so they would have let Shen Huan run around in China.
If that were the case, their sales would be even better.
The market value of stocks, which is now rising, is bound to hit a new high!
But that's okay too.
Thankfully, Shen Huan is from China, and after he returns to China, he can hold an advertising promotion every now and then on a weekend.
I believe that with the crazy love of Chinese fans for Shen Huan, the lively scene at that time will definitely not be weaker than Europe and the United States this time!
n.