Chapter 280: Live Room Publicity

The fragrance of wine is also afraid of deep alleys, how the publicity of a film and television drama largely determines the box office and ratings results,

Some directors even spend one-fifth of the total budget funds for publicity, and the publicity in place may not be a sell-out, but without publicity, it will definitely not be a sell-out, which is a truth that has been practiced countless times.

Fang Jing continued to shoot a few scenes of Lao Jiumen in Hengdian, and Xu Shi was busy looking for TV variety shows to promote.

Three days later, Fang Jing returned to the magic capital and came to the studio but didn't find Yang Ning.

He hadn't forgotten to travel with Bell, and he had to settle accounts with the culprit!

"This is Mr. Fang! a ruthless man who dares to eat earthworms. ”

"What's more, you haven't watched the latest trailer, have you?

"Such a heavy taste?"

"Isn't it, I heard that there are three squeaks. ”

Seeing Fang Jing enter the office, several new employees bowed their heads and whispered, the boss's latest variety show they naturally watched, after all, this is also part of the work.

saw Fang Jing eating insects in the show, and a series of actions of exploding bull's eyes, completely blinded their titanium alloy eyes.

"What is a squeak?"

"You don't understand this, it's just eating mice, alive, crunching in the hand, biting into the mouth and screaming a second time, and swallowing the stomach a third time. ”

"It's disgusting, don't say it!"

Walking around the entire office, Fang Jing didn't find anyone, and said to Wu Jiajia: "Do you know where Sister Ning went?"

"I just left in the morning! I said I was on a business trip for a few days, and I didn't know what to do. ”

"Such a coincidence?" Fang Jing didn't believe it, and took out his mobile phone to call Yang Ning.

In a community in the magic capital, Yang Ning was lying on the sofa at home in pajamas and watching TV, and sat up when she saw Fang Jinglai.

It was Wang Jinhua who picked her up to travel with Bell, she was in charge of the review, and she didn't say in advance that she wanted to be so heavy, she thought it was a travel show, and she signed it out thinking that Fang Jing would relax a little.

It wasn't until after the show aired that she knew how evil it was, and the guests who participated were completely tortured.

In the past few days, she has been worried, afraid that Fang Jing will trouble her, knowing that Fang Jing is coming back, she will go home and hide after dealing with things in the morning.

"Ahem!!"

After clearing her throat, Yang Ning pretended to be calm and said, "Hey, what's the matter? I'm busy!"

"What are you busy with, I have something to discuss with you, when will you be back?"

"Didn't I invest in big fish and begonias before, so much money always has to see a splash, I will inspect the filming progress and the use of funds.

"I can't say when I'll come back, I still have to go to Yanjing to talk about a few endorsement products for you after I'm busy here, you have a rest these days, and you have something to find Wu Jiajia." ”

"I'll hang up if there's nothing to do!I'm a little busy!!"

"Hey, hey!!" Seeing the end of the call, Fang Jing was furious, "This woman makes him too angry." ”

......

The editing of Lao Jiumen was completed one after another, and the dubbing staff were also in place, and a trailer came out three days later, and it reached the top three of the meager hot search under the repeated bombardment of the studio.

The audience didn't see the finished film, but this two-minute teaser is fascinating.

Major actors such as Zhao Liying and William Cheng also forwarded it one after another, four or five a day.

"Wow! I've finally seen the release! I can't wait!"

"The trailer is okay, and the suspense atmosphere is also in place, I just hope that it won't be like a tomb robbery note, and it will become a love idol drama dressed in supernatural things. ”

"I was relieved to see that the producer was the third uncle, and the starring role was Fang Jing and others, this drama was invested by them themselves, and no other investors intervened, I believe it will not be bad. ”

"Confess Cheng Weiting, this military uniform is very handsome!

"Ten years of tomb robbery book lovers, one last support, third uncle, don't let everyone down again!"

In a hotel in the magic capital, looking at the copywriting materials handed over by Xu Shi, Fang Jing frowned, "There are only two reporters interviewed, and there are no variety shows?"

"I tried my best!" Xu Shi sighed, "Big variety shows don't look down on us, and the small publicity channels are not well-known, and one of the two reporters interviewed is supported by iQi Video." ”

"By the way, they also promised to recommend the homepage, starting the day after tomorrow for a week, if the broadcast effect is good, continue to push, if it's not good, don't talk about it, it's the same as our code writing, look at the results and speak. ”

"It's the same fart!" Fang Jing smiled, "It's not because it's not famous, you look at those platinum gods, no matter how bad the writing is, it's not Shangsanjiang all the way." ”

"If we're a big company, I'm afraid iQi Video won't have this attitude, forget it, don't talk about this, what are the small promotions you are talking about? ”

By the way, I brought Zhang Mingen and Ying Haoming, who are also their own employees, and took this opportunity to let them show their faces more. ”

"Well, it's hard work!" Xu Shi nodded and sent all the information he had talked about in the past few days to Fang Jing.

After a while, the four or five variety shows screened out by Fang Jing were all small channels, not to mention first-line stars like Fang Jing, even third-tier stars were reluctant to go.

He is helping Zhang Mingen and Ying Haoming increase their exposure.

"Think it through? You're going to go for yourself. Xu Shi frowned, "Although the platform is small, if you don't show up, people will definitely not Ying Haoming and the others." ”

"Yes, idleness is idleness, and it doesn't hurt to go. Fang Jing continued to look down at the information until an invitation from a shark platform, "What's the situation, let me play the game?"

"Didn't I send out the propaganda in a unified manner, but I received such a message, which said that you should go to the hottest live broadcast room and broadcast live with the anchor, and you will play the advertisement by the way. ”

"But I didn't reply, it can be regarded as a tactful refusal, your identity is too cheap to go to the live broadcast room. ”

In this year, the live broadcast industry was not accepted by most people, and it was named by relevant departments in three days.

When it comes to anchors, they are either playing games or seed connections, regardless of male and female anchors, their families are very opposed, and when they hear that they are doing this industry, they feel that they are not doing their jobs.

It's too low-end, the grade is too low, that's why Xu Shi pushed it off without even thinking about it, don't talk about Fang Jing, it's Zhang Mingen, who hasn't debuted yet, and he probably won't be happy to let him go to the live broadcast room to promote it with the anchor.

"You arrange a time, I'll do this!" Fang Jing said, pointing to the shark platform.

"It's really fake, you can't fight like this, right?"

"Don't underestimate this industry, a well-known anchor has no less fans than second-tier stars, and he makes no less money than them. ”

"People are basically live broadcasting every day, 365 days a year, maintaining exposure at any time, and the fan viscosity is very strong. ”

"Unlike us, it's not uncommon to see no one for three or five months after filming. ”

"If you cite a second-tier star, ordinary viewers may not know it, but if you want to name a very popular anchor, the audience will definitely have heard of it even if they don't know it. ”

In the previous life, the live broadcast industry was already on the right track before Fang Jing crossed over, and a large number of celebrities began to target this high-traffic industry.

Some go to play games, some go to sing, communicate and interact with popular anchors, there is a little brother who sells lipstick is so popular that dozens of celebrities go to him to advertise.

Besides, compared with the entertainment industry, the live broadcast industry is a clear stream.