In fact, unified purchase and sales also have their inherent advantages, that is, to ensure income in drought and flood, after all, film investment is a high-investment and high-risk project, and it may not even be able to protect the capital, not to mention, there may not be any profit. Ordinary viewers may be impressed by blockbuster films, thinking that this industry is very profitable, but in fact it is not at all, as for how many people have lost their money?

Don't think that during this period, there is little entertainment life in China, and the production of films is low, so the audience will be fooled. There are still a lot of bad movies that don't buy it. Even the cinema is reluctant to go, so there is no box office.

And there's that X-factor. Looking at the history of the film industry, how many casts are strong, the story is smooth, the actors are excellent, and the investment is huge. How many well-publicized films have become so inexplicably popular? How many recognized bad movies have become so inexplicably popular? Therefore, even Jing Jian himself did not dare to guarantee that his own investment would be able to sell all of them? Therefore, there is basically a reassuring guarantee for unified purchase and sales.

In addition, the channels of seed media are strong. The difference of 300,000 to 500,000 is easy to make up. As long as the quality can be passed, the authorization of domestic genuine VCD discs can be withdrawn. Don't think that domestic piracy is rampant, there will be no market for genuine copyrights, these copyright fees are still easy to earn. After all, the domestic base is too large, as long as there are a small number of people who are copyright-conscious, they can support a film with such a small investment.

In addition, overseas distribution channels and cinema chains can also bring a lot of revenue. Millions, tens of millions are not too much, thirty thousand, fifty thousand are not too little, and they are all dollars.

In particular, there is a long-term copyright operation in the future. In the future, it can be on-demand on the Internet, and no matter how remote the film is, it will never be less than a few hundred hits every year. After all, there are people with all kinds of strange tastes. Maybe some bad movies just hit the G-spot of some people? Maybe some people in the industry and students of film and television schools are "learning" how to avoid making bad movies? In the past, it was impossible for the rental and sale of videotapes to have such a good thing, and there were no such large shops and warehouses at all. Therefore, in the age of the Internet, these copyrights have truly reflected their value.

Therefore, it is impossible to lose money at all, and the box office is expected.

is also because there is little entertainment life and the film production is too low, so the audience in this era can just have good movies to watch, and they don't care how many times they watch it. A movie with a box office of hundreds of millions like "Shaolin Temple", on the one hand, the release cycle is long enough, and on the other hand, there are many audiences. It is no exaggeration to say that more than ten brushes are not very rare, and the audience's obsession is much more exaggerated than the big ship later.

As for the co-produced TV series, it adopts the method of giving away for free and sharing advertising. In addition to the more than 30 provincial and municipal television stations, there are also hundreds of prefecture-level city television stations. They don't have so many rules, the domestic advertising market is not fully developed at all, and even advertising resources are quite scarce. Not to mention what the program is about.

The advertising company under Seed Media can serve as a bridge between foreign manufacturers and major TV stations, providing rich advertising resources. Therefore, a complete industrial chain can be formed, which is nothing more than the time period for enterprises to obtain discounted advertising, and for Jing Jian, this is the flow of funds within their own enterprises.

There is also derivative income. Although the surrounding area of the mainland film and television industry has not yet formed a scale, there is a market for physical books, comics, songs, concerts, etc. In addition, there are commercial performances by artists. During this period, there were already commercial performances, and there was a special term called "going to the hole", don't think about it, it is the meaning of commercial performance. If a large number of artists are gathered, the income from gathering sand into a tower is really a lot.

The good thing about China is that the country is big enough and the population is large enough! They like to invite a few celebrities to celebrate the factory celebration of a larger enterprise and the cultural activities of a county below. Where is there such a good thing abroad? If many outdated female stars do not marry into wealthy families, they will not be able to find performance income at all. and even fell to a situation where even ordinary people are inferior.

In addition, it will not be long before Hong Kong films will decline and the Korean Wave will rise, so why can't the mainland fill this gap and become the leader of the cultural circles in East and Southeast Asia?

As for the twenty-year-long low tide period in his previous life, if Jing Jian was not capable, he might still take advantage of the trend and dare not confront the general trend. But now that his waist pole has become thicker than a telephone pole, why not turn the situation around?

As for piracy, Jing Jian himself is the underground king of the piracy industry, and although he is not directly involved, he is also indirectly controlled by Xiao Miao and others. And the profits of piracy during this period were extremely high. The selling price of a VCD is 20 yuan, and the cost is only more than 3 yuan. It can be seen how amazing the huge profits are!

Of course, Jing Jian also fully estimated the difficulties in the future, after all, piracy has a great impact on the entire industry. The first is to strengthen the construction of cinemas. In fact, the reason why the box office will be unfavorable in the future, in addition to the quality of the film and piracy, is mainly that there are big loopholes in the construction of theaters. The market of more than one billion has been abolished by at least about one billion.

This is really not alarmist. Perhaps few people have noticed that the future box office explosion will be accompanied by crazy theater construction, from less than 10,000 screens to more than 40,000. But even so, there are still no cinemas in many towns and villages, and there is still a huge gap in the screening network.

It's really ridiculous, which township in China doesn't have a population of tens of thousands? If you change it to a foreign country, it can be regarded as an out-and-out medium-sized city. Why doesn't there even have a movie theater?

The other thing is to try to control the cost, and the main control is the actor's salary. At this point, there is basically no perfect way, and the game between actors and investors is a long-term tug-of-war. No one is willing to be underpaid.

Of course, the current salary of domestic actors is very cheap, and it is not so long-term for the time being. However, the salary of Hong Kong actors has been hyped up, and it may be used less in the future, just because of the cost.

In the end, it adopted the Hollywood producer system, completely abandoning the long-standing domestic director system. In the filming of film and television dramas, there are three common forms: producer system, director system and chief producer. Of course, each has its own advantages and disadvantages, but the producer system is the best system to control costs.