Then it went relatively smoothly, and half of the artists who signed up on the spot, and the rest said that they should "consider it". In fact, Jing Jian is not afraid of not having enough people, it is really not good, and there are treasure island artists, there is always no problem in supporting the stage party.

After the meeting, Ding Sheng and Mei Xingsheng were left behind by Jing Jian. Jing Jian asked Mei Xingsheng: "You should be fine with CCTV contact, right?"

Mei Xingsheng hesitated a little: "Jing Shao, I don't dare to pack tickets for such a publicity event." As you know, the atmosphere in the mainland is quite tense, and there may be leaders who don't like it. ”

"Huh. Jing Jian smiled and nodded. Mei Xingsheng already knows that he has to look at the direction of the political wind, which means that he has already started to do things in the mainland. It's just that there is some deviation, and that's nothing, it's just a matter of accumulation of experience.

And Jing Jian must be much more experienced than Mei Xingsheng: "Manager Mei ......"

"Jing Shao, just call me Ah Sheng. ”

"You're welcome. Ah Sheng, the mainland propaganda pays the most attention to the main theme. Now the main theme is the song and dance of the motherland, and it is best to forget all the unpleasantness. And it was initiated by our Hong Kong entertainment industry, and it is even more pie in the sky, and I can't ask for it. Flowers bloom outside the wall, and fragrance inside the wall. This is the achievement of the cadres in charge of propaganda work and Hong Kong and Macao affairs. Let CCTV be named, and give them the broadcast rights. Let CCTV gain fame and fortune. If they help arrange performances by mainland artists. The same standard as Hong Kong, each program is 10,000 Hong Kong dollars for a single person and 30,000 Hong Kong dollars for multiple people. Round-trip travel and accommodation are free of charge. ”

Jing Jian's appearance fee is not low, even in Hong Kong, artists participate in corporate activities, cut ribbons, and perform a few programs, and the first-line ones are only 30,000 or 50,000, and occasionally there are 100,000 local tyrants. And generally artists, that is, about 10,000. There are even three or five thousand. As for the mainland, it is not an exaggeration, and many families do not have that much cash in their lifetime. Anyway, Jing Jian's treatment is very attractive to Hong Kong's second- and third-tier artists and mainland actors. At least that Shi Wen will be crooked, right?

Jing Jian then instructed: "Ah Sheng, you step up your contact. Even if CCTV refuses, we will follow the procedures of ordinary commercial performances. "After all, there is also the possibility of surprises in CCTV, and we still need to talk about it after Mei Xingsheng contacts us.

Jing Jian instructed Ding Sheng again: "Ah Sheng, the party will be handed over to you, and you will be the director." The content of the program should be colorful and lively, full of flowers, love and love, and there must be no sensitive content. Anyway, just like our movies at the time, pretty is not enough, it's better to be more beautiful!"

Ding Sheng smiled and agreed: "Jing Shao, don't worry." In fact, you should be the chief director, the movies you directed have won Oscars, and with your big name, the mainland will definitely like it. ”

"Hahaha. Jing Jian laughed and said, "If you need to, I'll put your name on it!" The party doesn't stipulate a director, so the director team, if CCTV is interested, let them arrange a few people? Ah Sheng, are you interested?

"Then I'm welcome, thank you Jing Shao. Mei Xingsheng is not hypocritical. Such a reputation is of great benefit to both the business of the advertising company and Mei Xingsheng personally, "Jing Shao, I think the new TV commercial should be launched at the same time, so I will use the artist who signed up this time." Hua Chai and Miss Ng ...... Miss Shi is very suitable. ”

"Hahaha. Jing Jian laughed, this Mei Xingsheng is also good at doing things and being a person, "You decide! It doesn't matter if you lose some money on the tour, but the advertising effect must be in hand." There is a huge CCTV Spring Festival Gala in the mainland, that is, a few Hong Kong and Taiwan artists who are half popular but not purple, there are so many of us this time, the sensation is certain. However, it should be noted that it must not be shoddy, programs, stage effects, lighting and sound, costumes, and dancers...... , all to me the top. ”

"Understood, Jing Shao. ”

......

ended the conversation, and Liu Kai's phone call happened to come. Jing Jian smiled and asked, "Brother Kai, how are you over there?"

Liu Kai seems to be in a good mood and should be going well. He laughed: "It's definitely no problem to advertise." Hong Kong's newspapers are good at this, you can pay for it, and the pages will give you graffiti. ”

If the theme of the tour just now is "The Motherland Will Have a Better Tomorrow", then Liu Kai's advertising theme is "Hong Kong will have a Better Tomorrow".

Dahe will advertise in major Hong Kong newspapers to buy back housing and Type B land exchange rights in several popular areas of Hong Kong at a price 5% above the current market price. In addition, the newly launched real estate of Dahe Industrial will also increase the price by 5%, and it is still promised that it can choose to repurchase at a premium of 20% after five years.

This is a resounding declaration and a declaration of war against other real estate developers. As if to show that I am optimistic about the market outlook, housing prices will rise sharply. Do you still want to lower the price and buy the bottom?

In fact, the reason why Hong Kong's housing prices rose to sky-high prices later was precisely because of the cooperation between the British government in Hong Kong and those large real estate developers. In fact, in terms of geographical area, Hong Kong has no shortage of places, but it has controlled the auction of new residential plots every year, resulting in artificial shortage of demand, and it has repeatedly sold sky-high prices, and housing prices are also rising.

Therefore, the current decline is irrational, abnormal, and contrary to the laws of the market. Not to mention the other complicated statistics, just look at the population of Hong Kong, which is now more than 5.7 million, but when it returned to China eight years later in '97, it increased by nearly one million to 6.7 million?

Therefore, this kind of advertising is like a head-on blow to those local real estate developers.

And now the situation is awkward. Unless it is a price increase and the suppression of Dahe Industry is self-defeating, it will be necessary to put a large number of properties and land on the market at low prices, hoping to knock down consumer confidence again.

Let's not talk about the difficulty here, the key is - who wants to? Oh, the land and real estate in my hands are sold at a low price, and when they soar in the future, I can only stare dryly, and other real estate developers make a lot of money?

Moreover, in addition to auctioning land plots, Hong Kong real estate developers also have two methods: merging buildings and B land exchange rights and interests.

To briefly introduce it, merging is to buy bits and pieces of real estate from the landlord, and wait until the building is almost purchased, and the rest ...... Anyway, those who have been involved in demolition and relocation know everything. Honestly replace it at a high price, that's best. Otherwise, how could the community call the big real estate developer a big plumber?

The Type B land exchange rights and interests letter is a letter of rights and interests for the Hong Kong British government to acquire land in the New Territories and then give it to the land-expropriated farmers. After agreeing to this, with this letter of interest, you can receive the corresponding land.

As a result, many Hong Kong property developers saw the business opportunity in advance and bought from farmers at high prices. A farmer may have few rights and interests in his hands, but together they are considerable. When the British government in Hong Kong auctions off a certain piece of land, the real estate developer will take out the certificate of interest in exchange for the land for free from the government. So at a price far lower than the auction price, I got the building plot.