Chapter 632: A Global Sale (4100+ Chapters, Ask for Subscription~)

After Wu Jianye came to Phantom Entertainment, he saw that Linda and Johnson were there.

This time, without Wu Jianye asking, Linda has already begun to report to Wu Jianye on the publicity work of "Human and Ghost Love".

After last night's box office came out, Linda couldn't calm down for a long time, although Wu Jianye has been showing her self-confidence, but Linda still has her own doubts, but yesterday's first-day box office has explained a lot of problems, coupled with today's major media reports on the movie "Ghost Love", the responses of ordinary audiences and film critics, are enough to make Linda look forward to the future of this movie.

At the same time, Linda also got another piece of good news from Johnson's side this morning.

"The box office of "Ghost Love" in Europe has also been counted on the first day, as high as 25.29 million US dollars!"

This is why, during the preparation of this film, Hollywood production companies wanted to get the European distribution rights of the film "Ghost Love", even if they were not optimistic about the film's prospects in North America.

The combination of Wu Jianye and Isabel Adjani has a very strong appeal in Europe, in their opinion, even if the film shot by Wu Jianye is a bit nondescript, but under the combination of Wu Jianye and Isabelle Adjani, it can also bring enough popularity to this movie in Europe in the early stage!

As it turned out, they were right, and the film really outperformed his North American box office on its first day of release in Europe.

"By the way, I just received a call from Jiang Zhiqiang, and the box office statistics of the movie "People and Ghosts" in Southeast Asia have also come out, as high as 9.62 million US dollars!" Linda continued to say happily.

Johnson laughed and said: "You also forgot that the box office in South America, although it can't be compared with other places, but it also reached 5.37 million US dollars." ”

Wu Jianye did the math and said: "In other words, the box office of the movie "Ghost Love" exceeded 50 million US dollars on the first day of the world!"

Johnson smiled: "It should be said that it is 57.64 million US dollars!"

Wu Jianye said: "Then continue to follow the publicity plan we have formulated a long time ago." ”

The movie has entered the stage of filming, and it is naturally the stage of roadshow promotion of the actors.

For example, Isabelle Adjani and Mel Gibson will be in charge of the film's promotional plans in Europe, while Whoopi Goldberg and Tony Goldwin will be in charge of the North American promotional plans.

Isabel Adjani, as a recognized goddess in Europe, is naturally going to Europe to promote, and Mel Gibson's original intention of participating in this movie was originally to expand his popularity in Europe, and now that the box office of this movie is a big hit in Europe, he will naturally go to Europe to promote.

However, considering that if both of them go to Europe, there will not be enough topics in North America for Whoopi Goldberg and Tony Goldwin, so before going to Europe, Isabelle Adjani and Mel Gibson will still go around in the big box office cities in North America, but the time schedule will be faster than Whoopi Goldberg.

As for Wu Jianye, it will be more than half of the movie's release, and he will take the entire crew of "Human and Ghost Love" to Asia to promote!

After finalizing the publicity plan for "The Love of People and Ghosts", Wu Jianye began to inquire about the preparation of the preliminary special effects of "Jurassic Park".

Linda knows how important the movie "Jurassic Park" is to Wu Jianye and Phantom Entertainment.

So the answer was also very detailed, and when it came to the back, he even brought Wu Jianye to the studio in the digital field to personally check the various processes of the special effects production of "Jurassic Park".

In the digital field, Wu Jianye met Stan Winston, Felttip and others, who were responsible for the special effects of "Jurassic Park", as well as paleontologist Jack Horner, who was specially invited by Phantom Entertainment.

It's not the first time they've met, when they started to be responsible for the special effects of "Jurassic Park", they had already had a few meetings, and after learning about Wu Jianye's creative ideas, they began to make dinosaur special effects and models according to Wu Jianye's requirements.

After chatting with them for a while, Wu Jianye left very satisfied.

Back in the office, Linda asks Wu about the future direction of Jurassic Park's promotion.

Wu Jianye thought for a while and said: "The promotion of "Jurassic Park" will be an important test for the Phantom!"

Linda looked at Wu Jianye in some surprise and said: "It's a bit exaggerated, Phantom Entertainment has been established for so many years, and there are dozens of movies promoted, and it already has its own mature publicity team." ”

Wu Jianye looked at Linda with a smile and said: "This promotion of "Jurassic Park" will be all-round, the promotion of traditional TV and print media is no longer enough, this publicity is all-round, I want any channel to be able to see the promotion of "Jurassic Park"!"

Linda and Johnson were really shocked by Wu Jianye's request this time, and no one thought that Wu Jianye would attach so much importance to the publicity channels of this movie.

"If you say so, the publicity cost of this movie is likely to exceed the production cost of the movie itself, and the production cost of the movie "Jurassic Park" will exceed 100 million!"

Linda is right, "Jurassic Park" has a budget of $63 million, which is already a very huge investment in North America in the nineties.

Any production company will be extremely cautious about such an investment, if it is set according to Wu Jianye's publicity plan now, the cost of the entire movie will definitely exceed 100 million, which means that the box office of this movie must reach at least 350 million US dollars, and it will be able to recover the cost for Phantom Entertainment.

"Batman", which was the No. 1 grossing in North America last year, only had a box office of about $250 million in North America!

Wu Jianye nodded and said, "Yes, I am going to set the publicity cost of this movie at 65 million US dollars, and the cost of this movie will reach 128 million US dollars!"

Linda and Johnson glanced at each other, and Johnson took the lead in saying: "Don't look at me, I told Lao Wu last night, and now even if he says that the moon is square, I believe it, and our family has no opinion on these investments!"

When Linda heard Johnson say this, she couldn't help but glance at him, Johnson still heard Wu Jianye's name a few years ago, and his face changed, but now he has become Wu Jianye's hardcore doglegs.......

However, as Johnson said, since Wu Jianye was able to succeed in "Human and Ghost Love", then he had no reason to doubt Wu Jianye's decision, after all, Wu Jianye had repeatedly created miracles before.

"Then do you have a specific plan, I also want to let them have more focus when forming the propaganda team!" Since Wu Jianye's decision could not be changed, Linda had no choice but to follow Wu Jianye's decision.

The reason why "Jurassic Park" can become the first Hollywood film to knock on the global film market is not only due to his shocking visual effects, but more importantly, the film's promotional methods in the initial stage.

In another time and space, the film began its own promotional plan two years before its release.

"Phantom Entertainment can build its own franchise team in every region, from school bags to dinosaur-shaped cookies, which can have hundreds of products released, and at the same time, it can also work with game companies to produce video games about the film, and when it works with local museums, it can launch a documentary with them when the movie is released.......

Wu Jianye sat there and talked eloquently, at first Linda was just listening, and then she simply picked up a pen and paper and wrote down everything Wu Jianye said.

After Wu Jianye finished speaking, Linda couldn't help but say: "I really don't know how your brain grows, you can come up with so many ideas, if you are not a film director, you can set up a publicity company by yourself, I believe it will be successful." ”

Johnson smiled and said: "Haven't you noticed that if we follow Lao Wu's plan, we won't be able to spend too much money, and we can even earn a lot of money in this piece, just by docking with these product companies, we can get a lot of money." ”

Linda nodded in agreement.

Wu Jianye said with a smile: "This matter is not over yet, because of the particularity of this movie, we can choose a lot of product companies for advertising placement, I have already negotiated with Yaoguang Group's cold water drink, they will come up with 10 million US dollars to sponsor the filming of this movie, and then we only need to appear in the movie for a few seconds with a very coke shot!"

Wu Jianye has always wanted to let Very Coke enter the European and American markets, but because the Coke market in Europe and the United States is basically monopolized by Coca-Cola and Pepsi, it is necessary to have a suitable opportunity for Very Coke to enter the European and American markets, which is why Wu Jianye wants Very Coke to consolidate its market share in Southeast Asia first.

The release of "Jurassic Park" can be said to be a grand event in the global film industry, and this is also the opportunity for Very Coke to enter the European and American markets.

As mentioned before, because of Spielberg, advertising placement in Hollywood is no longer an uncommon thing, and in the movie "Jurassic Park", there can be many companies in the park, which is an invisible income for the Phantom.

Linda also understood and immediately said: "Yes, we can also contact McDonald's, Shell Oil, Marks & Spencer and other large multinational companies, I estimate that when the time comes, just advertising placement will be able to recover almost 40 million investment costs!"

With this cost of advertising placement, Linda's worry is finally not so big.

Later, Linda asked Wu Jianye about some specific issues of publicity, such as the time of each promotional advertisement, and the promotion of the trailer.......

It was already afternoon after the three of them talked, Johnson wanted to invite Wu Jianye to dinner, but Wu Jianye refused, although now that the movie has been released, the center of publicity will also move to Isabel Adjani and other leading actors, but Wu Jianye is the director of this movie.

At the same time, he is also one of the hottest topics before the release of this movie, and he naturally has to participate in the early publicity, so he will not stay in Los Angeles for too long, and then he will follow the crew for a roadshow.

So he wanted to take advantage of this time to accompany Zhu Xuan and Li Xiuming more.

When Wu Jianye returned to Beverly Hills, he saw Zhu Xuan and Li Xiuming in the living room, chatting, and after experiencing the initial embarrassment, the two also accepted the current situation.

"Is the movie good?" Wu Jianye asked with a smile.

Linda has already sent someone to send the plastic disc of "Ghost Love" to the manor, which has its own theater and can also play it.

Zhu Yan smiled: "Isn't this waiting for you to watch it together!"

Wu Jianye remembered that when he left this morning, he promised them to accompany them to watch it.

So he smiled and said, "Then let's eat first, and go to the movies together after eating!"

Although Wu Jianye has watched this movie several times, watching this movie with his beloved woman is also unique.

Because of the existence of Master Chen, they can eat authentic Chinese cuisine in North America, so Zhu Yan did not experience the pain of not being able to eat Chinese cuisine in a foreign country.

The tastes of the three of them are similar, but compared to Wu Jianye, the tastes of Zhu Xuan and Li Xiuming are still lighter.

After dinner, the three of them came to the theater of the manor and began to watch the movie "Ghost Love".

The reason why a classic is a classic is because he can cross the boundaries of time and race, and Zhu Xuan and Li Xiuming were also deeply moved by this movie.

Wu Jianye sat in the middle of the two, responsible for them handing tissues, especially Li Xiuming, who was now eight months pregnant, so naturally he couldn't be too excited.

The two-hour viewing time passed quickly.

Zhu Yan wiped his tears with a tissue and said, "That Molly is so pitiful!"

Li Xiuming nodded and said, "That's it, I thought you would let the two of them be together in the end!"

Although the ending of this movie seems to be a happy one, the bottom line is tragic, after all, in the end, Molly and Sam are still separated by yin and yang.

Wu Jianye said with a smile: "Tragedy can move people's hearts even more. ”

"I hate it!" Li Xiu understood, and Wu Jianye glanced at it.

Zhu Yan asked on the side: "Will this movie be released in China?"

Hearing Zhu Yan ask, Wu Jianye showed a wry smile, although when the phantom promoted this movie, it kept saying that it was a world premiere, but the movie still failed to be released in China.

This is also related to the theme of this movie, even if Wu Jianye personally called the domestic leaders, he still did not pass the review, in fact, there is another important reason for this, that is, the domestic environmental problems, which have just experienced the last hurdle of reform and opening up, and now the domestic nerves are still relatively sensitive, in the process of Wu Jianye's call with the leaders, he can realize that this is the main reason why this movie was not released in China!