Chapter Ninety-Seven: Bidding for the Milk Factory
In fact, the headache is just because although the wine indulges the body, the noise blessing seems messy.
Now the quiet night made Yang Di calm down and look back at what had happened before.
What a beautiful night it was for such a peaceful and peaceful night.
He thought, this kind of night is really rare.
After this night, the days to come are still long.
Indeed, this investment turmoil not only attracted partners, but also aroused the prospect of various development factories in China.
This includes milk plants.
While Yang Di was studying the upgrade of financial products, he also noticed the movement of the milk factory.
Milk has just been formed in the domestic consumer market and is immature.
The domestic is not the enemy of the foreign country.
This is not only the low desire of the public to buy milk, but also the impact of other beverage companies in the domestic beverage market.
At this time, the brand degree of milk accounts for more than half of the consumer factor of milk.
Everyone who runs a milk-related business knows that in order to make money from milk, it needs to be branded with ingredients and taste.
Yang Di is well aware of the importance of this.
Not long ago, Yang Di obtained a good condition for the cooperation of Yili enterprises.
The shares of Yili Enterprises received a lot of attention overnight, and it sparked heated discussions.
This is also the first milk industry in China, which has attracted widespread social attention.
After an in-depth understanding of the investment events, Shao Xiangming, the founder of Yili Enterprise, became interested in Yang Di.
During the investigation of Yang Di, Shao Xiangming discovered that Yang Di actually had a milk factory.
The market of the milk factory is not large, but Yang Di's factory has the highest purchase volume, and the evaluation is all high-quality.
So much so that the next day, Shao Xiangming sent the personnel department to contact Yang Di to try to see if there was an opportunity for cooperation.
This is Yang Di's favorable condition.
Taking advantage of the high topic of the milk factory, the relevant milk companies gathered for a time to hold a cooperative chamber of commerce.
Yang Di thought, this is a great opportunity.
On the other hand, Wang Tiezhu's subordinates, who relied on their families to develop the milk factory, also understood some opportunities for the development of the milk factory, so they reminded Wang Tiezhu.
However, although Wang Tiezhu's milk factory is developing well, customers do not come back, and there is no second time when they buy it once.
This is related to Wang Tiezhu's business model.
At that time, the milk factory was chosen because there were dairy cows in the hometown, and it was not clear that the demand for milk was not large.
Year after year, milk sales are not as good as year after year.
Looking at the rapid development of alcoholic beverages, Wang Tiezhu moved his mind.
Wang Tiezhu no longer focuses on the quality of milk, but tries to improve the taste of "milk" through sugar and flavor.
Then through bribery to achieve the purpose of access to the market.
Customers come because of the good taste, but the taste is surprisingly consistent with the drink.
To put it bluntly, Wang Tiezhu's milk factory is an empty shell.
Hearing the reminder of his subordinates, Wang Tiezhu couldn't help but make a difficulty.
Even if you are a dry milk factory, according to this kind of evaluation and sales record, how can there be a good milk brand to cooperate.
Licking your face doesn't have to be.
"Money!"
If the strength is not good, then solve it with money.
Anything that can be solved with money is not a problem.
Yili enterprise is the most popular brand, and Wang Tiezhu, who wanted to start on it, didn't even see the agent of the Yili brand.
The meeting and bidding of the partners is imminent.
If you don't find a cooperative brand, I'm afraid that participating in the meeting will be just a joke that no one notices in the corner.
If the brand of fire doesn't work, just look for a third-rate brand.
At this time, the Sanyan milk brand was facing a defection and was eager to find a milk factory to save it.
Sanyan ran into Wang Tiezhu.
Wang Tiezhu didn't care about the background experience of the brand at all, and even Sanyan's current development status and business problems were deceived by Sanyan's agent's sentence of "good development prospects".
Sanyan was glad because of Wang Tiezhu's stupidity, and he also accelerated the speed of defection because of Wang Tiezhu's stupidity.
Milk brands began to constantly find Yang Di's milk factory to discuss cooperation.
Yang Di met with the brand agent of Yili Enterprise as soon as possible, and the two sides surprisingly agreed on the development trend of milk.
It is difficult for a single milk brand to drive the development of the entire milk industry.
When he was learning about the milk industry before, Yang Di not only paid attention to big-name companies, but also paid attention to Guangming Milk.
It has been widely acclaimed, but it seems that the investors of Guangming Milk do not want to make much of a splash.
Before the milk partners met to bid, Yang Di privately contacted Lu Mingda, Guangming's brand agent.
Lu Mingda was surprised because he didn't contact Yang Di like other milk brand people.
Instead, they were contacted.
The two of them meet in an upscale tavern.
As soon as you enter the door, it is a classical and beautiful ancient building, Lu Mingda is wearing a suit, but Yang Di is still simple.
"I wonder why Mr. Yang is looking for me today?"
Yang Di poured tea for Lu Mingda, and said lightly: "Mr. Lu tastes how this tea tastes." ”
"This ......," he replied hesitantly, taking a sip of tea, "I don't have a lot of research on tea. ”
Therefore, people who have not studied it will be full of unfamiliar things. ”
"What does Mr. Yang mean?" he said, raising his eyebrows, a hesitant look on his face, and insinuating.
"Since we're making milk, we're responsible for its development, aren't we?"
Lu Mingda heard the voice.
Guangming milk is the most tepid in the milk industry, and in the mouths of customers, "why is such good milk not famous" is a common saying.
However, in the eyes of Guangming Milk investors, since the milk industry is tepid, it must maintain the same pace.
Indeed, looking at the development of the milk industry in recent years, the speeding ones always fall and be suppressed, which seems to really confirm that their strategy is correct.
"Mr. Yang doesn't know something, isn't it the best way to operate safely without speeding?"
"It's safe, but it's not visionary. ”
Hearing this, Lu Mingda's action of holding the tea in his hand stopped, and he looked at Yang Di with deep eyes.
That vision seemed to be telling Yang Di to make a reasonable explanation for the four words "no vision".
"Milk needs to guide people, it needs to open up the market, and it needs to be a part of Guangming. ”
After saying this, the scene fell into a deathly silence.
It was a long, long time before I heard Lu Mingda's laughter.
Back to the company, Yang Di looked at the participating industries in this milk investment bidding.
In these industries, Yang Di saw a familiar name.
Wang Tiezhu.
Yang Di remembered that Wang Tiezhu had mentioned that night that he had his own milk factory.
I really don't know what kind of wonderful performance Wang Tiezhu's milk factory will have at this milk brand bidding meeting.
But Yang Di was not interested in these performances.
Looking at the sales records and feedback of Wang Tiezhu Milk Factory, Yang Di can clearly feel the loopholes and problems.