Non-renewable resources!

Eat one less one!

That's why Sekkima pills are so expensive.

The key is that everyone agrees with this reason.

Who makes the house run out and it's gone!

Of course, the sunscreen product endorsed by Zhang Zifeng is really expensive, basically about the same price as the top sunscreen on the market. Normally, brand value is also an important factor to consider.

But Baiqiling has just been bought by Xu Yuan at a high price, and it is said that more than 70% of the shares are in charge, and Xu Yuan is in charge. Now he has signed five spokespersons with his backhand, the first of which is Zhang Zifeng.

There is a saying in all walks of life, that is, big names should also be popular.

So don't look at Pechoin, it is not a top skin care brand in China, but this month's time, it is not inferior to international brands.

The reversal of the brand image is the first shot.

"Zhang Zifeng, although he is well-known, has many passers-by, and has a lot of works. But in general, she is not a female star who can carry the crown independently. ”

"Well, she lacks the protagonist's works, does not have her own core fan group, and her ability to bring goods and real coffee positions are quite at a loss. ”

It is said that Zhang Zifeng will have her own protagonist work at the end of this year, and her core influence may be very different next year. But this year, it is impossible for a single Zhang Zifeng to carry Pechoin and many international big names PK. ”

Some professional media have given their own opinions, and I have to admit that they are very accurate.

In terms of endorsements, a celebrity is definitely not just about popularity, which is a very complicated issue.

As a simple example, an old drama bone and a current idol Xiao Xianrou, who is the spokesperson?

For the sake of sales, it is naturally a small fresh meat, which can beat the bones of old dramas dozens of times.

But in order to elevate the brand image, it must be a well-known old drama bone.

Now, in the brand image, Xu Yuan is the boss, and he basically stands. And the first product is so expensive, the sales may be ugly, but the pen grid is enough.

So what they have to think about after that is how to increase sales.

Those with strong ability to bring goods are basically those with small fresh meat in the fan circle, harvesting fans in the rice circle. A regular artist like Zhang Zifeng, who is an acting school and an academic school, cannot achieve any huge breakthrough in sales without running a fan circle.

Unless, such a Zhang Zifeng, you give me a dozen, then there is still a chance to break with Xiao Xianrou.

But Zhang Zifeng is basically the first person in the young generation, and at her level, she can count how many people there are in the country.

Where did a dozen come from?

So, the day after the long-awaited, Baiqi Ling released another video clip and announced the second son of Baique.

A fire swept through the palace.

Everyone was wailing.

At this time, a woman appeared, she also took out a quaint press-type vial, gently squeezed a white paste-like object and wiped it on her palm and face.

The next moment, she walked into the Flame Palace, and with each step she took, the flames would drop by one point.

When she sat on the throne, there was no flame in the entire palace, and the palace was slowly covered in frost, and it became the kingdom of ice and snow.

And the queen of ice and snow is, Guan Xiaotong.

There is a new generation of dazzling female stars.

And it's different from Zhang Zifeng.

Xiaotong is an actress who has come out to play singles, and there are currently many heroine works, although the responses are frequent, and there are even works with the spicy eyes of the husky.

But the qualifications are already there.

The female stars who have come out and singled out are the real female stars.

Before that, they could only be said to be child stars.

Zhang Zifeng and Hu Xianxu, no matter how promising they are, they are just prospects, and they are definitely not as good as Xiaotong, Little Monkey Paper, and Zhang Yishan in terms of personal appeal.

Of course, the present is the present, and it is difficult to say what the future will be.

The addition of Xiaotong is undoubtedly in line with everyone's previous speculation and is very helpful to sales.

And the product she mainly endorses is called ice muscle cream.

If you talk about Sekkima pills, it is the flagship product of Pechoin.

Then ice muscle cream is the main product of Pechoin.

The market price is five hundred and two, and the meaning of five hundred and twenty is fifty.

It belongs to the mid-to-high-end price range, which is within the acceptable range of normal people.

Of course, it's still not cheap, and it belongs to the price of international brands.

In this regard, Xu Yuan once again gave his own explanation. He seems to be the spokesman of Pechoin, and in the case that the brand Pechoin does not have the appeal, his statement is more credible.

"I know that there are still people who have opinions about this price, because it gives people a sense of 'Xiaomi's phone sold at Apple's price'. But I would say that Pechoin's ice cream is not millet, it is the domestic apple in the skin care industry. ”

"Why do you say that? It's very simple, ice cream is currently on the market, except for snow muscle pills, among ordinary sunscreen products, the best product!

"That's right, I'm talking about the best!

"Among ordinary sunscreen products, this ordinary is not about the price, but about the classification. In addition to the general classification of skin care products, there is also a classification of special effects, which will have a stronger targeted effect, but not all of them are good, there are certain side effects, and they are not suitable for long-term use. ”

"Therefore, in the general classification, ice muscle paste is the best, which is the relevant information issued by the Milan Laboratory, the Twisted Waist Laboratory, and the Quality Supervision Bureau of my country, and the data will not lie. Of course, we welcome any friendly brand to challenge us. ”

"The best result is not the highest price on the market, it was originally priced at 720, but I don't agree. I negotiated with the directors for three days and finally managed to get the price for everyone......"

Watching Xu Yuan talk eloquently, the original owner of Baique Ling, the current second shareholder, Li Quan's head was sweating.

This Nima Baiqiling negotiated a fart on the two directors, Xu Yuan's 75% shares, and his total Li Zong's 25% shares. Everyone just played golf for three days, and it was like the real thing.

Of course, in fact, Mr. Li did have one of the prices of 520, and he thought, is it better to sell 250?

After all, the brand of Pechoin basically does not have any market appeal at present.

However, Xu Yuan insisted on 520 unwaveringly.

It's not that it's about harvesting the masses, it's about real prices.

Regardless of the factor of special herbs, 250 is about the same.

However, Xu Yuan took out his treasured plants in the mine as auxiliary materials, although they were not as non-renewable as Yukimaru. However, the cultivation cost of the herbs added to the ice muscle cream is quite high, and it also has to pay a time cost.

On the whole, 520 is really a conscience price.

Xu Yuan believes that there are many people who will buy the price of 720.

It's definitely making a profit.

After that, Pechoin successively announced the remaining three spokespersons and products.

The entire skincare industry blew up in an instant.

Nima!

That's a lot of money!

This action, how much I want to be the famous Lafang shampoo back then.

Summoned five, six or seven big-name endorsements in one breath to shake the whole industry.

Among them, the youngest passer-by coffee has now become a super first-line big sister, a big power.

Is this a copy of Lafang's star strategy?

No, not just any star.

It is a star strategy with full potential for the future.

Because the remaining three spokespersons are......

The young and invincible Zu'er is about to have a personal work, a semi-debut child star, and has participated in several variety shows, and his current popularity is quite good.

and Xiao Kai among the three little ones, as well as Wu Lei, who is similar to Xiaotong and also carries several protagonist works, and has a good reputation!

Young stars, five sons of a hundred birds!