61 file, National Day file, Spring Festival file.

These three festivals are all contested by various film and television companies.

Although the June 1st file is not as intense as the National Day file and the Spring Festival file, because it is Children's Day, it cannot be underestimated, and it will create high box office revenue for the Chinese film industry every year.

And this year, except for He Xiao and Shaoguang, who chose to shoot an urban comedy, only one of the remaining works is a costume live-action movie, and the rest are young cartoons released to cater to children.

He Xiao didn't underestimate any of the films, after all, parents are also a major consumer force, especially parents in Huaguo, who spare no effort in terms of habitual children, and are very willing to spend money, so maybe the box office of cartoons will be very high.

Because he was afraid of the existence of such a hit, He Xiao was very careful, he watched all the upcoming movie trailers on June 1st, and finally breathed a sigh of relief.

Judging from the trailers, they are all very ordinary movies, and they should not have the potential to become a hit, and the costume movie is produced by a small company, and the second-tier actors are invited, and the script is relatively simple, because just by watching the trailer, He Xiao has already guessed the general direction of the story.

It seems that the only opponent is Shake Away.

The movie that Shake Light is going to be released is called "Restart Twenty-Five".

Judging from the plot revealed in the trailer, this is a depressed middle-aged uncle who returned to the twenty-fifth age of his life in an accident, and then made up for the regrets of his previous life, pursued his love, and finally hugged the story of beauty.

It's very similar to "Charlotte's Troubles", very similar!

But in fact, the shooting styles of the two movies are completely different, and the most distinctive highlight of "Charlotte's Troubles" is that he can effectively play the role of the golden finger and use the attributes of the copyist to become a big star, which is ignored by many film screenwriters, including "Restart Twenty-Five", the screenwriter didn't think about that aspect at all.

So compared with "Charlotte's Troubles", he has one less cool point.

As for the advantages, it is also obvious that it is many times more expensive to produce than "Charlotte's Troubles......

is not as shabby as He Xiao, there are few stars in the whole play, on the contrary, "Restart Twenty-Five" is simply a group of stars, and all kinds of traffic niche actors and actresses emerge in endlessly.

For example, the protagonist who plays the image of a middle-aged uncle before crossing is the famous actor Han Chen in China, who is forty-six years old this year, but he has already won the Golden Horse actor ten years ago, and he is a powerful actor of the old school in China.

Instead, he plays the twenty-five-year-old image of the protagonist, who has become popular in recent years and is known as the traffic student Xiong Yuanxun, who is known as the grass of the drama school.

This guy is very popular, but like other students, the audience is basically girls, and they go for their appearance, and there are almost no male fans.

Last year, he acted in a costume Xianxia TV series and was nominated for Best Actor by the Huaguo TV Golden Eagle Awards, but netizens are not very interested in this nomination, because his acting style is too simple, to put it bluntly, he is facial paralysis, so it stands to reason that he is not eligible for this award.

As for whether there is any ulterior deal behind it, although there are different opinions, it is not clear about the specifics.

This incident is only a small-scale turmoil, and it does not affect the popularity of Xiong Yuanxun, who has 60 million Weibo fans.

He was invited by Shaoguang to play the leading role this time, because he took a fancy to the strong traffic popularity, and it is said that his salary is as high as more than 20 million, which is higher than that of Han Chen, the actor in the same group.

Judging from the trailer released by Shake Light, He Xiao can't comment on Xiong Yuanxun's acting skills, but he keenly smells a hint of routine commercial blockbusters.

This "Reboot Twenty-Five" is basically a product of mixing up with the skin of crossing and under the guise of feelings, and sticking the label of comedy on a few Internet embarrassing stalks.

Well, He Xiao thinks so.

If there is no competition of the same kind, the circle of money will definitely be circled, and maybe it will become a hit in the 61st file, sitting high in the position of the box office champion.

And now, He Xiao has mixed in in a targeted manner, so it's hard to say.

After all, "Charlotte's Troubles" is too similar to "Reboot Twenty-Five", at first glance, all kinds of ideas are almost the same, and the audience will definitely choose only one to watch before stepping into the cinema, after all, no one wants to watch almost the same thing twice.

In other words, from the moment He Xiao chose to shoot "Charlotte's Troubles", he was destined to set off a bloody storm on June 1st, and only one of him and Shaoguang could survive.

Shake the light side naturally also found this problem, but they disdained it, after all, no matter what, they also invested 300 million yuan in a heroic investment, and invited domestic famous directors and many super first-line directors to work together, if they were afraid of a small He Wanrong studio, then they would be in vain.

Krypton makes me strong, and Shake Light is very confident in his new film.

Don't you have to make a break with me? Then come and see if your investment of 50 million is great, or if I will smash 300 million hard!

Shake the light and despise "Charlotte's Troubles", on the one hand, it is the most confident with abundant funds, on the other hand, the lineup of "Charlotte's Troubles" is too inconspicuous, and the star-splendor of "Restart Twenty-Five" must be that there are almost no familiar faces in this movie, except for a Tang Ming and a Lin Yunkai, almost all of the others are newcomer actors.

Even the two heroines have never heard of it before.

Madan?

Han Dong'er?

Where did you find the eighteenth line?

Looking at the list of actors announced by "Charlotte's Troubles", the expressions of the high-level executives were like the emoji uncle on the Internet who sat on the subway and looked at his mobile phone, looking confused.

It's just such a movie, and you want to fight in the ring with a play with an investment of 300 million?

However, although Shaoguang doesn't look down on this drama in his heart, he also knows that He Xiao is a bit evil and always accomplishes what ordinary people can't, so when he is publicizing, he always fights openly and secretly, and he deliberately can't get along with He Xiao, competing for news traffic.

Even in a public interview, he "euphemistically" expressed his disfavor and blessing for "Charlotte's Troubles", and not to mention in private, he directly invited the water army to operate and began to bring rhythm, which has a lot of momentum to make He Xiao self-defeating before the box office battle begins.

In the face of all this, He Xiao was unmoved, let him wind and rain, just take every step in his plan.

Time is passing little by little, and it is getting closer and closer to June 1st.

During this period, He Xiaofang also had several major events, first of all, "Charlotte's Troubles" was officially reviewed, and all major theaters across the country had the intention of purchasing film sources, and then the theme song of the same name of the movie was also officially released to the whole network.

And it was this song of the same name that turned the battle situation upside down before the release.

Because of this song of the same name, in a sense, it can be regarded as He Xiao's new song.

No matter how He Xiao tosses in the film industry, how everyone can't cry and laugh, and how the media is not optimistic, he is still the myth of the music world on the tip of everyone's hearts, the first person among the young generation of singers.

The previous time when he made his debut for Zhang Juncheng in Singapore established his status in the hearts of the people, so a comedic scene appeared, which tossed for several days for the promotion of "Charlotte's Troubles", but it was not as sensational as a song.

Even on the night of the release of the song of the same name, the MV of this song became popular all over the Internet, with more than 10 million views on C Mile C, 60 million on Weibo, 40 million on Tieba, and more than 100 million on Somouse's video.

Among the other second-tier video websites, there are also 200 million times combined.

You know, this is just the first day.

It can only show that He Xiao's identity as a singer is too deep-rooted in the hearts of the people, and He Xiao's production must be a high-quality product, as long as a new song is released, it will inevitably set off a large-scale boom.

But to be honest, the song of the same name of "Charlotte's Troubles" is indeed quite good, and the quality may not be the top, but it is not comparable to Internet saliva songs.

Sang by Jin Zhiwen, lyrics and music composed by Leng Wanwan, he won the 2015 Golden Ticket Stub Fan Carnival Awards Ceremony Annual Beauty Original Sound Award.

When this song was launched in the world of black mobile phones, it was also recognized by the public, Jin Zhiwen sang Xia Luo's heart with a mellow and deep voice, and sang the attachment and cherishment of the people around him, which touched many people.

He Xiao was also very surprised by the popularity of this song, he sat in the office, put his legs on the table, and gently clicked the MV play button with the mouse.

Then he looked out the window and listened to the melodious melody in his ears, and his thoughts drifted away.

"I'll be by your side, you'll be around. ”

"There will be no going back. ”

"Your every move is like a heartbeat. ”

"Affect me all. ”

“......”

"I'm not leaving!"

"From now on, those red, white, gray, cold, and everything. ”

"With it, too!"

"Watch you be carried away piece by piece, little by little. ”

“......”

When it came to the passionate part of the chorus, He Xiao blinked, and for the first time felt that his singing voice was so infectious, no wonder it made everyone so excited, and he even had an urge to take out another movie soundtrack song "Just Once" for promotional purposes.

"Mr. He, there is news from Shengjing International, asking if we are sure to hold a premiere on the 28th of this month. ”

There was a knock on the office door, Zhang Yongkang strode in, He Xiao retracted his thoughts, got up and turned off the MV playing on the computer, then took the file and glanced at it, and asked, "What day is the movie premiere of Shake Light?"

"It was also the 28th, held in Shanghai. ”

He Xiao's eyes narrowed, and he said, "Then it's decided, we are also on the twenty-eighth!"

Zhang Yongkang looked at He Xiao's expression and knew that this was going to be with Shaoguang Mang, and at the premiere, there would definitely be many reporters and media present.

And the two premiered at the same time, but only one of the headlines could occupy the headlines, so ...... This is destined to be another fight!