Chapter 60: Making a Video Series

In the afternoon, the project people of the cat food company and the advertising company came to the inn together, and the people from the cat food company also specially brought a large box of cat food to Li Yang, except for a small part of it used as props for shooting, the rest were provided to Li Yang for free.

In fact, there is no free lunch in this world, and cat food companies naturally have their own selfishness, Li Yang is the media and their customer, and he is a very potential customer.

The café of the inn was almost overcrowded, and it was inconvenient to talk about things, so Li Yang just took them to visit the inn, and then found a teahouse box nearby as a meeting place.

The two sides had a detailed discussion on the content and form of the advertisement, as well as the contract, in fact, the advertising company had preliminarily formulated the creative plan of the video before coming, and it had also passed the approval of Party A's cat food company.

But after all, you have to make the final confirmation with Li Yang, the video content is actually very simple, it is a battle between cats competing for cat food, adding a lot of funny plots and dubbing, and also showing the selling point of the product by the way, it is a soft advertisement, the video is still based on the inn as the background, the funny plot and the appropriate advertising content, so that the video will not cause disgust among fans.

Although the content seems simple, it should not be easy to shoot, it requires a lot of cats to cooperate, and a lot of shots to be taken, and finally through editing and post-dubbing to present a perfect effect.

Li Yang had no objection to the creativity and content of the video, and the terms of the contract were carefully read, and finally after the two parties confirmed that they were correct, they signed the contract, paid a deposit of 50,000 yuan, and agreed to start filming tonight.

At six o'clock in the evening, after the inn café closed for business, the directors, photographers, and props masters of the advertising company came to the inn together and began to set up the scenery in the inn, prepare props, and adjust the lighting, which looked very professional.

This situation also aroused the curiosity of the guests, and they all gathered around, and after asking, they realized that it was actually shooting an advertisement.

The guests were surprised, but after thinking about it, these cats in the inn are so popular on Douyin, they are simply the hottest cat group, and the traffic and popularity are not even inferior to some second- and third-tier stars, and taking over advertisements is nothing.

However, everyone is still full of novelty about shooting advertisements, and some customers are watching the excitement throughout the whole process, watching with relish, and there are many people who are bored.

There are a lot of shots that need to be shot for advertising, but this is not the difficulty of the work, the difficulty is that the cats need to do some special performative actions, if it is a human being, it is easy to do, but to let the animals perform, it is not so easy, especially cats.

In order to capture a satisfied cat's expression or demeanor, it may be necessary to shoot many times.

Although Li Yang can command the cats to do some actions, he can't control the cats' expressions, so the whole shooting work was carried out until the early hours of the morning before it was completed.

The next day, the video entered the post-production stage, and Li Yang also landed on some quotation platforms for self-media advertisements in his spare time, and put the advertising cooperation information of his Douyin account, as well as quotations, so that he could quickly attract some more accurate advertisers.

But even if he could receive the advertisement, Li Yang was worried that it would be too late, so he still called back to the Happy Big Board Camp program team and discussed with them whether they could adjust the schedule.

But after all, not every episode of the show is suitable for Li Yang and the cat to participate in the recording, so in the end, after discussing with the choreographers, the recording on December 5 was finally set, and it was postponed for a month.

This is the safest for Li Yang, so that he can complete the turnover task of the system no matter what.

After determining the schedule, the stone in Li Yang's heart finally landed, and the next thing is just to work hard to complete the system task as soon as possible.

The popularity brought by Liu Yifei's check-in has made Li Yang's Douyin fans grow rapidly to 13 million, and the growth rate has begun to slow down, and the number of Weibo fans has exceeded 150,000.

Although it is a very happy thing to have so many fans, it is a very painful thing to be urged by fans every day.

No, today Li Yang was urged to change again, and even several customers who came to the store to consume on the Mid-Autumn Festival and National Day, and added Li Yang's WeChat customers, directly urging them on WeChat, which really can't hurt!

And Li Yang also knows that those fans of cloud sucking cats also have to be good, after all, without them, how can they have advertisements to receive, so the content update of the account must be maintained.

It's just that Li Yang really doesn't have so much time to create and shoot, and after thinking about it, Li Yang suddenly thought of a feasible way to find material from the surveillance video.

In fact, the cats of the inn can create countless interesting moments every day, they seem to be born with a perfect combination of a group of angels and comics, cute and can sprout people's hearts, once stupid, snake essence disease, directly crush Erha.

But if you just take a random screenshot of an interesting clip and post it, it is somewhat insincere, so after thinking about it, Li Yang decided to formulate several series of collections to update.

For example, the "It's Not a Serious Cat Collection" series, the "Cats Are All Liquid Collection" series, the "Cats Stupid Collection" series, the "Cats Essence Collection" series, the "Cats Intend to Destroy Blue Star" series, and so on.

After formulating the direction of collecting materials, Li Yang quickly collected materials from the surveillance video, but this is not an easy and simple job, Li Yang has been from the morning, found the end of the café's business, and only found more than a dozen satisfactory materials.

Of course, most of the time during this period, Li Yang was busy serving customers, so he couldn't devote himself to collecting materials all the time.

"It seems that I have to consider recruiting a team to operate my Douyin!" Li Yang thought, he knew that he would have a lot of things to do in the future, and it was impossible to do everything by himself, so sooner or later he would be exhausted to death, and where would the years be quiet.

And now Douyin has 13 million fans, which is among the best in the pet category, and it is possible to set up a separate small team to operate.

In the future, relying on advertising revenue will be able to support the team's expenses, and of course, the team does not need too many people, at most two people.

"Whew—let's do it today!" Li Yang didn't plan to continue collecting materials, he edited four of the videos into the first issue of "It's Not a Serious Cat Collection at First Glance", and then posted it on the Douyin platform.

After finishing the video, it was almost seven o'clock in the evening, Li Yang didn't have the heart to cook by himself, and was about to order takeout, when he suddenly received He Qianyu's WeChat: "Have you had dinner?"

"Not yet!" Li Yang replied.

"Do you want to eat hot pot?"

"Yes, but I can't get out!"

"You wait a while, the hot pot still has me, I'll be there soon!"

Li Yang was a little surprised, is this girl coming to make hot pot for me, don't be a prank, right?

......

[Thank you Afrashui for rewarding 100 starting coins, and thank you to all the brothers who voted for the recommendation!]