"Monitoring data shows that the imbalance between supply and demand is the main reason for the high price of pork. The pork market needs a lot of imported pork to fill the gap in the next two months. To this end, the relevant departments have relaxed restrictions on imported pork and encouraged import and export trading companies to ......"

"Okay, let's focus on the next set of news ......"

Song Pengfei looked at the TV screen in amazement, and the person in charge of public relations on the side also had a confused expression.

Gone?

Just two simple sentences, even the news of Sanhui's price reduction promotion has not been broadcast, and it is over?

Song Pengfei set his eyes on the person in charge of public relations, with an inquiry in his eyes, the person in charge of public relations seemed to be sober from a hazy state, he didn't even look at Song Pengfei, and directly took out his phone and dialed out.

After some communication, the person in charge of public relations shook his head and said, "Zhongyuan Satellite TV doesn't know what's going on." ”

The video was taken away, and not only was it not played, but it was not even played on the news that everyone already knew, which was simply suffocating.

The two were silent, and after a long while, the person in charge of public relations said with a wry smile: "It's not that there is no word, isn't this encouraging to increase the amount of imported pork." ”

Song Pengfei sneered silently and encouraged to increase the amount of imported pork? Why didn't you encourage it earlier? But when we started to do a promotion, you started to encourage it?

"Don't think too much, we are a business, just do our job well. ”

The person in charge of public relations saw that Song Pengfei's face was wrong, and hurriedly reminded him.

Song Pengfei was silent, and after a long time, he smiled dejectedly: "You're right, let's just do our own thing." ”

The atmosphere was silent, and the person in charge of public relations silently left Song Pengfei's room. After he left, Song Pengfei took out the phone and asked Liang Feng to come over.

After Liang Feng came in, Song Pengfei said in a deep voice: "From now on, open all import channels, double the import volume, no, increase the volume of five times the amount of goods, and let the other party expedite the shipment." ”

Liang Feng nodded and wrote down, and then listened to Song Pengfei say: "The original batch promotion plan was canceled and changed to a full rollout, except for key markets, other markets suspended the supply of chilled fresh meat, and all imported products were put on the market, the promotional price remained unchanged, and the amount of delivery was no longer limited." The amount of chilled fresh meat in key markets is averaged to each store, reducing the supply of individual stores. ”

"Except for the processing plants that supply key markets, other processing plants have suspended slaughtering. ”

Liang Feng raised his head violently, looked at Song Pengfei incredulously, saw Song Pengfei's firm gaze, and closed his mouth again, but he couldn't help but be shocked in his heart.

He saw the news just now, increasing the purchase of imported pork will definitely be able to effectively suppress the price of domestic pork, which is an obvious reason, and there is no need to bother to guess. He can guarantee that the price of hogs will definitely drop tomorrow!

Now Song Pengfei actually wants to suspend slaughter!

There are only a few key markets, that is, it is enough to leave three or five processing plants that supply nearby, and what does it mean that the rest of the processing plants are suspended for slaughter?

I don't kill pigs anymore, and I don't collect pigs anymore.

Sanhui has always been a large pork processor, and the sudden suspension of pig collection is undoubtedly a signal that the price of live pigs is too expensive, and it is not cost-effective for me to kill, so I simply do not kill.

If it is said that increasing the purchase of imported pork is a gentle means to regulate domestic pig prices, then Sanhui's suspension of slaughtering is a clear indication that no price reduction will not start.

Macroeconomic regulation and control with market means, if this continues, the price of live pigs is afraid to dive.

"The port has goods coming back every day, so the logistics department has to coordinate and have to separate the goods as soon as they arrive and deliver them to the various processing plants. If necessary, an alternative port of discharge can be selected. ”

Song Pengfei's eyes were cold, he glanced at Liang Feng, and finally whispered a few words, regardless of Liang Feng's shocked gaze, and said directly: "Just do as I say." ”

Liang Feng got up, just about to turn around, as if he had thought of something, he turned his head again and asked, "What about the by-products?"

Promotional activities do not involve pig by-products, the latest price of pig by-products has not been adjusted, at this time to introduce a large number of imported pork, if not adjusted, and other imported pig by-products hit the market, Sanhui's by-products will definitely be more difficult to shoot.

Song Pengfei didn't think about it and replied directly: "Cooked food processing, let the cooked food salesman increase marketing efforts, take advantage of the limelight of promotion, and put it on the shelves in various cooperative supermarkets." ”

......

Once upon a time, someone said that as long as you stand in the wind, pigs can fly.

It may have been an exaggeration before, but now, it turns out, pigs can fly.

If we say, 18 years is the cold winter of the pig industry. Then, starting from March 19, the pig industry woke up from the cold winter, entered the warm spring, experienced the hot summer, and successfully took the rocket to the sky in the harvest season.

In just seven months, the share price of Muyuan Group rose by 260%, with a market value of 223.9 billion yuan, becoming the first domestic pig stock and a veritable pig king.

The chairman of the board of directors is even more by virtue of pig breeding, ranked in the top ten of the rich list, and he is surrounded by well-known technology tycoons and real estate tycoons, and the scenery is incomparable.

It has also been said that if you position yourself as a hawker, you only need to pay attention to your own purchase price and the selling price of your opponents. If you position yourself as a businessman, then you have to look upwards a lot, because most of your profits come from upstream. If you position yourself as an entrepreneur, then you have to learn to read the news and find your own way out and profit from the words.

Tonight's news is not only seen by Song Pengfei, but also seen by more people, including the senior management of Muyuan Group.

Almost as soon as the pork news ended, Muyuan Group urgently held a high-level meeting, and the theme of the meeting was around the future price of live pigs.

In the small conference room, the LED screen is repeating the news from tonight. Suddenly, the picture stopped, and the man sitting in front of the big screen put down the remote control in his hand and said loudly: "During the day today, Sanhui took the lead in promoting and using imported products to suppress the market, and such news appeared at night. Whether there is anything else in this is not said for the time being. I just want to hear your opinions and opinions, so let's talk about them. ”

As soon as his words fell, another middle-aged man sitting on the left hand side immediately took over the topic, his eyes swept over the others, and his expression was grim.

"In the past, the price of live pigs was in the hands of Sanhui and the large processing group companies in the industry, and they always hindered our development and controlled our profits. ”

"In order to compete for more right to speak, last year the group company invested in the construction of our own slaughtering and processing base in Zhengyang County, our processing base is still under construction, for the time being, we are still passive. ”

After a slight pause, the man said, "If the restrictions on the quantity of imported pork are relaxed, the consequences will be self-evident, and everyone here should be able to understand the implications. ”

"If we used to eat in a bowl with these big tigers like Sanhui, now imported pork will become our biggest opponent. Those group companies get imported pork, and they can exchange them for profits, but we can't do it, and in the end it will hurt the profits of our local breeding enterprises. ”

His words were unanimously agreed, and all the people present were senior leaders of the group, and this kind of easy-to-understand truth was naturally clear.

"The decline in pig prices has become inevitable, whether it is above, or ordinary people, are staring at us, hoping that our prices will drop to last year's level......"

Before he could finish speaking, he was interrupted by a man with a comb on his back opposite. 、

The man on his back sneered and said, "I agree with the price reduction, but I don't agree with the irrational price reduction, and I believe that more shareholders don't want to see this kind of thing happen." ”

His words caused a whisper to be heard in the conference room.

Even if the general trend cannot be stopped, the price cannot be reduced by a large margin, and if it triggers a panic among the shareholders, won't the wealth of our shareholders shrink significantly?

The man on the back also glanced around, and saw that someone agreed with his point of view, and his face was even more confident, and he said: "I think it is necessary to be ready to reduce the price, but there is no need to take the initiative to reduce the price." It's not a day or two that there is a shortage of pigs in the market, so what if we just wait a day or two?"

"Having said that, even if imported pork hits the market in the next two months, what about the Chinese New Year? I don't believe that ordinary people still eat imported frozen pork during the Chinese New Year. ”

The man sitting on the main seat quietly observed everyone's reactions, until the conference room regained calm, and then said slowly: "Then let the marketing department do a good job of market research, prepare first, and see the after-effects." ”

Just when most people were secretly relaxing, the man on the main seat added: "Urging Zhengyang, the slaughtering and processing base must speed up the progress." ”

......

After Liang Feng left, Song Pengfei immediately called Mr. Ma and reported his readjusted work plan completely.

"Mr. Ma, we can't continue the thankless thing, since they don't appreciate it, let's treat ourselves as businessmen, making money is our job, I want to ......"

"Okay, don't say it. ”

Song Pengfei's words were interrupted by Mr. Ma, and there was silence on the phone for a while, and then the voice came again.

"Pengfei, I can understand your feelings, but we can't be rash. You remember, we do promotions, not to let others admit their feelings, we are to let the people eat cheap pork, but also to establish an image for our Sanhui. ”

"To develop the company, the corporate image is very important, we have taken a detour before, and now we must work hard in this area in order to make the future go smoother. ”

seemed to feel that his tone was too harsh, Mr. Ma said with a smile: "I support your work, as long as it does not violate the principles and does not harm the interests of the company, you can do it casually, I just wait for the final good news." ”