Chapter 428: The Fear of Being Dominated by Oriental DreamWorks
The "Journey to the West" TV series was launched and released.
The topic of "Journey to the West" is flooding the entire network, and there is no need for Oriental DreamWorks to promote it behind it.
Of course, even if it is so popular, what should be fried has to be fried, and what should be promoted has to be promoted.
Oriental DreamWorks wants to create a "Journey to the West IP", so it naturally wants to become an instant hit and lay a solid foundation, so it will naturally not dislike "Journey to the West" is not popular enough.
The hotter the better.
"Journey to the West" has become popular, not only in the TV circle, but also in the literary circle.
And this literary circle gave a high evaluation, and even participated in the discussion about it.
Their analysis and interpretation of this film is naturally more professional and in-depth than netizens.
What "Journey to the West conspiracy theory", "Wukong and the six-eared macaque", "Sanzang and the golden cicada" and so on.
Of course, the most discussed on the Internet are some of the plots in it.
For example, "Havoc in the Heavenly Palace", "Three Dozen White Bone Spirits", "Three Tone Banana Fan" and so on.
Of course, now that the TV series has just started two days ago, the plot has just reached the stage of "Havoc in the Heavenly Palace".
However, the release is the whole book, and many people can't help but buy the original book after watching the TV series, wanting to see it, and they can't wait to see the plot behind.
But after watching it, I am even more looking forward to the follow-up episodes of this TV series.
TV series boosted sales.
This, in turn, boosts the ratings of TV dramas.
Sales are getting higher and higher, and the ratings of TV dramas are getting higher and higher.
After the news of the company's production of an animated version of "Journey to the West" spread, many TV stations came to the door. Jiang Xingwen said with a smile.
"Journey to the West" has always occupied the top of the single-day sales list, and the second place is only a fraction of him.
The ratings of the TV series have broken three on both TV stations, and they are not far from breaking four.
This is the simultaneous broadcast of two TV stations.
What if it's just a TV station?
Of course, the two TV stations started broadcasting at the same time, and although the ratings were diverted, they were not divided by half.
It's not as simple as one plus one and so on.
However, if it is broadcast by a TV station, it may not break six or seven, but breaking four may be an ironclad thing.
There is no doubt that this TV series is a big hit.
And this TV series is not only loved by adults, but also by children.
So is the animated version still worried about the ratings?
Domestic animated films are not very good, but cartoons are still very marketable.
"It's just that the TV station came to the door?" Zhang Pu said with a smile, "What about the video website?"
The TV series version of "Journey to the West" has a very high click rate on major video websites.
directly leave the TV series broadcast at the same time far away.
Moreover, many cartoons also have a high click-through rate on video sites.
"Not yet. Jiang Xingwen said, "But it is estimated that it will only be a matter of one or two days." ”
"What about the peripherals?" Zhang Pu continued, "Will we wait until the cartoon starts broadcasting?"
The peripheral products of "Journey to the West", such as the images of character dolls, are based on cartoons, not the characters in TV dramas.
"Hmm!"
Jiang Xingwen nodded, and then said, "In addition, Director Su seems to be thinking about adapting the movie." ”
"Which story does he want to shoot first?" Zhang Pu said.
"Havoc in the Heavenly Palace!" Jiang Xingwen said.
Zhang Pu nodded, he was not surprised.
If you say that in "Journey to the West", the most valuable film adaptation is undoubtedly "Havoc in the Heavenly Palace".
Movies naturally need to be an instant hit.
It's a series of films, and the first one is crucial.
"Havoc in Heaven", as the opening work, is also conducive to the subsequent adaptation.
Su Yuan is the director of the TV series and will also be the director of the film series.
This has been pre-determined.
Of course, if the first movie hits the street and wants to continue directing this series, it is probably unlikely.
Oriental DreamWorks has always spoken with results.
Zhang Pu didn't know if this decision was the right one.
Su Yuan's directing level is very high, he has always directed TV series before, and he has never directed movies.
Movies made by big directors in the TV industry abound.
Su Yuan makes movies, and it is a big production when he gets started, and it is also a series.
The risk is not ordinary.
For Su Yuan, it is undoubtedly a challenge.
But if he succeeds, he will not only be able to enter the film industry, but also become a pivotal film director with this series.
This was a big step forward in his career.
Naturally, he was very attentive to this.
"Journey to the West" is a big hit, and Oriental DreamWorks is a good start to the year.
Of course, the "years before", "after the year", and "year-end" mentioned in China are basically based on the lunar calendar.
Whether Oriental DreamWorks can get a good start to the year depends on the film "Iron Fist of Shame" released during the Spring Festival!
However, the fire of "Jumanji 2" and "Journey to the West" can be regarded as a perfect ending for Oriental DreamWorks this year.
This year, the employees of Oriental DreamWorks are afraid that they are going to have a fat year.
I have to say that the year-end bonus of Oriental DreamWorks is really attractive.
"Journey to the West" is popular, and the relevant leading actors of the TV series are naturally very popular, and the most popular is naturally the actor of Sun Wukong, followed by Tang Seng.
In addition, characters such as Zhu Bajie, Sha Seng, and Erlang God are also very popular.
These characters are not an exaggeration to say that they became famous overnight.
Some are signed artists of Oriental DreamWorks, and some are other film and television companies.
However, the most chased by the media is probably the original author Zhang Pu.
"Director Zhang, "Journey to the West" is regarded as a classic in the literary circle, and what are your reasons for creating such a one?
"Journey to the West" became popular, and many TV programs invited Zhang Pu, but they were all rejected by him.
And there were more magazines that wanted to interview Zhang Pu, but naturally Zhang Pu rejected them.
However, he couldn't stop a media reporter from blocking him at the door of the company.
"This story is actually in my mind for a long time. Zhang Pu said, "The reason why I wrote "Ghost Blowing the Lantern" was because "Journey to the West" was not as suitable for online release as "Ghost Blowing the Lantern". Of course, if "Journey to the West" was written at that time, it is estimated that it will be completely different from now. ”
"The writing, experience, perception, etc. are not the same, and the things that are written are also different. Zhang Pu smiled and said, "I'm glad that "Ghost Blows the Lantern" had the funds to shoot "Crazy Stone", otherwise it would have been a different picture if this story was written at that time." ”
"Director Zhang, I heard that there is an animated version of "Journey to the West", so will it be adapted into a movie?" the reporter asked.
"It will definitely adapt the movie!" Zhang Pu said, "Although the investment in the TV series is not small, if you want to fully show the story in it, there must be something lacking." For example, some of the special effects in it, movies and TV series are definitely different. ”
"And many of these stories have the potential to be tapped. Zhang Pu continued.
"Director Zhang, in the real and false Monkey King, was it the real Wukong or the six-eared macaque that was killed?"
Suddenly, a reporter asked.
Zhang Pu was stunned for a moment, and then smiled: "This question... Do you think I'm going to answer you?"
If there is only one interpretation, there is a standard answer, is the classic still a classic?
The devil knows if it was the real Wukong or the six-eared macaque who was killed!
I want to know, but unfortunately I can't ask the original author!
"What does Director Zhang think of the Journey to the West conspiracy theory?" another reporter asked.
How to see?
I saw it with my eyes, of course.
"The benevolent see the benevolent!" Zhang Pu said with a smile.
As long as Zhang Pu is not stupid, he will definitely not deny these inferences, nor will he give a so-called "standard answer".
The popularity of topics related to "Journey to the West", with the popularity of TV series and the best-selling of TV series, has almost become a national topic.
The heat is staggering and unprecedented.
There is a hot discussion in the TV circle, and there is also a hot discussion in the film industry.
There is a heated discussion in the literary circle, and there is also a hot discussion in the online literary circle.
Even, there are a lot of "Journey to the West" fans on the Internet.
"Someone reacted below, saying that there are many "Journey to the West" fandoms on the Internet, and asking if you want to sue them for infringement?" Jiang Xingwen looked at Zhang Pu and said.
"What about the company's opinion?" Zhang Pu said.
"It's better not to sue than not to sue. Jiang Xingwen said.
Those same people,In fact, it also has a good publicity effect on the original work.。
If Oriental DreamWorks wants to make "Journey to the West IP", it naturally hopes to have more influence.
What's more, what if you sue?
After winning the lawsuit, the other party stops the infringement, eliminates the impact, apologizes, and compensates for the loss...... Journey to the West is extinct, what can Oriental DreamWorks or Zhang Pu get?
"So be it!" Zhang Pu said, "but if it causes any adverse effects......
Zhang Pu's words were not finished, but Jiang Xingwen nodded clearly.
If it causes adverse effects, it will not be relentless.
"Journey to the West" has 60 episodes, two episodes a day, and is broadcast from Monday to Friday.
This TV set will be on the air for more than a month.
"You don't want other colleagues to have a happy Spring Festival!" Wang Bo said to Zhang Pu with a smile, "Before and after the Spring Festival, they will all be in fear of being dominated by "Journey to the West". ”
"Journey to the West" is so popular that two TV stations broadcast it at the same time, and the ratings are about to break five.
This is true of not one, but both TV stations.
And what about the TV series that is ranked third?
The TV series of the same period all hit the streets.
It's not that their TV series is bad, it's that they met "Journey to the West"!
"If Director Gao Wang's "Iron Fist of Shame" also exploded at the box office, it seems that the same is true of the movie!" Wang Bo continued, "Oriental DreamWorks is really awesome! Is this to dominate the TV and film circles?"
"Why don't you say that Oriental DreamWorks dominates the entire entertainment industry?" Zhang Pu pouted and said.
"It's okay to say that!" Wang Bo said with a smile, "On variety shows, other film and television companies are definitely living in the shadow of Oriental DreamWorks. ”