Chapter 132: Document XIII
Back in the bedroom at night, Xu Wangqiu lay on the bed thinking about the export company. Now that several bigwigs have nodded, there is no doubt about the establishment of the export company, and the account sharing with China Film has also been confirmed, and things have reached the most ideal state. With these two conditions, stopping the avalanche of Chinese cinema in the 90s is no longer a fantasy, but a real possibility.
There are many reasons for the avalanche of Chinese films in the 90s, and the impact of TV and VCD is one of the most important reasons. The most effective way to deal with the onslaught of TV and VCDs is to shoot commercial blockbusters. Because the TV screen is small, it can't show a huge scene, and the audio-visual experience can't be compared to that in a movie theater.
In the 60s, Hollywood saw a boom in epic blockbusters in order to carry the impact of television, and many sensational epic movies such as "Ben Hur", "Lawrence of Arabia", "Cleopatra" and so on were born in this period. Some of these films were huge successes, such as "Ben-Hur," and some were failures, such as "Cleopatra," but they ushered Hollywood into the blockbuster era and allowed Hollywood to survive the competition of television. After the sci-fi blockbusters led by "Star Wars" came out, Hollywood movies completely came out of the quagmire.
After the avalanche of Chinese films in the 90s, there has been no way out. It wasn't until 2002 that Zhang Yimou's "Hero" came out, achieving an astonishing box office of 250 million yuan in two months of screening, which caused a sensation in the entire film industry; Domestic directors are not good at making commercial films, and many of these blockbusters have a bad reputation. However, it is these blockbusters that have brought audiences back to the cinema, heated up the market, and gradually warmed up Chinese films.
More than a decade after Hollywood's costume blockbuster boom, "Star Wars" was born, and 17 years after Chinese films entered the blockbuster era, "The Wandering Earth" was born. Now with export companies, domestic blockbusters will be thirty years ahead of schedule. At the time of the avalanche of Chinese films, domestic sci-fi blockbusters should be almost bred.
Over the next two days, the participants had in-depth discussions about the exporting companies, culminating in a three-step strategy. The first step is to take the domestic market as the rear and gain a foothold in East Asia and Southeast Asia; the second step is to expand globally after occupying the East Asian and Southeast Asian markets and build the export company into a multinational film and television company; and the third step is to continuously expand the industrial chain and build the export company into a world-class film and television group like Warner. After the meeting, Wang Lanxi personally wrote a report and reported it to the Central Committee.
After the meeting, Jiang Yiwei specially invited Xu Wangqiu to be a guest at the Academy of Social Sciences, saying that he wanted to talk to him. However, Xu Wangqiu politely refused without thinking about it, he knew what Jiang Yiwei wanted to talk to him, and he really couldn't talk about it.
Jiang Yiwei was extremely interested in the industrial chain mentioned by Xu Wangqiu, and in the past two days between meetings and lunch, he always pulled Xu Wangqiu to talk about this issue non-stop. Talking about the film industry chain, Xu Wangqiu can talk endlessly, and he also knows everything. But after talking, Jiang Yiwei began to introduce heavy industries such as petrochemical and steel, how can Xu Wangqiu understand this, how can he talk about this?
Shortly after the end of the meeting, that is, on February 1, the state officially issued the "Notice on the Trial Implementation of New Settlement Measures for Feature Films and Stage Art Films". Later generations referred to this notice as Document No. 13. There are three main parts of the document: first, the film will be settled according to the copy ladder; second, the film copyright belongs to the film studio, and the China Film Company only buys the distribution rights of the film. Third, the overseas distribution of films is the responsibility of the China Film Company, and the proceeds are split between the China Film Company and the film studio.
After this policy came out, it caused great repercussions in the entire film industry. Many people know that after the introduction of this policy, the creative thinking of film studios may change in the future. In fact, this kind of change has already occurred in recent months, Xie Fei wants to make "Our Field", and Magic Studio and Beijing Film Studio are unwilling to invest, they know that the method of settlement by copy will soon be introduced, and movies like "Our Field" will lose money.
In the family area of Xiuying Studio, Zhang Xiaoping and Su Zhensheng are also talking about this issue. Zhang Xiaoping said regretfully: "If only this document came out a few months earlier, how good is the box office of "Mom is Loving Me Once", the total box office in the end is estimated to be eighty or ninety million, plus the copy fee, we can earn 10 million for a movie, but in fact, we only divided 700,000 yuan, and only made 300,000 yuan after removing the cost. What a shame. By the way, how's your new film?"
Su Zhensheng nodded slightly and said, "Everything is going well, it can be turned on in March." ”
Zhang Xiaoping smiled and said: "Your film, as well as Wangqiu's film, I estimate that this year, just your master and apprentice can bring more than 10 million income to our factory." Wangqiu, this kid is really a character, thanks to him for coming up with the method of settling accounts according to copies, otherwise a movie can only get 900,000, then our film factory will have a hard time. ”
In the Modu Film Factory, Xu Shangchu was happy about the new policy at the same time, but also regretted "Hoe Rape". If "The Rape" is released a few months later, then the income obtained will not be 900,000, but more than 10 million.
Xu Shangchu once scolded in his heart because Hu Qingming prevented the release of "Hoe Rape"; now he scolded even more: "What a waste, why did you easily let "Hoe Rape" pass the test? If it was a few months late, wouldn't we have made more than 10 million yuan!"
Xu Wangqiu was so excited when he heard the news that the country had officially started to settle by copy, and stood in front of the window and howled like a wolf. If there is no such policy, the cost of "Falcon" must be controlled within 900,000, and the scene does not dare to be too big. With this policy, he can open his mouth and ask for an investment of three million or even five million from Xiuying Studio. When filming, he can blow up cars, tanks, and even planes, making a real war blockbuster.
February 11th is the twenty-fourth day of the lunar month, and there is a folk proverb in Beiping City, twenty-four, sweep the house. On this day, every household in Beiping City has to clean the environment, clean all kinds of utensils, dismantle and wash the bedding and curtains, sprinkle and sweep the six courtyards, dust and dirt cobwebs, dredge nullahs and culverts, and the whole Beiping City is filled with the atmosphere of joy, hygienic, clean and welcoming the New Year.
Nortel has been out for the holidays on January 20, and the students have gone home. Nortel's campus was empty, and only Xu Wangqiu was alone in the empty room. He hadn't been home for almost a year, and he was really a little homesick, but he couldn't go. Xie Fei and Xu Wangchuan are still performing outside with the team, and they don't know what the result will be, so he can't go home first.
At noon that day, Xu Wangqiu cooked a bag of instant noodles, and after eating, he boarded the bus into the city. The day before yesterday, he received a telegram from Xu Wangchuan, saying that he would be back this afternoon. He's going into town now to pick them up and see how the show goes.
When the bus arrived at Deshengmen, Xu Wangqiu was about to change buses, but he didn't expect to bump into Tian Zhuangzhuang and Chen Kaige. Both of them were wearing green military coats and a flat-topped hat with brown striped suede, and Chen Kaige was not wearing a hat. The two of them are tall and good-looking, and they are quite eye-catching in the crowd.
Xu Wangqiu didn't know if Tian Zhuangzhuang and Chen Kaige had heard about the settlement by copy, and after this policy came out, the two of them would be sad in the future. Brother Chen Kai is a little better, his audio-visual language is very good, and his ability to be a director is very strong. If a good producer is in charge of him, he can make a good movie, such as "Farewell My Concubine". If you allow Thakar to be on the loose sidelines, it is easy to become self-congratulatory. The shape of the field is different, and the audio-visual language is completely learned from Europe, and this kind of way is not possible to make commercial films at all. In the previous life, there was a film studio that took money for him to play, but in this life, if the copy does not sell well, there is no money, so he may really not have a movie.
After all, Xu Wangqiu didn't want Tian Xiangxiang to fall into the world where there were no movies, so he said: "Zhuangzhuang, have you seen Document 13? Now that movies are settled by copy, I think you'd better study commercial films and learn some genre film knowledge." Otherwise, if you don't have an audience for the movie you make, it may be difficult to make a movie in the future. ”
In his freshman year, the school handed over the video recorder to Xu Wangqiu and asked him to shoot a TV clip. However, Xu Wangqiu didn't shoot it, and found an opportunity to make a movie in the Magic Shadow Studio. The school gave Tian Zhuangzhuang the opportunity to shoot a TV clip with a video camera. Tian Xiangxiang pulled a group of people to create, and finally they chose Shi Tiesheng's "Our Corner" to prepare for the TV film.
This film was filmed from September last year until December. Using the documentary follow-up method, the work truly and delicately expresses the sadness of three lonely disabled friends who march silently in the endless crowd, and the desolation of fighting against their fate and not being ignored by society. In mid-January, Tian Xiangzhuang sent the film to CCTV, full of hope that it could be broadcast. But the film did not pass the censorship, and CCTV thought that the tone was too low and the mood was too gray.
Tian Zhuangzhuang now heard Xu Wangqiu say that if he didn't study genre films, he wouldn't make any movies in the future, and felt that he was satirizing himself, and said coldly: "Who do you think you are, do you think you can represent thousands of audiences? "Our Corner" is not on the air at all, why do you think it is not popular?"
Xu Wangqiu was not angry, and said lightly: "It's always right to learn more things." ”
Tian Xiangzhuang sneered: "I'm still like this, I like to go one way to the dark." ”
Xu Wangqiu didn't say much, it's hard for the gods to save the damn ghost, if you like a road to the dark, then you can continue to walk, and said lightly: "That's okay, count me in trouble." With that, he turned around and got on the bus to the train station.
Although there are snowflakes in the sky and the weather is freezing, due to the New Year's Pass, there are quite a lot of people in and out of the railway station, and there are a bunch of people waiting for the station at the exit. Due to the cold weather, the people who picked up the station were all fully armed, wrapped in coats, hats, and scarves, and exaggerated with only a pair of eyes exposed.
After nearly an hour, the train from Yangcheng finally arrived. Tourists come out of their carriages, and the hot air from their mouths and noses turns into a clearly visible white mist in the air. Many people shuddered and shouted, "It's cold!
Xu Wangqiu kept stomping his feet, his hands kept rubbing back and forth, his eyes were like a scanner, and he couldn't stop scanning in the crowd of people rushing out, looking for Xu Wangchuan and them. At this moment, he saw a few bright colors in the vast sea of blue-green, including red, yellow, and white, and the clothes were long and short, and the styles were also different. Let's take a look at the owners of the clothes, Li Guyi, Zheng Xulan, and Su Xiaoming......
Xu Wangqiu was slightly stunned, and then smiled, estimating that Xie Fei and Xu Wangchuan had sent the subsidy in advance. Yangcheng is close to the Xiangjiang River, and there is a lot of smuggled clothing. After they got the money to make up for it, they went on a shopping spree in Yangcheng, and then came back in new clothes.