Chapter 227: Two or Three Things About the Game
"You want to get a video platform?" Uncle Qian asked incredulously, "Peng Peng, do you know that this thing is a giant pit?" "Oh?" Peng Hui smiled and asked casually, "What do you say?"
"Now don't look at the three domestic video platforms that are making it the same, but in fact, these three platforms are throwing money and making money, and none of them can make money at all!" Uncle Qian said with a serious face.
Seeing Ah Xiang's confused look, Peng Hui explained with a smile: "Brother Qian'er is a rich second generation, and he is friends with those big guys. ”
Ah Xiang was stunned and stopped talking.
Of course, Peng Hui knows that video sites are not actually profitable.
This is not an unusual thing.
Don't look at it, it seems that Xinyue has made a lot of money with Peng Hui's two "Fire Boy King", but the problem is that Xinyue's expenses are also very huge.
Not to mention anything else, the previous blockbuster with a cost of 300 million yuan, after its release, brought less than 100 million yuan to Xinyue.
directly lost nearly 200 million.
Such losses are not uncommon.
In fact, although there are three video websites in this era, the general situation is still somewhat similar to the situation when Xinyue first entered the market.
All three are when they are spending money to make money.
But......
Peng Hui wants to play another one.
"Those three video sites certainly don't make money. Peng Hui smiled and said casually: "Because their size is too big." ”
Seeing the dazed looks of the three of them, Peng Hui explained with a smile.
"With the gradual development of video websites, China will definitely pay more attention to copyright in the future, and at this time, content is king!"
"But if you want to get a video website, do you have the money to buy dramas?" Uncle Qian couldn't help but ask.
"That's where I talk about the style of the video site I'm going to create. ”
"Style?" Several people looked at each other, really not understanding what Peng Hui meant.
"First of all, what I want to do is not the kind of film and television drama that lasts more than 40 minutes and one or two hours, but ...... Short videos. ”
The new concept of "short video?" made the three of them look at each other, which was really incomprehensible.
"Hehe, that's right. Peng Hui asked with a smile: "I don't know if you haven't found a problem now, don't look at the box office of film and television dramas is getting higher and higher, but in fact, many people's free time will become more and more fragmented?"
"I know that. Uncle Qian said: "I know a friend, he works in a company, and he has a lot of time to rest every day, but as long as the boss makes a phone call, he has to go back to work, so although the rest time is long, he can't even watch a film and television drama every day, and he is tired to death." ”
"That's right. Peng Hui said with a smile: "This is just one of them, and the second ......" Peng Hui looked at Lao Guo and asked with a smile: "Brother Guo, how long can you say that a lip-sync talk can last?"
A lip-synching phrase...... Five to ten minutes. ”
"So in these cross talks, if you pick out the essence through streamlining, can this time be compressed to less than two minutes?"
Lao Guo was stunned for a moment, glanced at Uncle Yu, and then nodded: "It's okay." ”
"That's enough!" Peng Hui said with a smile: "Through short videos, not only can cross talk be promoted, but also attract the attention of many people who are interested in cross talk, there are many people, even if only one-tenth or one-ten-thousandth of people come to watch cross talk, 1.4 billion people are enough for us to eat." ”
"But wouldn't that be a little thinner?"
"Not really. Peng Hui said with a smile: "I have calculated, I only need to invest about 200 million funds in the early stage, and it is almost enough, whether it is financing or how to do it, it is enough, but I personally don't like financing, so I can ensure the greatest independence." ”
"Then how to make a profit?" Uncle Qian asked a key question.
"That's where trade secrets come in. Peng Hui said with a smile: "Give these things to me, I'll get them, but cross talk is ......"
"You're not afraid of losing your life, we can do both. Lao Guo made a summary.
"Pay for death?" Peng Hui smiled and said nothing.
Ah Xiang looked at Peng Hui's expression, then looked at the curious expressions of Guo and Yu, and said with a wry smile helplessly: "Do you two know how much he made in his last film?"
"I've heard a lot?" After all, Uncle Qian is a rich second generation and a partner, so he naturally wants to know about it.
It's just that the news in this regard has not been announced before, so Uncle Qian is a little uncertain.
"Just one play, he made 100 million!" Ah Xiang said with a wry smile.
"Hiss-" Lao Guo looked at Peng Hui, and finally understood why Peng Hui would say that his capital chain would not break.
A director made 100 million in a film?
That's, isn't it?
And Peng Hui is just a director of special effects?
"Actually, the main thing is that I didn't expect it to be so profitable. Peng Hui shrugged his shoulders and said innocent.
Yes, who would have imagined that this toy commercial would bring him a profit of 100 million!
Attention, it's Maori!
That is, after tax!
It's just red-eyed!
But who's to say?
10% ratings, breaking the ratings record of nearly a decade!
Although there is moisture in this rating, it is only a non-critical prime time, and there are no particularly high films in this schedule.
So Peng Hui just picked up a big leak.
But the problem is, don't care what the hell is going on, this drama has exploded!
What is the concept of 10%?
One in 10 televisions in the country is broadcasting the show!
According to the average of three people in each family, 1.4 billion people, that is, nearly 400 million families!
One-tenth of 400 million families, that's 40 million!
More than 100 million people are watching this drama, what does this mean?
This toy is on fire!
It's really on fire!
The appearance of this drama itself is very good, coupled with the online acting skills, even if there is some lack of service, but the special effects of the explosion have also impressed many people with special effects!
In the same special film, Xiao Si can use special effects and pictures to the extreme, but Peng Hui can go one step further on the basis of the extreme!
That's subtraction!
As we all know, it is very easy to add to any film and television drama.