Chapter 284: Bombing

Yang Fei's favorite director is of course James Cameron, but it is estimated that he will not be moved.

In fact, Yang Fei already has a suitable candidate in his heart.

"Ang Lee!" Yang Fei said with a smile, "I like to watch his movies very much, and I think he has the ability to make this movie well." Because we are not making art films, but real commercial films. I believe in Ang Lee's ability to make commercial films. ”

"Invite Director Li to film, is he worth much?" asked Akina Nakamori.

Yang Fei only knew that when Ang Lee filmed "Crouching Tiger, Hidden Dragon", the remuneration was one million US dollars, and it was 2000.

Now director Ang Lee, the remuneration should not be too expensive, and he can be invited if it is a little higher than the market price.

And such a price is also acceptable to Yang Fei.

The remuneration of the director and the leading actor is about 10 million together, which is the bulk of the investment in the whole film, plus the investment of other service services, the cost is controlled within 20 million.

Of course, Yang Fei also wants to invest in auctioning a masterpiece like the Titanic, but the actual conditions do not allow it, invest hundreds of millions of US dollars, and copy a giant ship like the Titanic in proportion, Yang Fei asked himself if he has such great strength.

However, this did not prevent him from being born out of thin air and intercepting halfway!

With a luxurious lineup like Ang Lee, my brother, and Akina Nakamori, the box office of "Hard to Break the Ship" is not as amazing as the Titanic, but at least it can get a lot of money at the box office, right?

The Titanic grossed $1.84 billion, breaking the global box office record, and the film won 11 awards including Best Picture at the 70th Academy Awards, for which James Cameron won the Academy Award for Best Director.

Yang Fei doesn't have that much ambition, his expectations for his film, as long as he doesn't lose money, it is enough to make some money, his main thing is to launch the signed artist Akina Nakamori, and there is another one, which is to start the signboard of Huayi.

Businessmen are after profits.

As long as it is a profitable industry, Yang Fei can be involved, no matter what it does!

What he enjoys is the happy feeling of making money with a small amount and making money like crazy!

Sage Kong said, seventy and do what you want from the heart.

The meaning of this means that it is good to have its own scale for one thing, and everything is not too deliberately arranged, just let it be.

Yang Fei has such a feeling now, just do what you want, as long as the scale is within a controllable range, go with the flow, do not deliberately, do not force, but it is also never ambiguous, and will never compromise!

After Yang Fei got the two companies of Huafu and Huayi, the negotiations with several daily chemical companies still did not enter the substantive stage.

He wasn't in a hurry.

When he first came to the island country, he had no connections, no backstage, and no strength here.

In a short period of time, he got acquainted with Tang Boyang and other upper-class businessmen and politicians, and also opened two companies.

With such a result at the bottom, Yang Fei's confidence has also increased, and the balance of negotiations will naturally be tilted on his side.

To Yang Fei's surprise, the Okura Shoji he acquired has many high-quality chemical raw material purchase channels.

And these channels are exactly what Yang Fei has always wanted to contact and open up.

Before being defeated by the rich second generation, Okura Shoji used to be the largest supplier of chemical raw materials in the island country, but unfortunately fell under the spell of the rich but three generations, and was picked up by Yang Fei.

Yang Fei quickly rectified Dahua Commercial, from the staff to the management, all of them carried out a major change.

The most important thing for island countries is to work hard and conscientiously.

After replacing a large number of staff, UOB Commercial regained its strength, took the initiative to contact the previous distributors, rebuilt its commercial channels, and actively explored overseas sales channels.

When Yang Fei started the cooperation negotiations again, Ryuichi Sato's attitude changed dramatically.

Sato Ryuichi realized that Yang Fei was a raptor who crossed the sea, jumping on the waves and coming to the island country to pan for gold, such a character has a genius-level business acumen, and even the heavens are favoring him, constantly creating contacts and convenience for him.

Working with people like Yang Fei will definitely achieve greater development.

Sato Ryuichi did not hesitate and fully accepted Yang Fei's conditions.

Yang Fei invested 51% of the shares, holding a controlling stake in Sakura Co., Ltd., and at the same time authorized Sakura Company to produce white brand laundry detergent and natural soap powder.

On the day when the white card was launched in the island country, the huge advertising work was launched at the same time!

Although Yang Fei does not believe in the magic of advertising like those local tyrants in China, he also invests heavily in the promotion of advertising.

On the same day, all the subway advertisements in the island country were replaced with white and natural soap powder posters.

White natural soap powder is the main product launched by Yang Fei, and it is also a product that conforms to the consumption habits of the people of the island country.

Yang Fei's purpose in coming to the island country is very simple, that is, to make money from the people of the island country!

And the person who advertised for the white natural soap powder was Akina Nakamori.

In the background of the poster, there is a green villa community, a clothesline, from left to right, across the middle of the whole picture.

On the clothesline, there are a few pieces of white clothes to dry.

Akina Nakamori stood behind the clothesline and jumped up happily, her hands raised in the air, and a happy smile on her face.

The picture freezes on the moment when Akina Nakamori's feet leave the ground.

Her upper body is exposed above the clothesline, and her feet are underneath the clothes to dry.

This picture, the overall harmony, cheerful, bright and bright colors, bring people a strong visual perception, after work walking in the subway passage, see Nakamori Akina such a beautiful smile and happy expression, the whole person will become relaxed and happy.

When shooting this advertisement, the photographer used a high-speed camera to capture many times, but it was not satisfactory, and then Yang Fei had an idea and thought of posing for a photo.

Using two green chairs, placed behind the clothesline, Akina Nakamori made a jumping motion on the chair, and it was a one-shot shot.

Yang Fei's plan to bombard the island country with advertisements is more than that.

In addition to subway advertisements, Yang Fei also advertised white laundry detergent at all buses and bus stops.

Fuji TV's prime time also broadcasts this advertisement in which Akina Nakamori jumps up.

Newspapers, magazines, radio stations, exterior advertisements, etc., etc., as long as there is a place where advertising can be placed, all are occupied by white laundry detergent.

The next day, the front page of the island nation newspaper Asahi Shimbun published news that Tokyo had been bombarded with a pack of Chinese laundry detergent.

On the third day, the Asahi Shimbun spoke again, saying that consumers in island countries fell into the white laundry detergent with unfavorable cost performance, and people in island countries who were crazy to buy can be seen everywhere in major shopping malls and stores.

This is, of course, Yang Fei's advertisement.

Many times, the frontal attack is not as good as the flank touting.

It is more acceptable to make the advertisement not like the advertisement.

Three days have passed since the white laundry detergent was listed, and the sales statistics have come out, can it meet Yang Fei's expectations?

Can his crazy bombing be worth the advertising price?

Can the whiteness from China break the curse of the failure of Procter & Gamble and Unilever and enter the daily chemical market of the island country?

.。 m.