Chapter 351: Belated Acquisition Intent
Of the three carriages that Zhuo Ziyuan had been thinking about for a long time, only one was now on board, and one was almost out of play, and the remaining one finally waited for the opportunity.
Zhuo Ziyuan's mailbox received a total of three acquisition intentions, not only Baidu, but also Yahu and Zhongsou, Baidu and Zhongsou, which are two search-based companies, and Yahu is of course also involved in the search business.
In the second half of last year, the search market can be described as surging, search ranking service, has been proven to be a successful profit model, which makes the potential of the Chinese search market burst out at once, Yahu in the middle of the year acquired a search service company of the United States, and then acquired 3721 in China, the spearhead is directly aimed at the Chinese search market, and the search is by the integration of two domestic search companies, one of which is still a listed company in Xiangjiang, the search once the integration began to exert force, the three major portals and other top websites in one net, originally these websites used Baidu search, all of a sudden into search。
Baidu in such a market competition, there was a weak situation, originally occupied nearly 40% of the Chinese search market, but was caught off guard by the search, directly dropped by several points, and then Yahu's acquisition action made Baidu's senior management nervous, with the continuous encroachment of Zhongshou and Yahu, Baidu's market share has fallen to nearly 30% Fortunately, Google, the search giant that has not been popular in the domestic market, did not join in the fun at this time, otherwise, Baidu's life would be even more difficult.
At a high-level meeting, someone proposed the acquisition of 123 navigation website, the reason why 123 navigation website entered the field of vision of Baidu and other companies so early, mainly because of a battle with anti-virus manufacturers last year, so that they saw the value, later, 361 was born, directly named the download link on two, one is the company's official website, one is 123 navigation network, and introduced a wave of traffic for 123, directly so that the ranking of 123 navigation network rose several places, from 22 to 16, and occupied the market share of navigation websites is as high as 95%Above,This simple and crude website is so domineering that there is nothing to say.,It can be said that it's a monopoly.,If you directly block other opponents in the 123 website,This may be an opportunity.,Baidu boss,Robin Lee has the idea of trying it out.,Let people contact the owner of the website.。
These people,No one understands the importance of 123,Robin Lee's thoughts,123How much of a role can other search sites play is to put a question mark,Because Yahu is too famous,Yahu at this time is still a giant,Netizens almost don't know Yahu's website,Zhongsou,Zhongsou,Even if there is no link on 123,But there are still links to other portals on 123,Through these portals, it will still bring traffic to Zhongsou,It is impossible to remove all portals,Then 123 will also usher in disaster。
So how much of a role 123 can play, the top management of the entire Baidu is actually not very sure, with the attitude of trying it out, Robin Lee gave a price that he thinks is very reasonable, 35 million, if he knows, Yahu gave an offer of 30 million two months ago, it is estimated that he will be dizzy.
Yahu looks a little eyeing 123, he is already the third offer, this time the offer has been directly increased from the original 30 million to 50 million, in the search gave 45 million offers, are higher than Baidu, these two companies are actually with Baidu a virtue, they are not sure how much of a role the 123 network can play, the only difference is that Yahu and Zhongsou, in order to try to occupy the market share to grab over, and Baidu is to inhibit the continued expansion of the two of them, but, Yahu is large, money for the current Yahu, it is really not a thing, so the price is the highest, and the search is the integration of the two companies, there is also a listed company behind it, so naturally it will not be stingy, and compared with the three companies, it seems that Robin Lee is particularly petty.
Of course, Zhuo Ziyuan will not have any other choice, he doesn't care about the little money at all, what he cares about is the big money after the listing of Baidu in the future, without any hesitation, politely rejected the two companies, and then in the email to Baidu, Zhuo Ziyuan directly revealed the quotation of Yahu and Zhongshou, and at the same time left his phone number to the other party, and expressed his hope to the other party for an interview.
The other party's email replied quickly, and in just ten minutes, he said that he could rush to the eastern capital to meet on the 11th, which happened to be the day of the start of school.
The person who contacted Zhuo Ziyuan's email was called Liu Jiping, the manager of Baidu's marketing department, and he could be regarded as a senior executive of the company, Baidu's work was almost all of his life, and he had to look at a large number of emails in the company every night, checking the information of the market, so the first time Zhuo Ziyuan replied to the email, he saw it, and the reason why it took more than ten minutes to reply was because he saw Yahu's offer, which made him panic, and the reason for the panic was that on the one hand, the threat of Yahu's giant was really ubiquitous, and on the other hand, this offer gave him a headache, and he was very clear about the company's operating conditions, and the reason why Robin Li gave a quotation of 35 million, It's not because Robin Li slammed the door, but Zhuo Ziyuan wronged him, but Baidu's existing available funds are not much.
Baidu has only two financing experiences, the first 1.2 million US dollars, the second 10 million US dollars, all in 2000, but 01 and 02 are completely loss-making, 03 years although the external announcement of profits, but in fact, only they know that they can almost only break even, in this case, a total of 11.2 million US dollars, equivalent to 90 million RMB, two years of loss, they now have less than 40 million RMB on the books, Robin gave 3,500 is already the limit, he is still considering the acquisition amount provided under the premise that this year will be profitableIf he loses money this year due to pressure from other companies, he will have to continue to look for financing partners.
It is precisely for this reason that after Liu Jiping saw Yahu's offer, he immediately communicated with Robin Li on the phone, Robin Li was silent for a while, he needed to think about the pros and cons, and he also needed time to convene a shareholders' meeting to discuss countermeasures, however, at this time, he also paid attention to 123, and did not feel the importance of 123 navigation network before, because he was used to it, and now as soon as he heard that Yahu was acquiring, he immediately analyzed what Baidu would face if he was acquired by Yahu?
There is no doubt that in line with their thoughts, Yahu will not hesitate to block other professional search websites or put them in a corner that no one cares about, Baidu will naturally bear the brunt, who makes Baidu have the largest market share, then if Baidu is blocked on the navigation website, that is to say, it can't get traffic from 123 network, what will be lost? First of all, how will new netizens choose search websites, will they type Baidu's URL directly into the address bar? Do they know what Baidu's URL is? It is conceivable that it is difficult! In the past, it was possible to divert traffic through major web portals, but now it has been intercepted by the search, and if the navigation page is intercepted again, then the addition of new netizens is an almost predictable despair.
You know, the current domestic Internet can be said to be in a period of rapid development, doubling a year is not a problem, that invisibly dilutes the market share of Baidu, even if the existing mature netizens, those who like the Baidu model may be loyal customers, but those who are troublesome, originally just open the navigation website, click directly on the line, now to enter the URL, and even some people may not remember the URL, that will also lose some users, the more Robin Li thinks about it, the more he thinks, the more he feels a chill down his spine, if it really goes on like this, does Baidu really rely on the current limited users to make a livingOr rely on their own better technology than others to attract users? But the question is, in terms of technology, Yahu and Google are the big brothers, can they withstand it? Now Robin of course does not know, Yahu will soon be lonely, and Google is also very uncomfortable with the domestic market, extremely unimportant, market share has not been up, there is no threat to the two at all, he now only knows, Yahu is undoubtedly the big brother of the Internet, and Google has been preparing for listing, there have been many news exposure, once it is successfully listed, back to the Chinese market, the situation faced at that time is really unimaginable, so no matter what, he has to take this navigation website.
Robin Li, who figured it out, asked Liu Jiping to stabilize Zhuo Ziyuan first, and after the two discussed it, they set the time for the day after tomorrow, and it was impossible to leave Zhuo Ziyuan dry, if the other party couldn't stand the temptation of Yahu, then the situation would be bad.
Then Robin Lee informed all the company's senior management and major shareholders overnight that an emergency meeting would be held tomorrow, which was also the reason why the meeting with Zhuo Ziyuan was set for the day after tomorrow, and they needed a day to reach an agreement with the major shareholders.
Robin Lee's idea is very simple, compare money, don't even think about it, he can't compare to Yahu and Zhongsou at all, unless he conducts another round of financing, where can he find a capital company in a short time, and once the news leaks out, he will wait to be exploited by the capital side.
In addition to comparing money, Baidu has no cards to play at all, they just do searching, they can't threaten the status of the navigation website at all, there is no way to put pressure on 123, KJ antivirus is a lesson from the past, then the only thing left is the company's shares, according to the convention, after the company is listed, the market value always has to multiply several times, if you take the shares as a temptation, to communicate with Zhuo Ziyuan, to tempt the other party with the market value after listing, to tempt the other party as an individual shareholder of a listed company, Robin Li still doesn't believe it, the other party can resist, can Yahu give sharesIt is to give how much, a few or a few zero, almost no one cares, and into the Baidu shareholder group is different, at least 1% up, the future equity structure, can also reflect the name, how to say it is a kind of glory, because in any case 123 navigation website is impossible to list, I believe that the weight of the listing should be enough.
Zhuo Ziyuan didn't expect it at all, he didn't need to make any moves, he just gave offers for the other two, and the boss of Baidu himself thought about the share replacement.