Chapter 109: The event is online
"It's just a small warm-up that has increased so many fans, and the influence of this cat inn is really not simple!" Ma Chunchun sighed with Li Siqi, and immediately refreshed the page, "I'll go, and more than a dozen followers have risen!"
Ma Chunchun has also operated other companies' official accounts and Weibo before, so it can be said that he has no sense of accomplishment, even if he does an event, I am afraid he will not be able to increase hundreds of fans.
"Oh, I saw it, he should have posted this video!" Li Siqi found Li Yang's latest video from the Douyin of Youcat Inn.
"I'll take a look!" Ma Chunchun hurriedly leaned over, "I'll go, the number of likes is more than one million, no wonder there are so many fans!"
"This video is really very feeling, I really want to live in this cloud view suite once!" Li Siqi said with a longing on her face.
Since the last meeting with the marketing company, she has never mentioned leaving, but she wants to witness with her own eyes how Li Yang has turned this homestay hotel into another Internet celebrity check-in point.
"Work hard, you will definitely be able to, let's go back and fight for some employee benefits from Mr. Li!" Ma Chunchun said with a smile.
"Look, Mr. Li has spoken in the group, and he will come over to call us for a meeting in a while!" Li Siqi said suddenly.
"Hurry up and get ready!" The two girls quickly cleaned up their desks, took out small notebooks and pens for meetings, and finally straightened their broken hair in the mirror, and took out a powder box to make up the powder.
Not long after, Yang Li greeted a meeting at the door of the office, and Li Siqi and Ma Chunchun hurriedly took a pen and a notebook and followed Yang Li to the conference room.
Also participating in this meeting were Li Wanting, as well as two front desk reception service staff, Li Yang specially convened this meeting, mainly because the event will be officially launched the day after tomorrow, and all personnel must enter a state of preparation.
Although the hotel is temporarily closed to the public, and the event is in the recruitment period, the first batch of free trial officers will arrive as early as next Saturday and Sunday.
But as long as the event is launched and Lu Guowei's marketing team makes efforts, the attention of the hotel will rise rapidly in the past few days, and there will inevitably be many interested customers who will consult the hotel's check-in questions.
For example, the hotel address, how to get there, what are the rates, how to book, what time is open, etc.
Most of these customers are accurate users, and how to introduce the hotel to customers and answer customers' questions is the top priority in the next step.
So they have to come up with a standard narrative.
"Yang Li, you and Li Wanting discuss together to set the standard language!" Li Yang said, "In the conversation, we must deal with the issues of why we have not yet opened for business, and when we will officially open for business, and we must tell customers that the hotel is currently in the trial operation stage, and it is temporarily closed to the public, in order to find service loopholes and deficiencies during the trial operation, and to better provide services for every customer in the future. ”
"Okay, Mr. Li!" Yang Li and Li Wanting nodded and said.
"In addition, Siqi, you come up with an activity plan, which is roughly the day of the hotel's official opening, the public platform will issue a full voucher worth 660,000 yuan for catering and drinking, with a maximum face value of 200 yuan. This activity description must be very clear, otherwise it will cause customer complaints, so Siqi, you work hard and think about how to express the activity clearly, and it can be attractive enough.
Of course, there will definitely be customers who come over to question without reading the copywriting carefully, so our customer service staff must answer patiently.
Siqi, after you make a plan for the activity, you must communicate clearly with the front desk staff, so that they can answer the questions to customers!"
"Okay, Mr. Li!" Li Siqi and Ma Chunchun also nodded.
"By the way, Mr. Li, when will we officially open for business?" Yang Li suddenly asked.
Everyone also looked at Li Yang, which was also a matter of concern to them.
"My plan is to recruit 100 free trial officers, and then we will officially open for business, and my initial goal is to be in a month! The specific situation will be determined!" Li Yang also wanted to determine the specific opening hours for the public.
But after all, the current system restrictions are too harsh, and if it is announced, it will definitely cause dissatisfaction and more negative emotions, so he can only drag it out of business.
As the saying goes, the road is one foot high, the devil is one foot high, there are policies and countermeasures, and the system has set that limit for doing things, and you can only find a way to solve the trouble.
Fortunately, as long as the club has 50 members, the restrictions on customers can be lifted, and then it can officially open for business.
"Well, okay, then why don't we also give customers an approximate deadline?" Yang Li continued.
"Let's open for a month tentatively!" Li Yang said after a deep sigh.
A month is long enough, and even if he spends money, he will definitely achieve his goal of 50 members within a month.
After the meeting, Li Yang had a detailed touch with Ma Chunchun and Li Siqi, and he said earlier that "660,000 yuan of catering and wine vouchers will be issued".
This activity is actually a simple routine set up by Li Yang, and the fundamental purpose is to attract some target customers, so that they can officially open their doors in his hotel and continue to pay attention to them.
The activity seems to sacrifice 660,000 yuan of profits, but in fact, there will indeed be a coupon worth 200 yuan in the activity, but he can set the proportion, for example, only one percent of the value of 200 yuan, or even less, and then ten percent is worth forty yuan, and the rest are twenty yuan and so on.
There will be a lot of vouchers that will eventually be unusable.
Even if it is all used in the end, Li Yang doesn't care, it is worth spending 660,000 yuan to make customers continue to pay attention to themselves, and at the same time, it can also stimulate some users to switch from attention to hotel consumption, which can be regarded as killing two birds with one stone.
The activity plan was quickly formulated, Li Siqi also finalized it with Li Yang, and Ma Sichun also made a guide display of the activity in the attention guide and menu bar of the official account, and planned to push the article in the future.
In terms of customer service skills, Yang Li and they have also worked out, and have trained and simulated the assessment of the reception staff at the front desk, all the preparations are finally over, and Li Yang also announced the recruitment of 100 beautiful experience officers on Weibo according to the agreed time with Lu Guowei.
Soon, Lu Guowei's side also began to act, and several Weibo big Vs reprinted the Weibo of this event at the same time, and a large number of online water armies quickly arrived on the battlefield and began to create topics and spark discussions.
After a few hours of hard work, two of the topics were successfully sent to the top ten of the Weibo hot search list, and the other topic also entered the top 20.
The first topic: this mountain hotel recruits 100 beautiful women to stay for free
The second topic: what does a 90-point beauty look like?
The third topic: Is it still necessary to have sex reassignment surgery now?
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