Chapter 671: Confidence, Killing Moves!

Whoever stands at the top of the industrial chain will have a greater right to speak.

This is the original intention of Yang Fei to hold a supplier conference.

Only large-scale enterprises have the ability to hold supplier conferences.

Small and medium-sized enterprises have no say in the purchase of raw materials. In the past, there was no choice in this regard.

However, this is no longer the case.

Beautiful Daily Chemical Group has formed large-scale production and has many factories and brands.

Yang Fei has the confidence to hold a supplier conference!

"At this supplier conference, we want to set a goal, that is, to save more than 20% of the raw material procurement cost!"

"Save so much?" Wei Xinyuan and the others were taken aback, feeling that this goal was set too high and difficult to achieve.

Saving costs also equals generating revenue.

Because the cost of the product mainly comes from raw materials and human resources.

Based on the estimated annual sales of the Beauty Group, if this goal can really be achieved, it will save up to hundreds of millions of dollars throughout the year.

In the long run, the benefits are even higher!

Yang Fei's face was full of self-confidence: "This is a necessary step for the growth of large enterprises! If the existing raw material suppliers do not cooperate, then we can only change suppliers." We must stand at the top of the industrial chain, and we must have the right to evaluate and select suppliers!

Why are big companies more competitive?

Because large enterprises have a greater advantage in raw materials.

Let's take a certain price war in the home appliance industry.

At a certain time, the price war of domestic household appliances was once white-hot, and many domestic enterprises were taking out loans and borrowing money to maintain production and operation, and everyone felt that if the price did not increase, the entire industry would collapse.

As a result, the home appliance alliance industry held a meeting in a certain place in Guandong, and everyone discussed to suspend the endless price war, and all manufacturers raised prices to protect themselves.

In such a situation, Panasonic Electric of the island country is going against the market!

Panasonic announced that all its home appliances will be sold at reduced prices again!

In the home appliance war, it is self-evident who won in the end.

That's the difference!

Panasonic implements global centralized procurement, and their raw material suppliers supply Panasonic at the lowest price.

And domestic small and medium-sized enterprises, just in terms of cost control, will lose to Panasonic.

In such industry competition, let's ask, what do domestic small and medium-sized enterprises take to fight with foreign large enterprises?

In recent years, Beauty Group has been in a period of development and upswing, and they have no more options when it comes to raw material suppliers.

Now, Yang Fei is finally about to make his voice heard.

Yang Fei said: "As long as we control the cost, then in this industry war, we can be invincible!

Wei Xinyuan said: "If this goal can really be achieved, of course it is excellent." What if the suppliers don't agree?"

Yang Fei said: "What we have is the way! First, international procurement. The second is allied procurement. The third is outsourcing procurement. International procurement, we have more options. There are more than these companies dealing in raw materials in the world. Outsourcing procurement is to hand over our raw material procurement to professional businessmen with international prestige, who are responsible for the procurement of raw materials, and we only need to focus on product development and production. ”

Everyone's eyes lit up.

In terms of business management, Yang Fei really has a set!

Everyone has to obey!

Zhu Zhongnan asked: "So, we have to continue this industry war?"

Unilever has been involved, the emerging Libai brand has also been involved, and other domestic brands have either actively or passively participated in the war. In this battle, we can't take the initiative to retreat!"

Zhu Zhongnan said: "Boss, what if we go against the market now, what kind of consequences will it be?"

Everyone looked at him in unison.

Zhu Zhongnan said: "If we continue to fight like this, we are really losing money." I wondered, can we end early?"

Yang Fei said: "We don't have such confidence. If you think about it, if you are a product with serious homogenization, will you choose expensive or cheap? Everyone understands this truth! Therefore, we have no choice. This is a war that the opponent has taken the initiative to provoke, and we can only respond to it. ”

He paused and smiled: "We don't need to be afraid! Because we have a bigger killing move, and we will soon sacrifice it!"

Everyone was in good spirits.

Yang Fei said with a smile: "Actually, everyone here should know that our group has been developing a new type of laundry product, that is, laundry detergent! Laundry detergent is superior to laundry detergent in many functions. That's our killer move, and after this new product is launched, our promotional focus will be on laundry detergent!"

Zhu Zhongnan said: "However, there are also uncertainties in the launch of new products. Will the market accept it?"

Yang Fei said: "I believe that consumers can accept this new product, because the laundry detergent is unique in terms of function and efficacy. The future of washing products will become more and more high-end. With the price war in the home appliance industry continues to heat up, the era of machine washing is coming, and more than 90% of the families in the city will use machine washing, and laundry detergent can better meet the requirements of machine washing. ”

New products are on the market, and the price is definitely expensive.

While fighting a business war, Yang Fei used a new product to maintain revenue.

The traditional washing market has been burned by Yang Fei in several battles, and the price has dropped again and again.

Only by constantly innovating can we maintain high profits.

Regarding the discussion of the new product, Yang Fei did not go deeper.

That's not the main point of today's topic.

After Yang Fei finished talking about cost control, his eyes slowly scanned the senior executives of the group, and then said in a deep voice: "I heard the news that someone is digging into our wall! I wonder if everyone here has received an invitation letter?"

Everyone turned their heads and didn't make eye contact with Yang Fei's gaze.

Yang Fei smiled: "Take it easy, don't be so nervous! Someone has paid a high price to poach you, what does this mean? It shows that you are valuable! Then the bullish international big enterprises are all coming to our beautiful daily chemical to dig up talents, you can imagine how excellent our talents are! For this matter, I really want to make a big disclosure!"

Wei Xinyuan and the others wanted to laugh, but they couldn't.

Yang Fei said calmly: "Everyone doesn't speak, did you acquiesce in this matter? Could it be that all of you have received an invitation from your opponent? I'm curious about what the price they offered?"

Still no one answered.

The atmosphere in the conference room instantly became tense.

Yang Fei's face was solemn, and he said loudly: "In front of me, tell me your decision! I am a very talkative person, I open the skylight and speak brightly in everything, if anyone wants to leave, I, Yang Fei, will never stop you from climbing the high branches!"

He laughed self-deprecatingly again: "I'm so good, why doesn't anyone dig me?"