Chapter 1086: Half a year's sales, half an hour gone? (Second update, ask for subscription)
Although it was not a Saturday, the Internet around the world was boiling early in the morning.
In other words, since Tianxing Pictures announced the news of the release of Wang Huan's physical album, the entire Internet platform has not been quiet. Even many stay up all night.
Chinese.
The entrance of the largest bookstore in the magic capital.
A reporter was happily broadcasting live to the camera: "You can see that behind the reporter is the largest bookstore in the magic capital: the magic capital book city." This is one of the 3,000 physical album sales points in the world. It's 7:50 a.m. Beijing time, and it's only ten minutes before the release of Brother Huan's global physical album. You can see that there are already people coming and going behind me, and it is very lively. Of course, not all of these people are here to buy physical albums, and there are many book lovers. I had already gone into the book city just now to take a look, but I didn't find the location of Brother Huan's physical album. According to the staff, in order to avoid congestion, the album will not be put out until the release time is up. We're looking forward to seeing if there will be a small rush when the release time comes. ”
"This is Brother Huan's first physical album release, and I heard that Brother Huan's physical album has reached two million copies worldwide, which can be said to be a rather terrifying number. Prior to this, the sales record of Huaxia's physical album was set by Zhou Tianwang in '99, when his "Young Generation" album sold 3.59 million for the year, the highest in history. In today's Internet era, physical albums have long been in decline, and the number of fans who buy physical albums has decreased dramatically. So according to my estimates, even if Brother Huan is now the first person in the global music scene, it is still difficult to surpass this record. ”
This reporter is just one of many media reporters.
Now.
I don't know how many media around the world are watching the release of this physical album.
Influence!
Unprecedented!
And as the countdown to the launch began, more than 3,000 brick-and-mortar stores around the world also advertised their own. Exquisite posters, roll-up banners, and display shelves can attract the attention of countless people as soon as they are placed at the door of their store.
Netizens saw this kind of scene, and their hearts trembled.
"Amidai's new album doesn't have this scene, right?"
Hundreds of media outlets around the world have taken the initiative to report it. ”
"More than 3,000 physical stores and more than 20 online sales platforms!"
"All the Internet is hot. ”
"Do you want to buy it?"
"Brother Huan's first, and most likely even the last album, is a fool not to buy it. ”
"Hurry up and grab your spot, it's going to be right away!"
"Do you go to a physical store to buy it?
"I'm afraid I won't be able to buy it online. ”
In the eyes of all singers, music companies, and media reporters, Wang Huan's first release of two million physical albums is an incomparably huge number. There are even many experts who estimate that even if Wang Huan's status in the music industry is incomparable, it will take at least four or five months to sell out these two million albums, or even as long as half a year.
But.
Fans don't think so.
The Poison Army is not calculated in the same way as ordinary people.
Here's how they count:
Two million albums seems like a lot, but there are too many distribution channels. There are more than 20 big platforms on the Internet, and even if they only take 30,000 copies of inventory on each platform, then there will be no 600,000 at once.
As a result, each of the 3,000 brick-and-mortar stores can only get 460 albums. And according to the current fan discussions, many people are not satisfied with buying an album at all, at least 3-5 copies. In other words, 460 albums are only enough for more than 100 fans to buy.
This data is calculated.
All the fans are anxious!
There are only 30,000 albums sold on each website, so isn't it embarrassing for them? This number will be sold out by fanatical fans in an instant.
And the number of albums in a physical store is enough for more than 100 fans?
What's even more terrifying is that many people find that a city of hundreds of thousands of people lives in which there is only one offline purchase point! Even in an international metropolis like Modu, there are only 20 purchase points.
That's not enough!
I'm in a hurry!
Countless fans are in a hurry!
Two million albums does seem like a staggering number, but when everyone knows that there are few buying channels around them, everyone rushes to the nearest buying point in a hurry.
Finally.
Clang!
Beijing time, eight o'clock arrived!
On the Internet sales channel, the gray button has become a bright color.
At thousands of offline channel sales points, the staff began to move out the beautiful albums that had been prepared for a long time.
The whole world.
It's boiling!
on the web.
"Order! Order!"
"What kind of bullshit network? Why can't I log in?"
"Damn! Junk computer, smash you!"
"What do you mean? You can only buy up to five tickets per person?
"Gone?
"I just opened the page, and you said it's gone?"
"My website hasn't opened yet......"
“......”
Modu Book City.
When the crew had just moved the physical album out. Countless young people who were still pretending to read books everywhere before flocked to him, and instantly surrounded him.
"Two collector's edition albums. ”
"I want three. ”
"A naked book, a collector's edition. ”
"I've already paid for the money, five albums, give it to me. ”
"Don't squeeze it! there's a lot more. ”
"I have a lot of your wool, and the labor and management are about to sell out. ”
"What, it's almost sold out? It's only sold out of a few people, and it's gone?"
“......”
A video store in the United States.
"Boss, ten collector's edition albums. ”
"You can only buy up to five tickets per person. ”
"Then five, hurry!"
"I want a collector's edition. ”
"I want it too. ”
"The Collector's Edition is gone!
"Yes, of course, give it to me. ”
United Kingdom.
France.
Australia.
Germany.
The fans all rushed towards every physical store and every online sales channel with a roar, and everyone's eyes shone brightly.
......
Modu Bookstore.
The reporter who was doing the live broadcast report just now looked at the time and smiled: "Okay, now that Brother Huan's physical album has begun to go on sale, let's go into the bookstore to see how today's sales are." I believe that with Brother Huan's popularity in China, his album should be very popular, and it is estimated that the album of Modu Book City will be sold out within three months, which is a great result......"
Before the reporter finished speaking, he saw a group of jubilant young people rushing out of the Modu Bookstore, everyone running outside with a beautiful bag in their hands. Because the young men were running so fast, the reporter didn't even have time to grab a person to ask about the situation. When he was stunned, he found that many depressed people had come out of the bookstore again, and many people were scolding as they walked.
The reporter reacted this time, and hurriedly stepped forward and grabbed a person who looked like a student and asked, "This classmate, are you here to read a book in the book city?"
The boy glanced at the reporter: "No." ”
The reporter was overjoyed: "That's to buy Brother Huan's album?"
The boy nodded, "Yes." ”
The reporter glanced at the empty-handed boy: "Then why didn't you buy it? Is the album too expensive? Or is the album cover too ugly to meet your psychological expectations?"
The boy glanced at the reporter weakly: "It's all sold out, how can I buy it?"
"Sell...... Sold out?"
When the reporter heard this, his eyes almost bulged.
What's the situation?
Is something wrong?
What the hell is this only a few minutes? The physical album that he thought would sell out in three months was sold out in a few minutes?
Are you kidding!
......
......
At the same time.
Star Pictures.
Chen Hui smiled: "Now that the global sales channels have been opened, the first three days should be the hottest time period for sales, and then it will enter a long period of stability." Especially on the first day, the company has collected physical album sales data from other stars, and as long as we sell more than 300,000 albums on the first day, then it is no problem to sell 2 million albums in half a year. ”
Wang Huan nodded: "It doesn't matter if you can't sell it, let the company's employees not have too much pressure." After all, it is really difficult to say the sales of physical albums now, and it cannot be judged by common sense at all. Even for international kings such as Wagner, the sales of a physical album last year were only more than 1.2 million, and even many second-tier stars in island countries and South Korea surpassed him. ”
Chen Hui sighed: "That's right, the sales of physical albums around the world are declining every year. However, physical album sales in island countries and South Korea have been strong. It's a pity that because of some of your previous actions, the people of those two countries have more or less rejected you. As a result, the sales of your physical album in both countries are not optimistic. ”
Wang Huan laughed: "It's okay, I didn't consider the sales of those two countries." ”
Chen Hui glanced at the time.
"Online sales are the best statistics, and they have been on sale for five minutes now. After an hour, we will ask the sales department and ask them to count the online sales data. Based on this data, we have a rough idea in mind. ”
"Yes. ”
Wang Huan smiled slightly and agreed.
While the two were chatting.
Suddenly.
There was a knock on the office door.
"Please come in. ”
Chen Hui said.
The door opens.
The director of the business department almost rushed in, with a piece of paper in his hand and an uncontrollable excitement in his eyes.
Chen Hui was surprised: "Mr. Liu, is there anything important?"
Director Liu took a deep breath, and his voice trembled: "Mr. Wang, Mr. Chen, Penguin Music, Taobao, Amazon...... When the staff of several platforms that sell physical albums of 'W-King' called, they said that all the albums on their website had been sold out, and they were asking us to urgently transfer the stock. ”
"What? Sold out?"
Wang Huan and Chen Hui Huo Ran stood up, thinking for a while that they had misheard.
Director Liu was about to speak.
Suddenly, the mobile phone rang urgently, and he was about to hang up, but he glanced at the caller ID, said sorry and connected the phone.
A minute later, he hung up and said in disbelief: "All the albums on Ebay have also been ......"
Bell bell bell ......
The phone rings again.
Next, Director Liu stood in the office and answered dozens of phone calls.
"The magic capital is also sold out?"
"The entire South China region is sold out?"
"Out of stock in the U.S.?"
"Germany sold out?"
"Britain sold out?"
"Gone? all out of stock?"
“......”