Chapter 300: Talent

Saying that, Si Guangnian called Assistant Song, "Let's go, I'll take you to the scene to have a look." I took a report, "This singer's song club should be filming now, and it will be sold on a small number of CDs......

Ou Baobao opened his mouth, but he didn't say anything. The eldest brother misunderstood what she meant and wanted to take her around, but at the moment, it was not suitable to explain. However, Ou Baobao still put down the report of Si Guangnian and held it in his hand again.

Assistant Song next to him noticed that he glanced at Ou Baobao silently and said nothing.

Ou Baobao didn't care about the attitude of these subordinates around her eldest brother towards her, she was in Da Ou, who she hadn't seen before...... She stared at the title of Da Ou Tai's child, and parachuted here, and Da Ou was talking about it a lot, let alone here.

When taking the elevator, Si Guangnian talked about this singer, "It's called Jiang Yuan, and he also sang the opening song of a TV series that Ono once acted in, do you know this singer?"

Ou Baobao shook her head, she doesn't listen to songs very much, she listens to some pure music, which is convenient for her to practice tunes, and the rest are all film and television dramas.

Si Guangnian also knew, so he asked, it's good not to know, "Then let's just come and listen, it is said that the scene is not bad...... "Now the music environment is not very prosperous, and the stage effect of some singers is actually quite good, but there is a lack of performance opportunities," I asked people to make statistics, and when the time comes, the singers who have responded well to the scene will be gathered in the name of the music platform to do a concert......."

Most of the music resources on the music platform are free, and Si Guangnian has been posting them upside down. However, compared with the initial situation of losing money by inverted posting, it can basically be flat now, and there is no need to lose money except for inverted posting. In order to sign more resources, Si Guangnian had to find ways to develop more projects and make money. Strive to do it as soon as possible.

In fact, posting upside down is also losing money......

Si Guangnian didn't hide it from his relatives, "China has paid attention to music copyrights, but in the end it is still not enough, coupled with the flood of a large number of low-quality resources, people don't seem to understand, where are the high-quality resources, and they don't understand where the low-quality resources are bad....... "This is like many people listening to songs with mobile phones and the headphones that come with the mobile phone, and they also listen to low-quality music resources, without advertising in the middle."

"I'm already doing the promotion of this kind of high-quality music resources, and those who know it naturally understand, and those who don't understand it probably feel that the resources are more overflowing...... Among them, even if they are people who understand and pursue high-quality music resources, there are a large number of people who are reluctant to spend money, and even many people feel that high-quality things should be free, so that they can better promote ......"

Si Guangnian sighed, "It's like you've entered a dead end....... People who don't understand, you promote them when you are spam advertising, people who understand, you promote, they are open to money when you are open. Moreover, people who should have focused on high-quality music resources will actually charge for you, and then listen to the ones with poor quality, which has caused the loss of customers......."

"I just hope that in the huge and important world of spiritual civilization of music, everyone can truly enjoy the charm of music and get strength from music. Let really good music, good musicians, be passed on, from generation to generation, endlessly........"

"........." Ou Baobao was a little speechless.

However, he still spoke, "Big brother, I don't want to say that you are idealistic, but I think you are probably in the wrong direction......."

"You think music is a popular thing, and even though there are many categories of music, there are people who like each of them. Pop, opera, folklore, etc., all have their own ethnic groups...... However, this question is also well explained......"

Ou Baobao waited for Si Guangnian to get out of the elevator before coming out, "For example, clothes, everyone needs them, covering shame, keeping warm and beautifying, multiple functions, no one can do without them." Some people pursue famous brands and will pay for discounted out-of-season models, some people pursue cost-effectiveness, pay for affordability, and some pursue fashion and fashion, and pay for design. It is absolutely impossible for you to ask people who pursue cost-effectiveness to buy hundreds of thousands of show models. It's impossible for you to ask people who pursue brands to buy designs that aren't famous, and no one knows the brand logo......."

"However, isn't the new season model that is not discounted good-looking? People who pursue cost-effectiveness don't know that it is better to wear a famous brand out for social effect? People who want to chase fashion don't know that famous brands also have design models? Don't know that the classic models of famous brands are more designed? They all know, everyone knows it. Good things are expensive, and they have to cost money. You get what you pay for, that's an old saying. But why do they keep clamoring about their pursuit?"

Ou Baobao looked at the eldest brother, "Because their consumption level is there." This is a very realistic objective condition. Moreover, there are many people's consumption views that play a very important role. You can't get a person to change their mindset and achieve the results of your product......."

Da Ou has countless reports every day, and Ou Baobao can directly see the problem of the big brother's music platform.

"You want to make a good product, you want good customers, and you want more customers to pay for your product, that's too idealistic. Because the market is very large, there are many customers. Isn't music good? Music is very good, everyone knows that music is a very important spiritual culture, don't you want to listen to good quality music? No one, no one wants to poison their ears, everyone wants to have a good spiritual enjoyment.......

Ou Baobao stopped, "But it is unrealistic for you to let a person who can only listen to songs in the subway with his mobile phone, in order to listen to good songs, buy good headphones, buy good sound sources, and keep consuming and paying." It's like a lot of people complaining about the ads on the video site,People who really have purchasing power can't open ads as members,Many people are this kind of mentality,People who are willing to pay for good sound sources,You don't have to promote,They are also willing,People who don't want to,There will always be various reasons for not wanting to ......"

Of course, "these people don't actually know that the ads on video sites are not for people to see...... But this kind of complaining really reflects this kind of consumption psychology...... Therefore, I think that you need to filter out some of the customers you have already gotten first, and you need to have a deep understanding of the consumption psychology of various customer sources in order to achieve the ideal consumption platform. ”

Ou Baobao suggested, "What you should really promote are those who have the ability to pay but don't know the quality of the sound source, these people are the high-quality customers you should really strive for....... As you already know, when you do promotion, you are just reminding them to pay money. "That's the problem.

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