Chapter 560: Huge Sponsorship Contract!

Kupchak's idea of a contract extension did not materialize, but Vatnad's signing wish was fulfilled.

Early the next morning, Adidas announced to the media around the world that they had signed a huge sponsorship contract with Shen Huan for 5 years and 100 million US dollars.

Shen Huan will become Adidas' global all-sports brand spokesperson.

On the top of their press release, there is a picture of Shen Huan and Adidas North America President Watnade smiling holding the signing contract.

In the subsequent details, they also announced that if Shen Huan wins the championship and FMVP in the finals this year, then the contract will be immediately renewed for 5 years and 100 million.

They did not publish the terms that proved Fermat's theorem to be converted into a lifetime contract, because they thought it was too early.

As soon as the news came out, the whole world was in an uproar.

It's not because it's too high, it's because it feels too low.

Belch!?

It's too low!?

Right!

It's just too low!

Before LeBron James entered the NBA, he signed a seven-year, $90 million shoe contract with Nike.

At that time, although James was hailed as the next NBA superstar, he had not been tested in the NBA after all.

Even so, Nike is willing to give him a huge contract of more than $12.5 million a year, and it's just sneakers!

In the clothes and other sports equipment worn on the body, James can also sign other sports brands!

What about Shen Huan?

Shen Huan has played two convincing NBA playoffs, and he is the perfect dominant.

He uses his defense, offense, breakaways, passes, dunks, blocks...... and other techniques that have conquered countless fans and experts.

Anyone knows how great Shen Huan's future is.

As long as Shen Huan continues to play like this and wins the finals championship and FMVP at the age of 17, Nike can immediately give him a super contract of 5 years and 200 million US dollars!

And it's just sneakers!

And now what about Adidas?

Not only did they lock in Shen Huan with $200 million in the next 10 years, but Shen Huan also became the spokesperson for all their offline products, such as clothes, pants, and even socks and hats.

This is obviously a bit of a loss.

Not to mention that there is a Chinese market with a population of 1.5 billion behind Shen Huan, which is even more of a big piece of fat!

I really don't know why Shen Huan is in such a hurry, wouldn't it be better to wait?

Only Kobe and Iverson know that in general, this contract is really a bloody one.

Shen Huan will not play in the NBA at all, so this year is the last year of his athletic career.

Adidas is willing to throw out a 10-year $200 million contract for a player like Shen Huan, who has only played for 2 months, do you think it's a big deal?

It can also be seen that Adidas must also be considering the Chinese market behind Shen Huan.

After all, the two also know that Shen Huan is very popular in China, and I heard that he has great achievements in songwriting, and he has tens of millions of fans.

In this way, it is no wonder that Adidas signed the endorsement contract of all its sports brands, isn't this equivalent to signing an idol star?

Kobe Bryant and Iverson are still very reliable.

Adidas' Watnader also kept his promise and did not say the decision that Shen Huan would not play in the NBA again.

Therefore, those major sports brands that are infinitely optimistic about Shen Huan's future are simply regretful about this.

In their opinion, Adidas has certainly made a huge bet, and dared to throw out such a big contract after only watching Shen Huan's two games, but on the whole, this contract can't lose money at all.

With Shen Huan's beast-like physical fitness, he can't be a short-lived figure.

No matter how much he squandered his talent, Shen Huan's peak period was at least more than 5 years, and a little normal should be 10 years.

Originally, big brands such as Nike, AJ, Reebok, Under Armour, and Puma were all eyeing Shen Huan.

They are now starting to test and see how they can get Shen Huan's contract.

Unexpectedly, before the first step was successful, Adidas had already stepped on the finish line of victory.

In this regard, Boss Qiao, AJ's first dividend holder, has very opinions.

In an interview, Boss Qiao expressed his opinion.

"Recently, many people have been asking me, have you ever taken a fancy to Shen Huan?"

"My answer is yes! He was the first to come to my training camp and I took a fancy to him and offered to offer him a contract. ”

But he told me that he loved learning, he loved science, and he didn't want to play basketball. I was stunned at the time, but now I know that this kid lied to me. ”

"You always say that I have a bad eye, but Shen Huan is indeed the first thing I liked, but at that time he did return to Huaguo to go to school and did not play basketball, so we missed it. ”

"Now that he's playing for the Lakers, I'm not going to say anything. But when it comes to endorsement contracts, I'm going to tell this lad, you're wrong! AJ is the best place for you! Only we can get you to the pinnacle of commercial value!"

Boss Joe, this is really not bragging.

Although the AJ brand is a sub-brand of Nike, its overall basketball shoe sales occupy more than 60% of the market share in North America, more than Nike and Adidas combined, don't you say horror?

There is nothing wrong with saying that the best stars should work with the best brands.

It's just that if Boss Qiao knew that Shen Huan would not continue to play basketball, I am afraid that he would just turn around and leave, and he would not say a word to Shen Huan.

Don't doubt it, the god of basketball is so realistic in reality.

Stingy, stingy, greedy, domineering...... These are all special words that belong to the boss, and there is no problem at all when you use them on Boss Qiao.

Fortunately, AJ is not his, otherwise he would not have been able to recruit so many good players to endorse.

You give less, ask for so much, why?

Just like his own Hornets, why are the results bad, why can't good players be retained, doesn't Boss Joe have points in his heart?

The people of Mi feel sorry for Shen Huan here, but Huaguo is different.

It should be said that in China, Adidas and Nike are still inseparable.

And Adidas has been 100 million US dollars in 5 years, which is 700 million yuan, an average of 140 million yuan a year!

How many songs do you have to write and how many super-first-class albums do you have to make to earn it?

All the artists in China, including the film industry, even Chen Hao, who is the most profitable, can't reach such a level, right?

For making such a lot of money from the Germans, the people who eat melons are full of emotion.

"Tsk, let's take a look! Teacher Lu has gone abroad to the world, and he is still so successful! How can I be embarrassed by a person like me who gets a salary of 3,000 yuan a month?"

"Don't say it's you, I, the middle-level of Bao's payment with an annual salary of 5 million, am also envious, jealous and hateful! I can't earn so much in 100 years of work!"

"Doesn't this mean that Sister Xiaofeng is very powerful? The world's youngest super-large contract owner, this is to win glory for our Chinese people!"

"Yes, yes, yes, I'm in the United States, you don't know how crazy the people of the United States are now! They love Sister Xiaofeng too much!"

"Sister Xiaofeng has the money to do charity again, and I look forward to him coming back to do good deeds!"

"Hey, I said that the people above you, why did you come to kidnap them? What's wrong? Before they said it, you set a good purpose for Sister Xiaofeng? Who are you? You have a big face?"

Although I don't like stingy young people, I have absolutely no opinion on Sister Xiaofeng, who donated almost 100 million yuan without much money!

"Some people just can't see others better than themselves, and they always want to kidnap others as a saint, and then if they can't reach it, they go crazy to slander others! I'm sorry! Now is the Internet era, we all have the best way to receive information, and we won't be deceived!"

“......”