Chapter 1239: Love is Crazy
Yang Fei said confidently: "People like to hunt for curiosities, and they also like to try new things. Most importantly, the focus of our publicity is definitely on the new features. ”
Hu Zhibiao said: "This new mobile phone has a lot of selling points!"
Yang Fei said: "No, it only has one selling point, and that is a music phone!"
Hu Zhibiao rubbed his face vigorously and said, "So many new features! Antenna hidden, dual-band support, built-in mini-game ......"
Yang Fei said: "These functions are not unique to us. We have, others have already had, we are taking it, if we use this as a selling point, it will definitely not attract young consumers. The consumer group of mobile phones is mainly young people, these people have careers, contacts, women or men, they need to be different in front of others, and they need to attract more widespread attention in the social circle. ”
Hu Zhibiao said: "Well, it makes sense, the crowd positioning is accurate. ”
Yang Fei said: "Therefore, our selling point must be different. Think about it, if you have a party with hundreds or even thousands of people, and everyone has a mobile phone, but only your phone can play beautiful music, will you become the target of everyone's attention?"
Hu Zhibiao smiled: "It sounds like a very stylish one." I don't care about this kind of attention, though. ”
Yang Fei said: "You don't care, but many people will." If you're having a picnic with your friends, and your favorite girl is there, and everyone is proposing to dance, but you don't have any music with you, you pull out your unique phone, play the music, and you dance hand in hand with your favorite girl. That way, you don't have to miss out on a perfect date. I think it's a good idea to use to make a promotional video. ”
Hu Zhibiao said: "However, more consumers are rational, and our products are a few hundred yuan more expensive than the world's big brands! And we just have one more music playback function, will anyone pay for this function? If it were me, wouldn't it be better to spend a few hundred yuan less to buy a mobile phone that can only make phone calls and buy an extra cassette player, so that I still have two machines?"
Yang Fei said: "Of course, the cassette machine can listen to music, but when people travel and attend banquets, they will definitely try to simplify their luggage.
Hu Zhibiao said: "We have produced mobile phones, and we have integrated MP3 into them according to your ideas. As for whether it sells well or not, it can only be left to fate. ”
Yang Fei laughed and said, "Old Hu, just swallow your heart in your stomach! Don't worry about whether it's good or not." At present, the mobile phones on the market have no functions, and some of them are sold for more than 10,000 yuan! At present, the mainstream mobile phones of foreign brands also cost 4 to 5,000 yuan, and aren't they also bought by a large number of people? Our new products are only sold for 1,999 yuan, which can be regarded as a conscientious price. ”
Hu Zhibiao said: "Speaking of this, I really wonder, you say that the Chinese people are rich, right? The wages are very low, ordinary workers only have a few hundred yuan a month, and more than 1,000 can have high wages. If you want to say poor, a mobile phone can be worth a year's salary, but there are many people who flock to it. ”
Yang Fei said: "Today's mobile phones are actually considered luxuries. Because China's mobile phone market has been monopolized by foreign oligarchs for a long time. This thing, you say it's not just needed, but for many business people, it's just needed, so how much people price, you want to buy it, you have to buy it. ”
Hu Zhibiao couldn't help but burst into a foul mouth: "Made! These ghosts are too dark, a small mobile phone is so expensive to sell! Over the years, I don't know how much money they have earned!"
Yang Fei said: "Old Hu, scolding people is cool for a while, self-improvement and self-reliance, you can always be cool!"
Hu Zhibiao was stunned and said: "Are you saying that we are engaged in the research and development of mobile phones ourselves? However, several large foreign factories have monopolized the most important chips, and we can only rely on their breath to survive!"
Yang Fei also sighed: "This is no way, our country's semiconductor industry and communication industry are lagging behind as a whole, especially in terms of high-end chips, we are at least decades behind the level of developed countries." If you want to catch up, it is not an overnight achievement, which requires the promotion of the national level, but also the efforts of the entire industry to catch up and improve. ”
Hu Zhibiao said: "I suddenly thought of a thing, if Qualcomm in the United States blocks chips to our country, then how can we do high-tech products?"
Yang Fei shook his head silently.
Hu Zhibiao said: "In the past, I only did VCD assembly, bought parts from abroad, hired a few ordinary workers, and then I could open a workshop and make money by selling products. Now, I think more deeply, if we only see the immediate benefits, we are only willing to do assembled products, and are not willing to invest money and energy in research and development, once foreigners restrict us, then we will not even have to drink soup. ”
Yang Fei said: "You can think like this, you are already smarter than most businessmen." The reality now is that Chinese people have been poor for too long, and they are also poor and afraid, and they just want to make money as soon as possible. However, there is always a need for some people with lofty ideals to take a longer view and lay out a bigger picture. ”
Hu Zhibiao said: "Mr. Yang, I think you can be the leader of this. ”
Yang Fei did not answer.
Of course he wants to, but he wants to think about it, and ability belongs to ability.
A mobile phone license, he has to rely on the power of Chen Ruoling's family to get it.
The water in this industry is too deep, how can he, Yang Fei, and why should he provoke this big beam?
After a slight sigh, Yang Fei said: "The essence of business is still interests, as long as there are interests, this business can be done." Whether it's Qualcomm or Samsung, they won't cut off their own money. So, you don't have to worry about chip outages. Today's business is the road of global cooperation, and no company can monopolize all products in a certain industry. ”
Hu Zhibiao laughed self-deprecatingly: "I'm also worried, you are right, now is a global business model, a mobile phone, the core is American, the screen is Korean, and the audio is an island country, this is an era of great cooperation!"
Yang Fei said: "When the Chinese people gradually get rich and have a certain economic foundation, there will naturally be more people with lofty ideals who will realize the importance of these problems." There will naturally be progress then. ”
Hu Zhibiao said: "Mr. Yang, our new mobile phone, please give it a name?"
Yang Fei said with a smile: "The replacement will be very fast in the future, at least twice a year, if each mobile phone is named separately, it will be too brain-consuming." That's good, let's have a trick, last year's one is called Aiduo Generation, this year's one is called Aiduo Second Generation, and it will be named like this in the future, until Aiduo 10, Aiduo 100, Aiduo Infinity ......"
Hu Zhibiao said: "Okay, then it's called Aiduo 2?"
Yang Fei groaned slightly, and said: "Phone, this word, in English, is phone, the pronunciation of this word is very similar to 'crazy', our mobile phone is called Aiduo phone, and when it is connected together, it is Ai Crazy, we will give Aiduo mobile phone a nickname, it is called Ai Crazy?
Hu Zhibiao laughed and said: "Then this new machine is called Love Crazy 2?"
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