Chapter 133: The fierce Spring Festival stalls
Another year has passed, and on New Year's Day, Hong Chen and Yan Yileng were video chatting.
"Happy New Year. Yan Yi smiled sweetly.
"Happy New Year. Hong Chen looked at the beauty in the camera and sighed slightly.
"How's the new movie? Isn't post-production finished yet?"
"Well, let's get it again, Yan Chi is responsible for the later things, and I am very relieved of his ability. ”
"That's right, isn't my brother also planning to cooperate with your studio for a long time? I wish you a prosperous career, and don't forget me if you have a good script. ”
"Don't worry, I'm going to get you through. ”
Now that the movie has been finalized, only the work of publicity and distribution remains. This kind of work is underwritten by a special publicity company, and the price is not cheap.
Ge Chen contacted a reliable publicity and distribution company and got the matter done.
They chose a good set of promotional videos to send on the Internet, which also caused heated discussions.
It's just that during the Spring Festival, the eight immortals crossed the sea, each showing their magical powers, this is a huge cake, and everyone wants to get a piece of the pie.
Under such pressure, the quality of the movie is not too hard, and no matter how popular it is, it is useless. For example, the movie "Detective Pu Songling" by Brother Yuanlong, which used to be the Spring Festival, changed the action and martial arts style of the past and followed the fantasy style, but was ruthlessly crushed by four or five other movies.
Of course, advocacy is just as important.
"It's a lot of pressure. Yan Chi took the time to chat with Hong Chen, and when they met, his face looked very serious.
"What's wrong?" asked Hong Chen with concern.
"I learned from my dad that a total of 164 movies were screened nationwide during the Spring Festival. ”
"So many?" said Hong Chen in surprise.
In fact, there are not many, and the parallel world is the same, the movies released in theaters during the Spring Festival will be counted, but there are almost only 10 movies that really attract attention.
Taking 17 years as an example, the top 10 movies at the box office accounted for 99.36% of the total box office, and the rest shared a total of 0.64%, which is the reality of the film and television industry.
"This is not much, because there is not much investment that is slightly larger, but the pressure on this year's Spring Festival stalls is indeed very great. Yan Chi said again, "Yuan Long's "Kung Fu Yoga" is a comedy, HK's "Aomen Fengyun 3" is a comedy, and the fantasy blockbuster movie "Three Dozen White Bone Spirits" by the Four Heavenly Kings Aaron Kwok, the most exaggerated is the second part of Xingye's Journey to the West: "Journey to the West!"
"What?Yuanlong, Runfa, Aaron Kwok, Xingye?" Hearing these names, Hong Chen's heart was slightly cold.
What kind of fairy fight is this?
It's like King Kong feels that he is almost developed, and when he leaves the island, he finds that there are four Godzillas outside......
"No, it's so exaggerated! I knew that there were two propaganda films, and the remaining two were also so powerful?"
"Well, I've learned in detail that everyone's style is different, and each has its own strengths and weaknesses, but one thing is certain: comedy crashes!"
"Whew, it's really worse. Hong Chen sighed.
Then, both of them seemed to have something on their minds and were silent.
"Are you confident?" Yan Chi looked into the distance, his face calming down a lot.
Hong Chen understood what he meant, Yan Chi was an ambitious person like him, and a man should be ambitious.
Hong Chen nodded and said, "Of course there is, in terms of quality, we may not lose." The Spring Festival stalls were originally of high quality and who was the winner, we did this battle!"
"Haha, good, it's good to have faith, since we want to do our best, we will have to defeat these people sooner or later. If you have a chance, let's give it a go!"
The two men made up their minds, and in fact, there was no way back for them.
The only way to retreat is to withdraw the file, and the withdrawal of the file happens from time to time, and when there is no confidence in their own movies to compete with others, many crews will choose to withdraw the file.
Only by withdrawing can we preserve our strength, so as to obtain greater benefits in the next time when the competition is not so fierce.
If you have an iron head, it is likely that you will never recover.
But Hong Chen and Yan Chi are very confident.
They have a rough estimate of the quality of the movie, and the vision and market judgment of the two people are not bad, and they are confident that they will come out of the Spring Festival stalls where the strong gather.
They also know that the first battle of Hongchen Studio will be a difficult battle!
After that, the promotion of the film began, which was also a significant expense.
The publicity of the five films is overwhelming, and the reviews of the movies have also become something that people talk about.
Many self-media, film critics who comment on movies, as well as various netizens who like to post on post bars, forums, Weibo and other places, are also predicting the ranking of the Spring Festival box office.
Judging from the current situation, Xing Ye's "Journey to the West Demon Chapter" is basically the first in all predictions because of the results of the first part.
The rest of the rankings are more controversial, and there are all kinds of predictions, but "Detective Chinatown" has never ranked high.
"Comedy and suspense, how do these two elements come together?" is the question of most film critics.
Moreover, watching movies during the New Year is all about having a happy reunion, and the suspenseful market is not favored.
Regarding the comments on the Internet, Hong Chen didn't pay too much attention to them, and Ge Chen was in charge of these things.
He and several other leading actors are flying to the city in Sichuan and Chongqing to prepare for the promotion of the film.
Sichuan-Chongqing Airport is the largest airport in Sichuan and Chongqing, and it is extremely grand, and it is a transportation hub where celebrities often appear.
is somewhat similar to Hongqiao Airport, wasn't the first sister of Hongqiao back then popular because there were too many stars in the group photo?
Hong Chen walked out of the safe passage, and suddenly, there was a commotion in front of him.
"Feifei, Feifei, we love you!"
"Oh my God, is Feifei coming?"
"I love Feifei, where is Feifei?"
The voice was very noisy, Hong Chen glanced over, and saw that the pick-up area at the exit of the airport was densely packed with a large number of fans, about a hundred people.
These fans, holding cheering cards with various pink hearts painted on them, were staring at the exit with anticipatory faces.
Most of the fans are female fans, and they don't look too old, but they all have fanatical expressions on their faces.
Feifei in their mouths, Hong Chen also knows who it is, Xiao Fei, relying on the traffic of his debut in the draft, is now not low in the entertainment industry.
The survival method of traffic stars is very simple, that is, they have to maintain their traffic all the time, try their best to create an image of explosive popularity through various advertorials, and from time to time they have to make headlines because of inexplicable things, so as to maintain their status.
Therefore, the occasion of pick-up will inevitably be arranged.
But actors generally don't, unless the itinerary is revealed.
For example, big people like Xu Zheng and Huang Bo rarely hear about the airport congestion caused by pick-up, but as long as they appear, passers-by will spontaneously surround them.
"What are these people doing, blocking the intersection, how bad the impact is. Baoqiang looked at this scene, frowned, and said simply.
Hong Chen nodded, because these fans were indeed a bit excessive, basically blocking the passage outside the exit.
"No way, it's normal for this situation to be more fanatical. Hong Chen nodded and said.
"Ah, it's here, Feifei!" Suddenly, the fans began to scream again, and the voices were very high-pitched, and the passers-by next to them couldn't help frowning when they heard it.
Hong Chen turned his head to look and saw more than a dozen bodyguards forming a circle, surrounding a young man who looked very delicately dressed in the middle.
That person is naturally the traffic star Xiao Fei, but this momentum makes people can't help frowning.
The circle surrounded by more than a dozen people basically blocked the road.
Hong Chen and his group walked slowly, in the back, but there was a traveler in front who was obviously not very happy.
"Can you hurry up? What are you doing in the way? Hurry forward. "This uncle is very upright, he just wants to hurry through the passage, he has been on a long-term business trip, and he is in a hurry to go home to see his wife and children.
So, he yelled.
But then, something unexpected happened.
When these fans saw that someone dared to yell at their idols, they were immediately indignant.
"You're sick, can't you wait?"
"So many people, are you in a hurry? We 100 people waited for two hours and didn't say anything, are you two minutes away?"
"The road was driven by your house, and we're here we are?"
"Brother Feifei, don't be angry, we don't know this kind of person in general. ”
Seeing this scene, Hong Chen finally couldn't help frowning.
These fans, where do they get their confidence?