Chapter 327: Spokesperson

"Yes, it's because it's tricky, that's why I want Mr. Beckham's help. ”

With a faint smile on his face, Zhang Yida looked at the Beckhams.

Beckham smiled bitterly, "Mr. Zhang, you think too highly of me." I'm just a normal retired footballer, and Manchester United have a mediocre relationship with Tottenham.

If you're looking to buy the six clubs I've played for: Manchester United, Preston North Pacific, Real Madrid, LA Galaxy, AC Milan and Paris Saint-Germain, I might have something to say.

Tottenham, I don't know much about Tottenham and I don't know their two bosses, Lewis and Levy. ”

Co-author: Just now you said that you have some friends in the Premier League who can help me a little, but it's completely a B?

Zhang Yida feels that Beckham has not quit his problems for so many years, such as fame is far greater than strength.

If you can't do it, don't brag about it.

Victoria pulled off her husband's clothes and said to Zhang Yida with a smile: "Mr. Zhang, in this way, whether it works or not, I will let David contact Mr. Xiawei."

But don't get your hopes up, I've heard of Mr. Levi even though I'm far away in the fashion world.

He's always seen Tottenham as something for sale, and he's a billionaire himself, so he can't be impressed by the general conditions. ”

"Thank you very much! No matter whether it works out or not, I will accept this love between the two of you!"

Zhang Yida smiled at Victoria, he was really unfamiliar with the football circle, and needed a spokesperson to help him reach out to various clubs.

And David Beckham, a famous British star, is undoubtedly a very good candidate!

Of course, if Beckham can't figure it out, Zhang Yida also has a back-up move.

There is no shortage of such brokers in Europe, and as long as they can afford it, there is nothing that cannot be done.

Isn't that how oil tycoons and Abou came to dominate Manchester City and Chelsea?

After negotiating the matter, Victoria asked with a smile: "I heard that Mr. Zhang also has a pet e-commerce website in China?"

Zhang Yida looked at the woman in front of him, he probably knew his industry too well!

Nodding and admitting: "Yes, I have an e-commerce pet e-commerce website in China called Peite.com, as well as the pet medical brand Pete Pet Hospital, and the pet food company Dogfude!"

"Pet Internet?"

"Pet hospital?"

"Dog food?"

Victoria frowned, thinking that this name was too simple!

The art of translation is highlighted, Zhang Yida is all based on the English pronunciation of the company's Chinese name, Chinese reading is not so straightforward.

On the contrary, it is very foreign! The current situation of the pet market is like this, basically the world of foreign brands, and domestic brands can only do OEM and OEM.

Zhang Yida deliberately took two "foreign names" to induce consumers.

In fact, it doesn't work out well!

Because before Zhang Yida, many seniors had already done this, what Marco Polo tiles, mousse mattresses.

It is especially serious in the furniture decoration industry, register a trademark abroad, take a "foreign name", and start advertising.

What "century-old French brand", "from 18th-century England"......

is even more excessive than Zhang Yida, although Zhang Yida has also registered foreign trademarks, but he is thinking about doing business abroad in the future.

At least Zhang Yida didn't have the cheekiness to advertise this kind of advertisement, and it was all up to consumers to distinguish themselves.

However, Zhang Yida is also a domestic celebrity, with his endorsement, several brands such as Dogfud and Peter.com are still very good "domestic brands" in the eyes of young people!

"Mr. Zhang, the names of your companies are quite good, but it is very troublesome to register trademarks abroad, because you have used a "trade" as a trademark. ”

Zhang Yida laughed, shook his head and said: "The trademarks we registered abroad are "Peite" and "Duogefude", not English, but Chinese pinyin. ”

Victoria couldn't understand the breadth and profundity of Chinese, shrugged her shoulders and said: "It's too complicated, isn't Chinese's pinyin different from English?"

"Alright, let's stop talking about that!"

Victoria looked at her husband again and said to Zhang Yida:

After retiring from the army, David has been engaged in public welfare activities, and the year before last, he and Prince William attended the "Which Party Are You Supporting" event organized by the Wildlife Foundation, and served as the global ambassador of the event.

David is a very caring person, and the purpose of his participation in the event is to draw people's attention to the living environment of wild animals, and to stop and combat the behavior of endangering wild animals. ”

Zhang Yida understands what Victoria means, doesn't he just want an endorsement? As for turning such a big corner?

"Hmm!"

Zhang Yida nodded, "Mr. Beckham is indeed a very caring person! We are also a very caring organization, and we have been donating and initiating the establishment of a stray animal shelter in China.

What Petr.com does is also to hope that our social environment will be better, and treat every life kindly!

At this point, we have a deep spiritual resonance with Mr. Beckham!"

Zhang Yida looked at Beckham again and said with a smile: "If I can, I would like to invite Mr. Beckham to be the spokesperson of our Pate Holding Group!"

Victoria's eyes lit up, and talking to smart people was refreshing!

She brought her family over to talk to her, and she helped buy the team, didn't she just want everyone to cooperate?

David is also retired now, and her entry into the entertainment industry is not going well, and her fashion brand is also going downhill.

If you want to maintain a decent life for your family and take care of several children, how can you sit and eat?

Beckham was a little moved, but he still pretended to be very reserved and said: "I rarely accept endorsements now, but since Mr. Zhang invited me, I definitely want to give this face!"

"Thank you so much Mr. Zhang!" Victoria looked at Zhang Yida with a smile, "I am very much looking forward to cooperating with Mr. Zhang!"

Zhang Yida has long thought about asking for a spokesperson for Dogfud and even Peter.com, after all, the development has gradually encountered a bottleneck.

China is the world of foreign-funded dog food, and most Chinese people are superstitious about imported dog food.

If Dogford wants to increase his popularity, he can only invite a celebrity spokesperson to shoot a group of advertising films for the whole network.

At present, domestic dog food brands have also been developing for a while, and all of them have a small net worth.

Zhang Yida remembered that Li Weijia of the toilet counter in his previous life became the spokesperson of "Crazy Puppy", and Gao Yixiang became the spokesperson of "Maifudi......

Anyway, a large number of dog food factories have two dollars in their hands, and they all want to advertise and ask spokespersons to expand the market.

After chatting with Beckham for a while, Zhang Yida left.

As for the details of the endorsement contract, and even the price, it is the staff of Pate Holding Group and Beckham's agent who are responsible for discussing in detail.

Zhang Yida and Beckham will not talk about this matter directly, on the one hand, it is not in line with the process, and on the other hand, it is a bit cheap.

Following.

Los Angeles.

North American Operations Center.

"Mr. Zhang, you see, the recorded video of the music festival has been widely praised on the Internet.

Many users and people who did not attend the festival expressed regret and left messages asking when we will hold the next music festival. ”

Ryan, president of North America, showed Zhang Yida various comments on Facebook and YouTube:

"That's cool, these kids are so talented!"

"It's a good piece of software that brings a lot of joy to the public!"

"I don't know about this software, maybe I should download it and give it a try!"

......

"Yes, Ryan, you did a great job of organizing this event!"

After receiving Zhang Yida's compliment, Ryan felt very happy and said with a smile: "I still have to thank the Boss for your generosity and approval of so many funds for us!"

If we didn't have enough money, I believe that even if the festival had been successfully held, it would not have been as sensational as it is now. ”

Zhang Yi said with a smile: "Okay, don't be a sycophant! Continue to maintain the current self-motivation, and I will ask the group headquarters to support the annual music festival in the future." ”

"By the way, Boss, now that we've expanded to Canada and Mexico, it's a bit inappropriate to call it a North American fulfillment center, right?"

Ryan spread his hands, "I really don't want to be promoted, I just want to correct the name of the branch!"

Zhang Yida didn't believe these nonsense, looked at Ryan and said: "Then the next step is to enter the South American market and open another South American operation center!"

"Boss, I think it's a waste of resources to do this. Ryan shook his head like a rattle, and said, "It's better to set up an Americas operation center like this." ”

"Okay, then you have to build the South American market first!"

Ryan said confidently: "Boss, don't worry, I will definitely do the South American market." At that time, the president of the Americas ......"

"Here you go!" Zhang Yida waved his hand, "When the number of users in the American market reaches 100 million, the North American operation center will be upgraded to the American operation center, and you will be promoted to the president of the Americas!"

After Ryan got Zhang Yida's promise, he was very happy and said with a smile: "That's very fast from this goal, maybe it can be achieved before Christmas this year!"

"That's best, I hope you can receive this Christmas gift that satisfies you!"

Zhang Yida is still quite satisfied with Ryan, the president of the Facebook branch.

After Ma Jun stepped down from his position and left for Europe, Ryan took over the responsibility of the North American operations center.

Ryan is a local after all, having spent several years on Facebook, and is very familiar with North American internet play.

After he took office, he was even more comfortable in publicity and promotion, and he also used the resources accumulated in his previous company's Facebook.

For example, cooperate with various media to let them publicize and expose. Cooperate with TV stations, let the little Internet celebrities be interviewed by TV stations, and perform programs.

"By the way, Boss, some well-known singers have also promoted and pushed some new songs through our platform, and I think we should increase some traffic support to attract more musicians to settle on our platform. ”

"Just look at this thing!"

"There are also record companies that want to put the signed newcomers on our platform for trials, let them release some works, see the market reaction, and whoever is more popular will praise whom!"

"This is okay, we not only want to enrich the content of our platform, but also give some "grassroots" popular opportunities, you don't want to use all the traffic to praise those record companies and famous singers!"

Ryan shook his head, "I'm not that stupid! The most attractive thing is that new influencers appear every month, which is also the most attractive point for us." ”

"Yes!" Zhang Yida nodded, "At present, we have traffic dividends, so people love to run to us!"

Without these advantages, why would people still come to you?"

Zhang Yida communicated with Ryan for a while, and after looking at the user growth and activity in North America in recent months, he left satisfied.