Domestic tearing is a trivial matter after all, as Zhou Yu and Wu Lei expressed their positions at the same time and reconciled, netizens have no opinions.

It's just that these two tears in a row have given the industry a wake-up call.

The industry has also begun to pay attention to the movement of tearing fans in the fan circle, and gradually has an intention, that is, to use tearing artists with caution.

Industry reputation is gradually becoming important.

And abroad, although there is no tearing war, Disney has ushered in a bumper harvest.

In the first half of this year, there was no movement from Disney and Xu Yuan. But Disney's family has a big business, and the previous works have been released worldwide in the first half of the year, plus they have also invested in other works, and in the first half of the year, Disney has a monopoly on 70% of the global movie box office.

This is a shock.

Many people also took the words out of context and made alarmist arguments, saying that the confrontation between Xu Yuan and Disney had failed.

Netizens who don't know the truth are really misled.

In fact, in the struggle between the two, although Disney is indeed the stronger side, the battlefield situation has always been far superior to Disney's.

Disney has blossomed everywhere with a strong foundation of works.

Xu Yuan did not stand still.

With the help of the movie "Frozen", Xu Yuan gave his industry a linkage.

Guiduobao, Love Letter and Wind Soda, Ruio Cocktail, BodyArmor Sports Drink, and Pechoin are all out of the "Frozen" co-branded products.

For a time, the country completely became a sea of ice and snow, so that this summer has not completely come, and it has disappeared.

Similarly, other friendly and cooperative brands also cooperated with Xu Yuan to carry out corresponding activities.

Brioni has released an exclusive Frozen collaboration.

Porsche also released a customized model of Frozen, grasping Xu Yuan's father.

According to statistics, Xu Yuan's endorsement has increased Porsche's sales in planting flowers tenfold and increased fivefold in the whole of Asia.

Asia accounts for half of global sales.

You can even say that Xu Yuan revitalized Porsche alone.

Therefore, Porsche's attitude towards Xu Yuan is not difficult to understand.

Including this shooting, even if it is a Western fairy tale drama, it will not give a shot of modern products at all, but Porsche still gave full vehicle sponsorship.

Most of the crew's vehicles are luxury Porsches.

This kind of support was not stopped until they went to the Alps, and Porsche still did not stop supplying.

......

"I've been looking for a long time in the Alps, and I promise you that this peak will meet your requirements. "Oldman wears a thick one, after all, it's still snowy and icy here.

Xu Yuan glanced up, and was indeed quite satisfied.

To turn "Frozen" from a cartoon to a live-action film, the most labor-intensive thing is the special effects.

There is a big gap between animated special effects and live-action special effects.

In one of the episodes, Elsa removes her gloves, revealing her ability to ice and snow. Afraid of being seen as a monster by others, Aisha runs all the way to a snowy mountain, where she frees her nature and uses magic to build a city of ice crystals while dancing.

Later, Elsa's sister Anna and the wild survivor Kristof meet in the snow and start a journey to find Elsa.

All of this needs to be done in the snow-capped mountains in front of you.

"Has the environment been tested?" asked Xu Yuan.

The selection of scenes for filming is definitely not just about visual effects.

Security is also a big consideration.

There are actually a lot of beautiful scenery in planting flowers, but in the first ten years, because the degree of development was not high, it was difficult to be selected by the crew. In recent years, this aspect is changing, and more and more scenic conditions have come out.

But the genre of the film and television industry has deflected again, urban dramas have begun to be popular, and costume martial arts have become a niche, so they are not late for this wave of dividends.

At the same time, the undisciplined use of green screens and special effects further allowed the crew to choose to shoot in the studio in order to save time and cost.

But it is undeniable that as the market becomes more mature and the audience's literacy becomes higher and higher, good films can always emerge.

When the film and television industry enters the era of high-quality products, it is the time when the major domestic characteristic scenic spots usher in explosive development.

"Don't worry, I've found a professional team to assess that this place is very safe. Oldman said, gesturing to the summit, "See there? The only thing in trouble is that place." ”

"It is estimated that the amount of snow there is relatively large. But because the terrain is too steep, we can't measure it accurately. ”

"But they said that even if the snow there was more than expected, as long as we didn't go up, there would be no trouble. The highest point of our shoot was halfway up the mountain, so there were no conflicts. ”

Gary Oldman swears by it.

Xu Yuan nodded, just do it.

Bang!

Xu Yuan suddenly tilted his head slightly.

A snowball hits Oldman accurately.

"Oh my God!" Oldman covered his poor nose, what kind of foolish snowball is this, it's almost pinched into an ice hockey puck, Flower Q!

"Emma, are you sure you want to start this war?" Xu Yuan turned around and squatted down, pinching a snowball.

"Come on, I'm going to destroy you on behalf of the Ice Queen!" Emma fired again.

Xu Yuan dodged again.

However, he was still hit by a snowball, and it was Zhang Zifeng who was sneaking up.

"You're finished!" Xu Yuan could naturally dodge the snowball, but that would be a little too boring. Since everyone has Yaxing, it's better to have a good time.

"Look at the fight!" Xu Yuan threw a super high snowball.

Zhang Zifeng covered his head and jumped in the snow.

But if you have God's perspective, you will find that the direction of the snowball thrown by Xu Yuan is fixed.

And Zhang Zifeng, as if inspired by the snowball, although the route is tortuous, it finally coincides with the snowball.

Bang!

Zhang Zifeng was accurately shot in the head.

"Hahaha......" Emma smiled from ear to ear.

But the next moment, a small snowball smashed into her mouth.

Fortunately, the air quality in this place is not bad, although it is not as sweet as that in the United States, but the snow here is edible.

"Hit!"

The rest of the staff also joined the battle group, and everyone had a lot of fun.

After all, after the real filming began, everyone didn't know how they would be tortured by Xu Yuan.

Xu Yuan's looseness is loose, but the requirements for shooting are also very high.

"Shouldn't we be quiet?" asked Oldman.

"Don't be stupid, brother, you're afraid of causing an avalanche, right? That's a movie!" Oldman laughed, "Under normal circumstances, it takes 140 decibels to cause an avalanche." And the human voice is difficult to meet this condition. ”

"What's more, this place has been tested and reinforced by professional institutions, and the surrounding snow is very safe. ”

"I dare say that as long as TNT is not used on this land, there will be no avalanches here. ”

"So, let's go play!"

n.