Chapter 662: Beautiful Daily Chemistry Hasn't Been Afraid of Anyone!
In Yang Fei's heart, he already knew who secretly photographed the company's formula secrets. com
After chatting with Jiang Wanxia, he made a call to Su Tong.
Su Tong was knocking melon seeds, and from time to time there was a crisp sound of melon seed shells cracking.
"Yang Fei, when will you come back?" asked Su Tong.
"In a few days, I'll go back when the battle stabilizes. ”
"I was a guest at my sister-in-law's house, and she asked me to ask you a happy new year. ”
"Hehe, okay!" Yang Fei thought of Qingqing's sister-in-law, and what flashed in front of him was a big ball of flesh.
Su Tong said: "How is it?
Yang Fei talked about the content of the meeting.
Su Tong said: "These crooked nuts are really good at playing, and they deliberately don't let us celebrate the festival." ”
Yang Fei said: "It's nothing, the soldiers will block, and the water will cover it." What about Su Yingying, is she by your side?"
"No, she has her own relatives to leave. ”
"What's going on at her house lately?"
"What's the matter?" Su Tong smiled, "Why do you care about her so much?" If you miss her, I'll go to her now and ask her to call you back." ”
"Hehe, what do you want! Let me ask you, Director Su's family, is there anything important recently?"
"What's the big deal in Director Su's family?" asked Su Tong rhetorically.
When the Qingqing sister-in-law next to her heard this, she smiled and said: "You accompany your mother at home every day, don't you know? Su Yingying and her mother have cancer, and she is treated in the best tertiary hospital in the provincial capital, I heard that it has cost tens of thousands, and it may not be cured!"
Yang Fei was on the other end of the phone, and when he heard the loud voice of Qingqing's sister-in-law, he knew more in his heart.
Su Tong said, "Is it?
Qingqing's sister-in-law said: "It's been a few months, and now I have to go to chemotherapy on time, and I have to take medicine, my hair is almost falling out, and I am as thin as a monkey. It makes people feel sad and uncomfortable, and you say, how can this good and decent person get such a disease? If this person is poor, he can't afford to live, die, or get sick!"
Su Tong said with concern: "Yes, yes." It's pathetic. Yang Fei, let me tell you, Su Yingying and her mother ......"
Yang Fei sighed: "I know." ”
Su Tong asked curiously, "Why did you suddenly ask about her?"
"It's okay, just ask. When I come back, let's go to Director Su's house to visit her together. ”
Su Tong didn't care either, and said with a smile: "You, the boss, are really too careful, you have to worry about the company's major affairs, and you have to take care of the small things of our secretaries." ”
Yang Fei said meaningfully: "The secretary is no trivial matter!"
The two chatted for a while, and reluctantly hung up the phone.
On the first day of the Lunar New Year, in this largest developed city in China, in this big city with a population of tens of millions, Yang Fei had no relatives and no neighbors.
He began to miss the warmth of home and the liveliness of Peach Blossom Village.
Yang Fei divided into eight major war zones, launched the fastest emergency plan, and all agents carried out terminal promotions at the same time, and the discount was unprecedented.
All the brands under the beauty group participate in this Spring Festival promotion, and the overall plan is to buy as much as you want, buy more and give more, and there is no cap!
The advertisement put out by the sales terminal was: "Beautiful Group will distribute New Year's gift packages, buy 100 get 100 free, no cap!
No matter how much you buy, you'll get the same amount of value in it!
On the first day of the new year, such a large-scale feedback activity was suddenly made, which immediately won the attention of consumers.
A lot of people just come out to shop, and when they see such a big sale, they start buying and buying right away!
Daily chemical products are all necessities of life, anyway, they have to be used, even if there is no shortage at home, if you see a cheap one, buy it at home first, and then use it later.
There are two kinds of human consumption, one is rational, knowing exactly what you need, so you only buy this. There is also a kind of blind consumption, which is not needed, but as soon as you see a promotion, or everyone is rushing to buy, you will blindly follow the trend and buy it.
Many consumers standing in front of foreign brand products were also moved: "What do you want to do with these things?" It's expensive, and the activity intensity is low, go buy beautiful daily chemical products, New Year promotion, their boss will distribute New Year benefits, the event is only limited to three days, buy as much as you want!"
Yang Fei did this, and he also treated others in his own way.
Procter & Gamble's New Year promotion is nothing more than to saturate the terminal market, so that consumers can stock up on their products at home, and they don't have to come out to buy similar products for a few months, so the sales of other similar products will naturally be bleak.
You do promotions, I do promotions.
You buy a big bottle and get a small bottle, I buy a big bottle and get a big bottle!
Compared with the cost, the price, the beauty of daily chemical has not been afraid of anyone.
Even if he doesn't make money during the Spring Festival, he only makes money, Yang Fei must stabilize the market.
As long as every family is hoarding beautiful daily chemical goods, they use them every day, and over time it will become a habit, and the profits can be earned back later!
Cultivating customer loyalty is one of the most difficult tasks for companies.
Foreign brands saw the promotion of beautiful daily chemicals, but they couldn't do anything about it.
Their costs are high, and their operating and management expenses are higher than those of local companies, and they can't buy one get one free.
As a result, they can only watch the promotion of beautiful daily chemicals in the Spring Festival be held in full swing.
In the war between industries, it is always the consumer who benefits in the end.
This was once again reflected in the Battle of Mabel.
It is said to be a three-day promotion, but in fact it is far more than three days.
The deadline given by Yang Fei is: "As long as Procter & Gamble is still doing big promotions, our big promotions will not be off the shelves! Agents must hold on to me, don't be short-sighted, and only see the benefits lost in the current period of time! Making money is a long-term plan." ”
Fortunately, the agents trust Yang Fei, and they unconditionally support the headquarters to fight this industry war, and some agents even mobilize their own families to go into battle and become terminal promoters for free.
In order to compete for the terminal market, in some areas, between the agents of beauty and daily chemical and the agents of Procter & Gamble, there is also a fight, some shopping malls, the products of the United States and Bao are close together, and the promoters sometimes launch a war of mouths for their own masters.
And the entire daily chemical industry is also involved in the battle between the United States and Bao, and all the companies are forced to make price adjustments, otherwise they can't sell a bottle!
In the Spring Festival of ninety-six years, the entire land of China was burning with the thick smoke of the daily chemical war!
Consumers are happy that they can buy twice as much at half the usual price!
So, this Spring Festival, everyone is not popular to go to relatives, but to go to shopping malls to buy beautiful daily chemical products.
Some people give gifts, instead of giving tobacco, alcohol and fruit boxes, and instead give daily chemical products from the beautiful daily chemical factory to their relatives, which is both affordable and practical.
Procter & Gamble's big promotion activities, because of the lack of strength, lagged behind the beauty of daily chemicals, during the Spring Festival, the products were unsalable, which can be anxious for their senior management, held an emergency meeting to discuss countermeasures.