"This is the hospital, Mr. Su, you came to see the patients again, I'm afraid that bringing them over will disturb you. Wang Zhongyuan said, "Let them find a place to rest outside, and I will come over by myself to see what you have to say, Mr. Su, and then I will contact them." ”

Su Xing nodded, Wang Zhongyuan thought about it very carefully, he was a material who could do things, and he couldn't say that he should focus on cultivation in the future.

"Fourth uncle, tell me in detail about the matter, it just so happens that Zhongyuan is also there, and he is now helping Wang Bin with his work. Su Xing motioned for Wang Zhongyuan to find a place to sit down, and then said to Su Changlong.

"Isn't Wang Bin in charge of the entertainment company for you?" Su Changlong knew Wang Bin and looked at the camera hanging around Wang Zhongyuan's neck, "Do you want to release this matter through the media and put pressure on the 4S store to come over and apologize?"

"In ancient times, no matter what you did, you had to pay attention to a great righteousness, that is, the principle, and only after accounting for this principle could you carry out the next action. Su Xing said to Su Changlong, "Even in modern times, whether it is a war or some policy adjustments and changes, the first thing to do is to use public opinion to let others understand what happened, build momentum for themselves, and let others stand on their side, the same is true for this matter, no matter what we do next, we must occupy the righteousness and reason, and it doesn't matter if the next thing is a little excessive." ”

Plan and then act.,Wake up has long passed the age of impulsiveness.,Do anything will definitely keep your hands behind.,If the development of things goes in another direction.,There is also the ability to correct the trajectory back.。

"I was waiting for you to mention it on the phone before, but now I'll talk about it in detail. Su Changlong nodded, looked up at Wang Zhongyuan=, he knew that the main thing for him to say again was to let Wang Zhongyuan understand the details of the matter," I took the company's employees to the business capital decoration, because there is no car here is not very convenient, so I want to buy a Mercedes-Benz car, small dealers are not at ease, after all, hundreds of thousands of dollars of large items, I want to go to the 4S store, I searched on the Internet, and asked someone, I also personally went around to take a look, and found that the Lixing 4S store is the largest 4S store in the business capital, I ......"

Su Changlong spoke very carefully, and spent more than an hour narrating the story before and after.

"I've written it all down. Wang Zhongyuan nodded at Su Changlong, and then said to Su Xing, "Mr. Su, what do you want me to do next? Is it using public opinion to launch an offensive against the 4S store?"

"That's right, use public opinion to seize the initiative, occupy the righteousness, and occupy the reason. Su Xing nodded, "But it's not in a hurry now, and you will send out the overall information the day after tomorrow." ”

Su Xing has to go to the 4S store tomorrow, and after he goes, he will launch an offensive through the media, and the procedure can't be wrong.

When the victim is emotional, he or she goes to the door to beat someone, and the victim launches a public opinion offensive to occupy the righteousness and then beats someone, and the direction of public opinion is completely different.

The former gives the impression of extenuating circumstances, while the latter can feel unforgiving.

One is self-defense, and the other is excessive defense.

"Mr. Su, you are really smart, but our network is relatively weak in Shangdu, and the main cooperative media is also in Jiangcheng, but this incident happened to happen in Shangdu, although it is not impossible to disclose what happened in Shangdu, but if there is no one here, the effect will be much worse, and this matter is easy to play with words, after the matter has changed a little and is published, it is likely to give others the impression that the 4S store is reasonable, and we ignore it. Wang Zhongyuan gave an analysis of Su Xing, "Just like the Spring and Autumn penmanship in the history books, whoever holds the pen will have the right to judge and occupy the initiative." ”

The characteristics of the Spring and Autumn period penmanship are implied praise and disapproval, subtle words, and one word implies praise and disapproval.

Although the text does not directly state the views on the characters and events, it expresses the author's subjective views tactfully and subtly through detailed descriptions, rhetorical techniques and the selection of materials.

To put it simply, it is to use information asymmetry to delete or add a certain part of the information to express the author's own point of view, and guide the people who eat melons to align with the point of view that the author wants to express.

On the surface, it is a fair statement of the incident, but in fact it is very misleading.

A word can live, a word can die, and words can kill people, which is a hundred times better than a knife and axe.

The media kills people with a pen.

I don't know how many of these things I have seen in my previous life, as long as there is a reversal of the incident, most of the media or organizations involved in it have used Spring and Autumn brushwork.

"I also have people here in Shangdu. Su Xing said to Wang Zhongyuan, "In terms of reporters and media, you can rest assured that it is nothing more than a problem of money, and it is not difficult to solve." ”

While he was talking, Yang Hekuan came in from outside.

"Lao Yang, it's just right that you're here. Su Xing waved his hand and introduced to him, "This is Wang Zhongyuan, who used to be a reporter in Guangguang Media, and now follows me, a person with good ability." ”

"Hello, hello. Yang Hekuan immediately shook hands with Wang Zhongyuan, "I'm Yang Hekuan, in charge of the branch of the No. 2 Beverage Factory in Shangdu, you can just call me Lao Yang." ”

Wang Zhongyuan was also very excited, and he praised him when he woke up, and he was in front of his colleagues, which was to give him a long face.

If there were no others, Wang Zhongyuan would not be able to spread it on Su Xing's body and express his admiration.

"Mr. Su, I have arranged for Lao Wang and a few of them to stay, just in the Yujinlong Hotel. Yang Hekuan reported to Su Xing, "In addition, you asked me to find a local reporter, I also got in touch, and they will go directly to the conference hall of the Yujinlong Hotel later, I have already greeted the staff there, what will they do when they arrive?"

Except for a few more remote provincial capitals that do not have branches of Yujin Dragon Hotel, other provincial capitals in mainland China have branches of Yujin East Hotel.

In his own brother unit, it is very convenient for Yang Hekuan to temporarily arrange people to go in or use the conference room, just say hello directly, and there is no need to make an appointment.

"Zhongyuan, you can go to the conference room to meet those reporters later, you don't need me to teach you what to do, right?" Su Xing said to Wang Zhongyuan.

"Mr. Su, don't worry, I know what to do, if I can't even do this little thing, how can I be embarrassed to take the salary you gave me?" Wang Zhongyuan nodded, "Then I'll go to the conference room now?"

"Go ahead. Su Xing nodded, "Lao Yang, you go with him, as long as the reporters who come over, each person will distribute a red envelope of 2,000 yuan, and after the matter is completed, everyone will distribute a red envelope of 10,000 yuan." The same is true of their own reporters who came from Jiangcheng, all of whom gave out red envelopes. ”