"We now have a total of 70,000 bicycles, and the highest daily orders exceed 300,000.

Huimin is 720,000 bicycles, and the highest daily order is 3 million.

In terms of operational efficiency alone, we are not inferior to Huimin Bicycle.

The only thing we lack is capital, and with enough funds, we can also pave a lot of cars and enter the second and third tier cities. ”

Fu Weiwei was anxious by the news of Huimin Bicycle's B round of financing of 300 million US dollars, and found Happy Capital, a Series A investment institution, to discuss countermeasures.

"Mr. Fu, in the A round of financing, we Happy Capital supported you with $30 million.

In addition, you have also signed a VAM agreement with our Happy Capital, don't forget this.

In this situation, Huimin Bicycle is already unstoppable. If you still ask Happy Capital to throw money into it, I won't be able to explain it to LP!"

Liu Dahai shook his head again and again, Happy Capital is developing well now, ranking second in the industry. But in the end, the balance of victory and defeat has tilted in favor of Huimin Bicycle.

In this case, unless he is kicked in the head by a donkey, he will continue to invest.

"Mr. Liu, I don't think you want to see the $30 million invested by Happy Capital go down the drain, right?"

Fu Weiwei saw that Liu Dahai was not interested in investing any more money, and was ready to start taking some fierce medicine.

"What do you mean?" Liu Dahai frowned and looked at Fu Weiwei, feeling that there was something to say!

Fu Weiwei smiled faintly and said: "The mall is like a battlefield, if you don't advance, you will retreat." If you can't get new capital injection, let alone let your $30 million investment appreciate, I think it will be difficult to maintain its value. ”

"Mr. Fu, if you have anything to say, just say it directly!"

Liu Dahai saw that Fu Weiwei had been going around in circles with him, and was a little impatient, so he glanced at her and said.

"Okay, Mr. Liu, then I'll say it directly. In front of Baimo Bicycle, there is a behemoth Huimin that needs to catch up, and then there are rising stars such as Xiaolan, Hellobike, and Yong'an Xing who are trying to surpass us.

Baimo's situation is very awkward, caught in the middle.

But the most promising thing is to surpass the people. Bet on us, if we succeed in surpassing Huimin, the return may be tens or hundreds of times. ”

Fu Weiwei smiled and analyzed Liu Dahai.

"You're right, this is also where we value Baimo the most, sitting on two and looking at one, there is a statue of a hegemon. ”

Liu Dahai nodded, but still said: "Having said that, if we really let us bet on Baimo, it will be too risky." ”

"You don't need to lead the investment, you can help contact a capital leader, Happy Capital can follow the investment, or not. ”

Fu Weiwei said her ultimate goal, which was to ask Liu Dahai to help her find money.

"Well, this one does. I'll connect you with other employers. ”

Liu Dahai said that if he didn't let Happy Capital contribute money or less, he would not be unacceptable. After all, $30 million has already been invested, and if you don't have a snack, you will lose all your efforts.

After talking to Liu Dahai, Fu Weiwei found Li Bing again and asked him to launch a network to help contact the employer.

Li Bing's face is much better than Zhang Yida's, and he roared in the circle, and alumni such as Dongfang Yu donated generously.

Soon, it raised $50 million in Series B financing for Baymore Bicycle, and once again diluted 25% of the shares at a pre-investment valuation of $150 million.

Fu Weiwei didn't want to dilute so many shares, but she knew that if she didn't raise any more money, the market would be robbed by Huimin Bicycle.

At that time, no matter how many shares you have in your hand, it will be a piece of waste paper, worthless.

After receiving $50 million, Fu Weiwei announced a new car-building plan.

Because of the rhythm of Huimin bicycles, Baimo did not choose a bicycle that cost two or three thousand as in his previous life.

This time, Fu Weiwei decided to change her thinking, focusing on quantity, and then talking about quality.

If the market is occupied by Huimin, no matter how good the quality is, it is useless.

Therefore, Baimo launched a light riding version, and the factory price is about 500 yuan.

Fu Weiwei auctioned 150 million yuan, nearly half of the financing of 5,000 US dollars, and placed an order for the production of 300,000 bicycles in one go.

Fu Weiwei made up her mind that after the production and manufacturing of 300,000 bicycles was completed, she would enter 30 important second-tier cities on the eastern coast and in the central part of the country.

Fu Weiwei said secretly, with the original 70,000 bicycles, Baimo has a total of 370,000 bicycles. Plus 34 city markets. At this moment, Baimo is finally not too far behind Huimin Bicycle.

The big moves of Huimin Bicycle and Baimo Bicycle shook the entire bike-sharing industry.

A reporter counted and reported:

Huimin Bicycle completed four rounds of financing, including angel round, A round, A+ round and B round, with a total financing of US$477.5 million.

With 1.72 million bicycles, it has entered 126 first-, second- and third-tier cities in China, accounting for at least 70% of the market share in the bike-sharing industry.

Baymore Bicycle completed three rounds of financing in angel round, A round and B round, with a total financing amount of nearly 100 million US dollars.

It has 370,000 bicycles, which have entered the operation of 34 first- and second-tier cities across the country, and occupy 10% of the market share of the bike-sharing industry.

Dozens of other bike-sharing companies share the remaining 20% of the market.

This article spread very well on the Internet, and in one fell swoop established the first and second positions in the Huimin Bicycle and Baimo Bicycle industry.

Stimulated by this news, second- and third-tier shared bicycles have come up with their own unique skills and carried out differentiated operations.

Wukong Bicycle announced the implementation of the "Sticker Project", which plans to put lost children's information on 100,000 bicycles, and join hands with caring people in the society to light up the way home for lost children.

Wukong Bicycle hopes to work with more bike-sharing friends to pass on the power of public welfare.

In addition to Beijing, Zhixiang Bicycle has carried out a franchisee model in eastern Guangdong, Jiangsu and Zhejiang regions, in an attempt to increase market share with the help of external forces.

At the same time, it also innovatively carried out the industry's first body advertising monetization, installing LED lights on the two wheels of bicycles, so that the wheels become outdoor billboards.

Qibei Bicycle has made a striking move: it announced that all its bicycles will be free of charge in Lin'an all year round, and Qibei users who have opened the car rental function can get free qualifications in 2015 as long as they participate in voting in the APP.

If the number of voters reaches 500,000, it will be free for all LA citizens in 2015.

Hellobike announced: through night inspections and data analysis by staff, it was found that citizens have a high acceptance of this new type of travel, and a large number of users have travel needs after the subway and bus are suspended.

Hellobike has announced that night rides are free to complement the city's mobility system.

Xiaolan Bicycle officially put forward the "Civilized Convention on Fair Competition of Shared Bicycles", stipulating that all parties have "three nos", that is, "no destruction/no containment/no private possession", and advocating users to share bicycles "three civilizations", that is, "civilized use/civilized placement/civilized care".

On the basis of its first bike-sharing model "Harley", Youbai Bicycle has launched a new generation of green men's and pink women's bikes.

It also announced that it was the first company to launch a men's and women's shared bicycle.

Kuqi Bicycle has released a new charging standard: the first 10 free rides, and then 0.3 yuan/half an hour.

In addition, Kuqi announced its entry into the Sichuan-Shu market, and is expected to launch 500,000 shared bicycles.

Yong'an, one of the country's largest public bicycle operators, has announced the launch of "Yong'an Xing" in Rongcheng and plans to launch 100,000 shared bicycles in the area.

Yongan has its own operation and management team in more than 100 cities in China, and operates more than 800,000 "docked shared bicycles".

The leadership of Yongan told reporters: Yongan has been deeply involved in the bicycle field for 6 years, and has its own unique advantages in entering the bicycle sharing industry.

The next step will be to jointly operate dockless and docked shared bicycles, which will complement each other and further improve the travel rate and service level of urban green transportation.

Yongan's previous entry into the game was called "wolf" by the industry, and this high-profile voice should have been stimulated by Huimin and Baimo.

In terms of the number of bicycles, YA City ranks second only to Huimin in the industry, and Baimo is less than half of it.

So many intensive press conferences on shared bicycles have attracted the attention of the whole society.

Everyone is speculating whether the bike-sharing industry will start a crazy money-burning mode like the O2O Hundred Regiment War.

Zhang Yida also noticed these news and asked Huang Xiaofeng to discuss countermeasures.

"How many bike-sharing companies have lowered their riding rates, should we follow suit?"

Huang Xiaofeng asked Zhang Yida tentatively.

"It's not good to drop! We signed a bet of 1.44 billion yuan in revenue in Series B financing, and if the riding rate is lowered again, I am afraid that I will not be able to complete the VAM agreement. ”

Zhang Yida also has a headache, the bike-sharing industry is getting hotter and hotter, and it has basically begun to compete for stock.

In order to seize the market and get financing, small enterprises have begun to fight a price war.

If you continue like this, it is very likely that you will enter a money-burning war like in your previous life.

"The bet is not unexpected, we now have 3 million daily orders, and after all 1.7 million bicycles are deployed in place, it is easy to predict that daily orders will reach 5 million.

5 million orders, an average of 3 cents per order, about 1.5 million yuan per day, more than 500 million a year.

In the middle of the year and at the end of the year, we will carry out two more rounds of financing, and strive to increase the number of bicycles to 3 million ~ 4 million.

The number has reached 2 times or even more than 2 times the current amount, so isn't there hope for the revenue target of 1.44 billion?"

Huang Xiaofeng calculated the economic account for Zhang Yida, which he meant that the income had decreased, and the number of bicycles was used to make up for it.

Zhang Yida felt that he was too optimistic and said:

"You reduce the bicycle from 5 cents and a half an hour to 3 cents and a half an hour, and in the future competitors reduce it to a dime, or even completely free, do we want to follow up?"

"Uh...... You can't be led by the nose like that. ”

Huang Xiaofeng also reacted, the bicycle has been reduced from 1 yuan an hour, to 5 cents and a half an hour now, and it will be 3 cents and a half an hour, and it is not impossible for competitors to play the slogan of completely free in the future.

Didn't riding a bicycle just announce that it was free all year round in Lin'an?

It's nothing for a small business like Qibei to declare it free in a city, and Zhang Yida is most afraid that Yong'an Xing and Baimo will fight a price war for themselves.

Both of these have hundreds of thousands of bicycles, which are not small, and have also entered dozens of cities across the country.

They played the slogan of free riding, will Huimin follow up or not?

If you follow up, the annual revenue of 1.44 billion will definitely lose.

If you don't follow up, Huimin Bicycle will have a number of empty bicycles, and users and orders will be snatched up by competitors.

Without the number of users and the number of orders, Huimin will be passive in the next financing.

Don't look at Huimin Bicycle's financing is so easy now, it is based on the industry leader and the industry's first.