Xu Yiyang didn't expect that before he started to attract investment, the merchant found himself first.

So, he immediately said: "We accept advertisements, but the requirements for merchants are relatively high, can you give us an overview of the restaurant?"

The other party said: "Our restaurant is still very formal, with a business area of more than 200 square meters, and all kinds of documents are complete. ”

Xu Yiyang asked, "Then what is your price?"

"Twenty-nine pieces eight for one man. ”

In this era, buffets are still relatively trendy, and it is estimated that only college students can accept them.

The price of 30 yuan seems a bit expensive, but if it is actually a buffet, it is actually quite reasonable.

This kind of restaurant can not be measured according to the standards of the school cafeteria, although the consumption level in 99 is not high, but in a place like Zhonghai, an adult eats a meal of KFC or McDonald's, thirty yuan is enough to eat, and the buffet thirty yuan is reasonable in comparison, after all, the buffet can be eaten.

However, if it is not a chain and a well-known cafeteria, it may not be as famous as KFC and McDonald's in everyone's minds, so if the publicity and promotion are not good, the customer flow will definitely not come up.

Xu Yiyang consulted the restaurant in detail, they use a Western-style fast food model, mainly providing a variety of fried chicken, as well as some pizza, pasta and other foods, drinks are also relatively complete, cola, sprite, juice, beer are all available in unlimited quantities.

After understanding, Xu Yiyang told the other party: "Our website has a lot of traffic, and you should have also understood that the users of our website are basically college students, and it is still very compatible with a trendy cafeteria like yours, but our advertising costs are relatively high, I don't know if you can accept it." ”

The other party hurriedly asked, "What is the specific price?"

Xu Yiyang said: "The location is different, the price is also different, such as the forum banner, which is displayed to tens of thousands of college students every day, so it costs at least 5,000 yuan a day, if it is a sub-version of the Banner, the price will be cheaper, but if it is a more popular sub-edition, the price is about 3,000 yuan." ”

The other party was stunned: "It's 5,000 yuan a day of advertising, this ...... It's too expensive, isn't it? A local TV station's life channel advertises, and that's how much a day. ”

"That's different. Xu Yiyang said: "Do you think about the people who watch TV? Uncles, aunts, uncles, and aunts, they go to the vegetable market every day, and 30 yuan to buy vegetables is enough for the whole family to eat for a week, will they go to your place to eat? The rest are primary and secondary school students and preschool children, who eat at home every day, and occasionally have the opportunity to take their parents out to eat, and the first choice is KFC and McDonald's, and they will definitely not go to you. ”

The other party was unconvinced and said, "Then there are still college students!"

Xu Yiyang smiled and said, "Fortunately, you found me, otherwise you would definitely die if you went to invest in TV commercials." ”

"How?"

Xu Yiyang said with a smile: "I'll just ask you a question, who watches TV in college students? Is there a TV in the dormitory?"

Nowadays, there are very few university dormitories that can have TV to watch.

Now the mainstream 21-inch color TV, the normal sales price must be more than 1,000 yuan, one in a dormitory, which school can afford it?

Xu Yiyang heard that some college students have private 15-inch black-and-white TVs, but there is no CCTV in the dormitory, and with the two antennas that come with the TV, you can find three or four stations by twisting your fingers, and it is very unclear, most of them are used to watch football games.

At this stage, college students, their spare time life is actually very scarce, especially for boys, except for going to Internet cafes, going to the PS room to kick live, that is, to watch martial arts, basically there is no other choice.

Although the game hall is also very popular nowadays, I really haven't heard of any college students who still run to the game hall to shake the handle, play fuel consumption and Adu.

The other party seemed to be asked by Xu Yiyang all of a sudden.

Then he sighed to himself: "Yes...... No wonder the ads went on for days, but they didn't work ...... at all."

Xu Yiyang struck while the iron was hot: "Let me tell you, even if college students watch TV commercials, it's useless, TV ads are only broadcast to you a few times a day? ”

"Really?" the other party hurriedly asked.

"Of course. Xu Yiyang said: "I'll give you this Banner ad, and I'll hang you one at a time, and don't hang other ads." ”

"Five thousand a day?"

"Yes, five thousand. ”

Speaking, Xu Yiyang introduced: "5,000 Banner ads on the home page of the forum, that is, color banners, if you still want to cast rolling ads on each page, we can also arrange rolling text ads for you, rolling ads are also very powerful, as long as users browse on my website, they can be seen at any time, especially eye-catching." ”

"How much does this cost?"

"Five thousand, too. Xu Yiyang said: "If you buy it in a package, you will give nine thousand for two, and if you buy it for three days, I will give you another two thousand discounts, only twenty-five thousand." ”

The other party sighed sincerely: "It's too expensive, why don't you give me a little cheaper, can you do it for 20,000 yuan in three days?"

Xu Yiyang said with a smile: "Big brother, you're kidding, I've already calculated it for you, otherwise, I won't sell it for 30,000 yuan in three days." ”

The other party hesitated for a moment and said, "Then can I buy it for a day first?"

Xu Yiyang said resolutely: "It's really not good, big brother, if you say a day, nine thousand, you can't lose a point." ”

The other party hesitated for a long time, and then gritted his teeth and said: "Okay! Then nine thousand, I'll vote for a day first to see the effect!"

"Good. Xu Yiyang said happily: "You will send me an address by text message later, and I will ask our staff to go over for a field trip tomorrow and take some photos by the way." ”

After hanging up the phone, the five people who had dinner together and Shen Lele all looked at him curiously, and Shen Lele asked, "Who called, want to advertise on your website?"

Xu Yiyang nodded and said, "I want to buy two advertising spaces." ”

"Wow!" Gu Peng said in surprise: "Someone is going to buy the advertising space of your website so soon?

Xu Yiyang smiled slightly and said lightly: "More than this." ”

There are tens of thousands of users on the website, and more than 20,000 or 30,000 people are online every day, and these users are not scattered at all.

If it's a hobby site, such as a photography forum, 20,000 users might be located all over the country.

Such a website is not suitable for offline self-employed advertising, because the audience is too small to be shared in one city.

However, more than ninety percent of the users of Xu Yiyang's website are college students from China Shipping, although China Overseas is very large, but the transportation is convenient, and dozens of kilometers are not too far, so it is actually very cost-effective for offline merchants to advertise here.

Especially in the catering industry, how can the unit price of customers be more than dozens of yuan, don't look at the advertising of 9,000 yuan a day is very scary, but convert hundreds of people, he can earn it back.

Even, if one or two hundred guests are converted, and twenty or thirty of them can be converted into regular customers, it will be worth the ticket price properly.

This is the case in the catering industry, where every customer can develop into a viscous user, so the cost performance of advertising is also very high.

Gu Peng asked very curiously at this time: "Brother Xu, is it convenient to reveal how much money the advertisement sold?"

Xu Yiyang didn't want to say the price, because, in terms of ownership, this website is his own, not shared equally with everyone, so he doesn't want everyone to think too much about it.

However, this kind of thing, can be hidden for a while, but it must not be hidden for too long, if the website continues to grow and develop, the advertising cost is estimated to be hundreds of thousands a month, at that time, if everyone knows, what will you think in your heart.

At this time, Zhao Xin hurriedly said to Gu Peng: "Forget love, don't ask so much about the New Century Forum." ”

Zhao Xin actually saw it very clearly.

It is impossible for Xu Yiyang to take everyone to do everything.

In fact, it was already very interesting to take everyone to make military training uniforms at the beginning.

Later, I took everyone to open an Internet café together, which is not even said, it is definitely the benefactor of the big guy.

Therefore, at this time, you and others must also find your own positioning, don't feel that Xu Yiyang has the obligation to take everyone to do everything, it is impossible, people must learn to be content.

At this time, Chen Meng also hurriedly echoed: "Yes, Gu Peng, Brother Xin is right, let's help about the forum, don't ask too much." ”

Gu Peng nodded a little stupidly and didn't speak again.

Xu Yiyang smiled faintly at this time, and said: "Actually, I am not afraid to tell you the bottom, on the website side, although the advertising revenue space is not small, but the cost of the website is not small, find someone to develop, find someone to maintain, this will cost a lot, and the more people, the greater the bandwidth required, the more servers, now the website is online every day There are twenty or thirty thousand people, more than 10,000 people online at the peak, and the bandwidth has been upgraded several times, and these inconspicuous costs cost tens of thousands of yuan a month." ”

Everyone exclaimed, "So many?!"

Xu Yiyang nodded, said: "All free websites, if not advertised, is a pure loss, only by advertising revenue, can cover the cost, and then it is possible to achieve profitability, the current forum has so many users, if it continues to develop in the future, when 100,000 users a day, the operating cost of each light is estimated to be hundreds of thousands, and even to raise a huge development team to maintain, the cost behind is actually very high." ”

Speaking, Xu Yiyang said: "If the website receives a large number of advertisements in order to make money, just like when we watch TV, some episodes of a TV series have to be split into eight segments, and the advertising duration of each segment is even longer than the time of the TV series, such advertisements will make users resist, and slowly, everyone will automatically block the ads, and the same is true for the website, for the sake of user experience, even if I receive advertisements in the future, I can't take too much, and I can't let the website be flooded with all kinds of advertisements all the time, otherwise, it won't take long for users to get bored." ”