"Mr. Zhang, you can get a bowl of water! We Ruimin financial management, if your father doesn't love your grandmother, forget it.

Now we have to transfer the benefits to Huimin Bicycle. And what about our development?"

In the office of the CEO of Ruimin Wealth Management Company, Fang Yuhan is "arguing with reason" with Zhang Yida.

"You are in the midst of blessings, and you don't know how to be blessed. How many P2P companies are now fully profitable?

Huimin Bicycle has been guiding you for half a year, which has contributed to tens of billions of transactions! And there are more than 10 million deposit financial users.

What about the cost? 160 million.

If Huimin Wealth Management completes the goal of "tens of millions of registered users and 10 billion transactions" through ordinary customer acquisition channels on the market, it will cost at least 1.8 billion.

The most important thing is time, it has only been half a year, and Huimin Bicycle has contributed so much to you.

If it's a year or two, three years and five years?

Huimin Bicycle is now in difficulty, and Ruimin Finance, as a good partner and brother, must also help him!"

Zhang Yida began to give Fang Yuhan ideological and political lessons. Seeing that the first quarter of the gambling has passed, Huimin Wealth Management's revenue is still a cut short of the predetermined target.

And the subsidy war between bike-sharing bikes has begun, with several companies announcing free rides.

This news is really worse for Huimin Bicycle.

Therefore, in order to complete the VAM agreement, Zhang Yida started the idea of Ruimin Financial Management and prepared to turn it into a fate.

"Mr. Zhang, I know that Ruimin Financial Management has such a large scale and industry influence today, and I have to thank Huimin Bicycle.

But we don't make much profit!

If we want to give Ruimin financial management all at once, do we still want to develop?

If you agree to the independent financing of Ruimin Wealth Management, it is not impossible to transfer some more profits to Huimin Bicycle. ”

The chairman and major shareholder of the company are Zhang Yida, and Fang Yuhan didn't want to object to him "adjusting profits", but she took this opportunity to test Mr. Zhang.

Seeing that Yimin Netfinance is about to be listed, Fang Yuhan feels that he is somewhat marginalized within the group.

Therefore, she wanted to test Zhang Yida to see if Mr. Zhang was willing to let Ruimin Financial go out for financing.

If it can be financed independently, the development of Ruimin Wealth Management can be accelerated, and in another year and a half, it is not without the opportunity to go public.

"Financing ......," Zhang Yida muttered, and in his business landscape, the positioning of Ruimin Wealth Management is the least clear.

Yimin Wealth focuses on high-end wealth management, Yimin Netfinance focuses on online wealth management and offline large-amount loans, Yimin Loan focuses on small-amount consumption installments, and Huinong Loan focuses on poverty alleviation loans in the field of agriculture, agriculture and rural areas.

At present, Ruimin Wealth Management does not have an asset side, and all the funds are provided to Yimin Loan for consumption installment business.

It is precisely because there is no asset side that Ruimin Financial Management does not look at the current scenery, and the road of P2P will be broken in the future, and there will not even be a chance for transformation.

"I can raise money, but I have a request, to build a moat for Ruimin Finance. ”

After a little thought, Zhang Yida still decided to let Ruimin Wealth Management go out for financing.

Here's a blood transfusion for Huimin Bicycle, and there's still to find some venture capital to donate blood.

"Moat, Mr. Zhang, do you mean the risk control model?" Fang Yuhan tilted his head and thought about it, frowned, and asked, "But we don't have assets now?"

"No, just build one. ”

Seeing that Fang Yuhan quickly guessed his intentions, Zhang Yida said lightly.

Fang Yuhan didn't speak, she knew the difficulty of establishing the asset side, if it was an offline large-amount credit like Yimin Puhui, or an online consumption installment like Yimin Loan, it was okay, and the difficulty was not particularly great.

But Mr. Zhang will definitely not do this kind of repetitive construction, obviously to open up a new kind of asset end.

The hottest ones on the market now are offline mortgages, car loans, or online small cash loans.

In addition to these types of assets, what other offline 3C digital installment and medical beauty installment are there......

The current business model of Ruimin Wealth Management is to pipe income and collect tolls.

The financial income provided by Ruimin Wealth Management to users is 5%-11%, and the average cost of funds is about 8%-9%.

Then the wealth management funds are wholesaled to Yimin Loan at a price of 15%, and the interest rate spread is between 6% and 7%.

It is beneficial for the people to take out loans, and there is no need to consider the problem of bad debts.

There are Huimin bicycles as diversion, and there is no need to consider the problem of marketing and promotion.

The biggest expenditure is personnel salary and R&D investment, and system maintenance adds up to 30 or 40 million a year.

According to internal forecasts, the transaction volume of Ruimin Wealth Management this year is about 25 billion ~ 30 billion, and all the converted adult funds are about 10 billion ~ 12 billion.

The gross profit is between 600 million ~ 800 million, and this part of the money will be divided into 3~400 million to Huimin Bicycle, but the final net profit is also three or four billion.

As long as Yimin Loan does not poke out a huge bad debt, this profit can be maintained for a long time and even rise.

But now if Fang Yuhan wants to go out to build assets and lend money by herself, she is somewhat bottomless.

"Mr. Zhang, what asset do you want us to build?" After thinking about it, Fang Yuhan felt that although this potato was hot, he could only grit his teeth and continue.

If the asset side is enough to do it and control the good and bad debts, the profitability of Ruimin Wealth Management will be greatly improved.

Compared to the current pipeline revenue, there are challenges, but also there are more opportunities.

"Enterprise loans, small and micro enterprise loans, dare not try it. ”

This asset side is also what Zhang Yida has repeatedly thought about, consumer credit mainly borrows money from the people to promote consumption. However, excessive consumption is also easy to be intervened and regulated by the state.

Small and micro enterprise loans are different, this is a social pain point, banks generally serve large enterprises, and it is difficult for small enterprises to get loans.

Small and micro enterprise loans support the development of small and micro enterprises, which is very responsive to the call of the state, and it is also a kind of loan that the state very supports.

If you engage in this kind of loan, you are not afraid of being supervised, but you are afraid that the bad debts will be too high and the lending enterprises will be dragged to death.

"Don't ...... Mr. Zhang, this bone is the most difficult to gnaw. You can't make two of them, and there's a lot of trouble. ”

Fang Yuhan is also a forty-year-old middle-aged man, and he has a clear understanding of all walks of life, and when he heard about small and micro enterprise loans, he refused again and again.

"I know it's hard to bite, but I didn't say that Ruimin should make a loan scale of 18 billion in one go.

Let's do a small amount first, one or two billion in 15 years, one billion and eight billion in 16 years, three or four billion in 17 years, seven or eight billion in 18 years, and 10 billion in 19 years.

It takes 4-5 years to deepen this market, and the pace can be a little slower, but it must be steady. ”

Zhang Yida has a plan in his heart, this market is difficult to bite, but if it is gnawed down, there will be a moat, even if the bank has a capital cost advantage, it may not dare to come over to grab the market easily.

"To make small and micro enterprise loans, there must be two grasps. Either there's a company that's at the top of the supply chain, or there's a company that's scraping the company's business data.

Taobao has such an advantage, so its risk control data model is very well built, and it can lend to hundreds of thousands of millions of enterprises.

Or like large manufacturing companies, Haier and Midea, they have a large number of suppliers, have upstream and downstream supplier order data, and can do supply chain finance. ”

Fang Yuhan obviously also has research on small and micro enterprise loans, and knows where the difficulties and breakthroughs are.

"Not only these, but also enterprises serving the B-end have valuable data, such as ERP vendors, SaaS software vendors, such as Kingdee and Yonyou, they all have the purchase, sales, inventory and sales operation data of many enterprises.

Another example is magnesium group, which also has the operating data of many catering, wine and tourism enterprises.

There are also companies such as tax friend groups that make financial and tax software, as well as financial and tax agency companies, which also have tax declaration data of enterprises.

We work with them to develop a set of software that can extract these information data, analyze and compare the business data, and form a risk control system aimed at small and micro enterprises. ”

Compared with personal consumption finance, the play of small and micro enterprise loans is indeed much more difficult, and there is no certain scientific and technological strength.

Including Zhang Yida's determination to enter this field, he is also mentally prepared to pay tuition fees for a few years.

"Having said that, Mr. Zhang, you have to think about it. If you enter this field, you will definitely not be able to make a profit in a short period of time.

This industry can't make quick money, we have to be prepared for a protracted war, and life is definitely not as comfortable as it is now.

It is necessary to continuously invest funds in various system research and development, improve data models, and carry out various trial and error in the market.

What will happen in the end? No one can say for sure.

It is precisely because of this uncertainty and the huge investment of resources and funds that most practitioners are frightened and go to personal consumption loans with relatively low difficulty. ”

From the current point of view, no one can say for sure whether this is a broad road or a thorny road.

Fang Yuhan analyzed the situation to Zhang Yida one by one, and the decision was still in Zhang Yida's hands.

In her mind: you are the boss, you make the decision, and you will carry the right and wrong.

I, as a professional manager, have also fulfilled my obligations.

"I have decided, we must do small and micro enterprise loans. ”

Zhang Yida still hasn't said half a sentence: if you don't do this, you won't have your own core competitiveness, and you will be out of the game in a few years.

Seeing that Zhang Yida had made a decision, Fang Yuhan didn't say anything more.

The two redrafted the cooperation agreement with Huimin Bicycle, and the cooperation price increased from "annualized investment ×3%" to "annualized investment ×4.5%".

It is equivalent to an increase of 50% on the basis of the original price, and almost three-quarters of the profits of the cooperative business are given to Huimin Bicycle.

Before the signing of this agreement, the investors of both companies should be notified, after all, the amount involved is huge, and the unanimous consent of the investors must be obtained.

In general, there is nothing wrong with the agreement, and Ruimin Wealth Management itself was developed by hitchhiking on Huimin Bicycle, and it is not bad to get a 25% of the cooperation profit.

Huimin Bicycle is now in a seller's market, and it will not have much impact to cooperate with another P2P company.

Ruimin Wealth Management is different, leaving Huimin Bicycle, where to find a channel to divert tens of billions of funds and tens of millions of users in half a year.

Of course, the investors on the side of Huimin Bicycle had no opinion, and it was obvious that the agreement was beneficial to their side, so they agreed happily.

On the side of Ruimin Wealth Management, there are two investment institutions, Zhenke Fund and Black Shirt Capital.

At the same time, the two of them are shareholders of Huimin Bicycle, and there is not much difference between the left hand and the right hand.

A little thing, naturally it will not embarrass Zhang Yida.

Therefore, under the witness of all parties, Huimin Bicycle and Ruimin Wealth Management signed a supplementary agreement on cooperation, and adjusted the cooperation fee.

Huimin Bicycle is expected to gain more than 100 million yuan in revenue this year, which is one step closer to the gambling goal.