Chen Shaojie thought for a moment, the four assets selected by Zhang Yida are all relatively mainstream, and the difficulty of risk control is easy to control except for the online loan APP.

So he replied:

"Okay, I recruited a team as soon as I joined the company to make the product and risk control system as quickly as possible. ”

Zhang Yida nodded, and continued to say with a smile:

"Let's talk about your salary! We are still a start-up company, and we are also short on funds.

For the time being, you can only be offered an annual salary of 1 million, plus 3% options.

Options are issued in three-year instalments of 1% per annum.

After the company completes the B round of financing, it will adjust your salary. ”

Chen Shaojie laughed and said:

"No problem!

If the company's funds are tight, I can only get an annual salary of 500,000 yuan for the time being. When the follow-up financing is in place, the salary can be adjusted after the funds are sufficient. ”

Zhang Yida waved his hand again and again:

"No, no matter how tight the company's funds are, it can still pay the starting salary.

Talents like you are willing to join the company, which really makes us like a tiger, and I dare not treat you harshly. ”

Then he told Chen Shaojie about the bet with the black shirt and the current development of the company.

Chen Shaojie felt that the burden was very heavy, and he also felt a burst of excitement.

The burden is heavy because Zhang Yida's strategic vision requires Yimin Loan to achieve breakeven in the next year, and even generate part of the profits to support the capital side of advertising.

The excitement is that the valuation will soar after completing the bet, which can quadruple to $500 million, and his 3% option will also be worth $15 million.

In the following days, Chen Shaojie quickly supplemented the products and operations of Yimin Loan, as well as the risk control team, and quickly devoted himself to the intense product development and risk control system construction.

On the side of Yimin Wealth Management, Fan Hongyang was promoted to CEO, responsible for the operation and management of the P2P platform.

Ding Siyao serves as the CEO of Yimin Wealth, leading a team of financial planners to be responsible for the market development of high-net-worth customers.

Ding Siyao has been a little troubled recently, and the "mutual gold beauty CEO" sealed by the media has become a little popular on the Internet.

The melon-eating masses on the Internet have mixed reviews, some say that she is inspirational, and some say that she must rely on her body to become a CEO at such a young age.

Positive comments make up the vast majority, but seeing the foul language of the handful of trolls really makes her angry.

Zhang Yida looked at the discussion messages on Weibo and some forums, and comforted her:

"Don't care about those trolls, do a good job in the company, and slap them in the face with absolute strength and results. ”

Ding Siyao bit her lower lip, and after thinking for a few seconds, she said as if she had made up her mind:

"It's actually a good thing, because we can use my online fame to promote our products. If the operation is good, it is also a great help to the company.

Next, I went to participate in several interviews and dialogues with financial media, and then made a public relations draft to further hype up my fame.

I myself have opened a public account in major new media, written some financial management and financial articles, answered the questions and consultations of some readers and fans, and formed an interaction with them. Pull some people to invest in our platform and increase the visibility of our platform. ”

Speaking of this, Ding Siyao was a little embarrassed, her voice was lowered, and she whispered:

"I am very grateful for your support and trust in taking me from a rural girl who just graduated from college to the position of CEO today.

Seeing that Mr. Fan has run Yimin Wealth Management well, and Mr. Chen is also an elite from a multinational financial giant, I feel that I am very useless, and I have not made any decent achievements, which has dragged everyone back.

Even the business direction of Yimin Fortune and the cooperation with luxury car 4S stores are all planned by you in advance.

Therefore, I really want to make some achievements for the company!

Zhang Yida wanted to dissuade him, but after thinking about it, this is also a good thing, the era of national marketing has arrived, and it is also a good thing to be able to transform his fame into real company performance. After all, now with the pressure of gambling, a little more performance will give you more hope of success.

So he smiled and encouraged:

"That's a good thing!

If you want to do it, just let it go!"

In addition, the conversation changed and said:

"Don't be presumptuous, Mr. Fan and Chen are always the elites of big companies!

But there is a specialization in the art industry, and you haven't made very good results in your position!

In the early days of the company's establishment, you and Lao Fan straightened out little by little.

There is also the asset side that the company initially docked, and so many loan companies are you go to talk about cooperation one by one.

I've seen all these things.

You are the one I chose, and I believe in my own vision!

Do what you want!

Come on!"

After speaking, Zhang Yida also made a fist cheering action.

Ding Siyao smiled "poof", feeling that Zhang Yida at this time was like an eighteen-year-old person, and he usually had a sophisticated temperament at other times, not like a teenager at all.

It's rare to be funny once.

In the next few days, Ding Siyao asked the public relations department to contact several media outlets to be interviewed.

The media is also very interested in Ding Siyao, who has become popular on the Internet recently, and thinks it is very newsworthy, and the two sides hit it off.

Ding Siyao first accepted an interview with Beijing TV station, talked about the hardships and challenges of Yimin Company's development along the way, and also elaborated on some measures and arrangements for the company to maintain stable operation in the future.

The slogan of "compliant development, let users rest assured of investment" was shouted.

The platform provides triple protection to ensure the interests of investors:

First, the guarantee company: Yimin Company will provide a third-party guarantee for each claim, and the guarantee company will pay compensation after the claim is overdue;

Second, risk reserve: Yimin Company sets up a certain proportion of funds in custody with cooperative banks according to the total turnover of the platform to resist losses caused by unforeseen risks;

Third, the debt repurchase money: Yimin Company set up 50 million funds, which are entrusted to the cooperative bank to repurchase the unrecoverable creditor's rights in the hands of investors.

The measures announced by Yimin through several media have undoubtedly improved investors' goodwill and trust in the platform.

Investors and investment amounts, the total turnover of the platform ushered in a wave of rapid surge.

Then, Ding Siyao opened accounts in major financial media and self-media with super popularity, and while writing some financial articles, she also selected some user questions to respond to and answer.

A Weibo fan asked:

"If you invest in Yimin wealth or Yimin financial management, let the platform take it out for lending. What if the borrower doesn't repay the money?

Ding Siyao patiently replied:

"The platform has introduced a guarantee company to cooperate, and every loan and every creditor's right has been guaranteed.

If the borrower is overdue, the guarantee company will first make an advance, and the advance funds will be given to the investor immediately, and the guarantor will be responsible for the subsequent recovery of the defaulted creditor's rights.

Suppose the guarantor company does not operate well and goes out of business. Yimin Company uses the risk reserve and debt repurchase funds entrusted in the bank to advance to investors to protect the principal and income of each investor. ”

The reply was pinned to the top and received tens of thousands of likes.

Someone on Zhihu also asked:

"To whom did the investment money go, and where did it go?"

Ding Siyao attached a cooperation agreement with more than a dozen loan companies, and replied:

"At present, the funds are provided to some loan companies that have been screened by the platform, and the loan companies provide unlimited joint and several liability guarantee for creditor's rights.

In order to diversify risks, the platform will also develop its own asset side, do a good job in risk control, and ensure the safety of operations. ”

There are also some tourists who are not familiar with the platform and ask provocatively:

"What is the background of the platform? I see that other platforms have state-owned assets or banks, and listed companies have a big backer behind them. ”

Ding Siyao attached a photo of the press conference of the signing of the contract with Blackshirt Capital and a picture of the arrival of funds. And replied:

"The platform has received $25 million in Series A venture capital from Blackshirt Capital, with a valuation of hundreds of millions of dollars.

As the world's top venture capital, their investment will also open the door to the international capital market for the platform, and the platform will work hard to cultivate the market and do large-scale in the future. To get more venture capital institutions to invest in shares, get more development funds, and the ultimate goal is to be listed in the United States. ”

Ding Siyao's accounts in major self-media are equivalent to the voice channels of Yimin Company, while increasing the popularity of the platform and launching the brand. It has also made some transparent disclosures on the operation of the platform, so that more users can understand the platform and trust the platform.

This step, Ding Siyao took the right step. Now many netizens know about this beautiful CEO, and often come to leave messages for advice, Ding Siyao does not put on any stands, and almost answers every question.

In one sentence, it is very down-to-earth, and many netizens have been converted into loyal users of Yimin wealth and Yimin financial management.

There are a lot of users in this part, and they invest generously, and they hardly spend any advertising money on the platform.

Ding Siyao is very happy, which also proves her ability and value.

So in her spare time, she took the time to interact with netizens on major self-media accounts.

Zhang Yida was also very happy after knowing all this, this is where the self-media big V and Internet celebrities are powerful. The ability to carry goods is first-class!

"Do you want to ask her to help me sell dog food? ”

Zhang Yida touched his chin and thought.

After thinking about it for a while, I felt that I couldn't do this, and the forced grid was lowered all of a sudden.

From finance to dog food, this brain hole is too big.

If you think about it carefully, it's not impossible, the main thing is to plan well, and the advertisement can't be too blunt.

Ding Siyao took a video and fed the dog dog food, and the camera inadvertently swept the "Dogfude" logo on the dog food packaging bag......

Haha, Zhang Yida couldn't help laughing. I think my creative idea might work.

But it's better to let Ding Siyao go! Let her sell financial products well! Don't destroy her lofty personality.

To sell dog food, you have to find a live broadcast Internet celebrity.

It seems that live streaming will not become popular until next year in 2015.

The short video is also good, but unfortunately it doesn't seem to come out until 16 years.

Forget it, honestly cast some search engine advertisements and self-media advertorials.