Chapter 176: Wan Xiaofeng, who is very confident
The film industry in the United States is very different from that of China.
For example, the box office is divided, and the theater chain only gets 30%, and more sources of income are in advertising, peripherals, snacks, etc.
Therefore, the cost of publicity and distribution is ridiculously high.
If a movie wants to be released on a large scale, the cost of publicity and distribution is almost equal to the production cost.
......
Andelu can be optimistic about "Crouching Tiger, Hidden Dragon" A big stone in Wan Xiaofeng's heart fell.
The box office success of "Crouching Tiger, Hidden Dragon" in the previous life, in addition to the Oscar bonus, Sony's help is also indispensable.
Now Wan Xiaofeng's "Crouching Tiger, Hidden Dragon" does not have the aura of the Oscar for Best Foreign Language Film, nor does it have the foundation that has been cultivated in North America for many years like director Li Pu.
Therefore, if Andrew is not optimistic about "Crouching Tiger, Hidden Dragon", and simply arranges a few museums to release it, perfunctory Wan Xiaofeng, the probability of the movie hitting the street is very high.
On the contrary, Andrew was able to give "Crouching Tiger, Hidden Dragon" enough film scheduling and enough publicity.
Then this movie is likely to lay a world in North America.
Wan Xiaofeng's request to Andrew.
"Dream Flying" will cost 50% of the box office, and the premiere in North America will be screened in at least 800 theaters at the same time.
Andrew's originally excited expression immediately cooled down.
A Chinese-language movie, a director who is not well-known in the United States, and a group of unfamiliar actors.
Wan Xiaofeng's request is simply a lion's mouth!
Last year, Chen Junlun's "Seven Swords Under the Heavenly Mountain" was released in North America, and the producer only won 35% of the box office.
There are only 100 premiere theaters.
He is now 50 percent as soon as he exits, so Warner, as a publicist, can only get 20 percent.
The number of premieres in 800 halls has undoubtedly increased the cost of publicity, and Warner has taken a greater risk.
Daisi, who was eating melons, also looked at Wan Xiaofeng in surprise.
"Wan Xiaofeng, are you kidding?"
Andrew struggled to suppress the anger in his heart.
Keep the sound as flat as possible.
"Mr. Wan, without that Chinese-language movie, you can get 50% of the box office in North America.
With such a request, the box office of "Crouching Tiger, Hidden Dragon" must reach 200 million, and Warner can only return to its original cost!"
When Wan Xiaofeng heard this, he was also surprised.
200 million to pay back?
Doesn't this mean that the cost of publicity and distribution alone will cost more than 30 million meters?
He only knew that the North American theater chain only won 30% of the box office, but he didn't know that the publicity and distribution fees were ridiculously expensive, so he opened his mouth so much.
But the words have been spoken, and now you have to be just to the end, if you let the other party know that you will make this kind of request because of ignorance, wouldn't it be very shameless?
"Ahem, Mr. Andrew, I'm not done yet. ”
Coughing lightly twice to resolve the embarrassment, Wan Xiaofeng continued:
"The request I just made refers to the algorithm that the box office of "Crouching Tiger" exceeds 300 million yuan. ”
Andrew's face softened a little and asked with a frown.
"If it doesn't exceed 300 million at the box office, how can it be calculated?"
"If it doesn't exceed 300 million, then I will only take 35% of the share, but the number of premieres is 800 is a must!"
Wan Xiaofeng calculated in his heart, there are 800 halls for the premiere, plus 30 million yuan of publicity, the box office of 100 million yuan is still hopeful, even if he only gets 35%, he still has to earn.
Andrew was silent and thought for a long time, and finally agreed to Wan Xiaofeng's request.
Seriously, he is not very optimistic about the box office of "Crouching Tiger, Hidden Dragon" exceeding 300 million.
But with a box office of 100 million, it shouldn't be difficult under your own operation.
In this case, according to the box office of 100 million, "Warner Pictures" can also earn tens of millions.
That's not much money for him.
However, his original intention of participating in the project of "Crouching Tiger, Hidden Dragon" was not to go for that money.
It is difficult for a Chinese movie to make a lot of money in the United States, which is the consensus of everyone in Hollywood.
His purpose is to take this opportunity to lay a good foundation for comprehensive cooperation with "Dream Flying" in the future.
He is a man with a long-term vision.
Andrew saw that the rise of Huaxia was unstoppable, and the Huaxia entertainment industry started from scratch and has now become the world's second largest entertainment market.
Last year, Wan Xiaofeng's "New Flowers Blooming" won 1.79 billion box office in one fell swoop, and when converted, the box office of more than 200 million yuan is also a good result in North America, which is enough to show that Chinese films have infinite potential.
Therefore, he has to pay attention to Huaxia one step ahead of all the United States entertainment companies.
The full cooperation with "Dream Flying" is the first step he wants to take.
......
The matter was settled, and Wan Xiaofeng left the castle with Daisie.
Wan Xiaofeng breathed a sigh of relief.
After getting into the car, Daisy didn't start immediately, but sat in the cab and stared at Wan Xiaofeng intently.
"You are so confident that "Crouching Tiger, Hidden Dragon" can break the box office of 300 million yuan?"
Wan Xiaofeng choked on saliva.
"That'...... Of course!"
He wouldn't tell the truth, if Daisy knew that she dared to make that request because of her ignorance, and she didn't know how to despise herself.
It is a very sad thing to be despised by beautiful women.
And Daisy got his affirmative answer, looking at Wan Xiaofeng's eyes very obsessively.
"A man with confidence is really charming!"
Daisie, as the host, did not take Wan Xiaofeng back to the hotel directly, but went to the restaurant in the suburbs.
It's still the last time I got the location by the lake, and I ordered authentic Chinese food.
Wan Xiaofeng gave her a singing thumbs up for her arrangement.
If you want to have an appetizing meal in the United States, it's so difficult!
Daisy ate very little, and the table was basically swept away by Wan Xiaofeng.
After a full meal, the two wandered around the lake and talked about Xu Lang and the movie.
The two have known each other for a short time and don't get along much, so what they can talk about is over in a few words.
In the silent silence, each thinking about his own thoughts.
The clock is ticking.
After some time, Daisy, who was a little tired, stopped, leaned on the fence around the lake, and looked at the moon reflected on the lake.
"Your song "Water Tune Song Head" is very good!"
Wan Xiaofeng lit a cigarette a few steps away from her, very ungentlemanly.
"Oh, I have a study of ancient poetry?"
The surface is plain, but there is still some joy in the heart.
I didn't expect my words to be popular in the United States.
Daisy shook her head.
There are no superfluous answers.
She doesn't know much about ancient Chinese poetry, but she simply likes this one.
"I hope that people will last a long time, thousands of miles together. ”
Seeing that she didn't speak, Wan Xiaofeng didn't continue to ask, enjoying the spread of cigarettes by himself.
When he was almost finished with his cigarette, Daisy continued to speak.
"My wedding date is set!"
"Oh, congratulations, when will I notify you and give you a red envelope!"
Daisy turned her head and looked at Wan Xiaofeng seriously.
"You should know that what I want is not congratulations!"
......