There are many kinds of businesses under Apple, and the main products are electronics, computers, mobile phones, etc.

The most profitable business in the world is definitely not the industry that sells the most products, but the industry where the products are sold relatively expensive.

Watching the news, there are often the kind of small commodities that sell inconspicuous, such as pendants, straws, etc., relying on innovation and persistence, from a small workshop to a large company, with assets of more than 100 million.

This kind of news gives people the feeling that they can make a lot of money by doing ordinary business, which is not much worse than big business, but in fact, this kind of ordinary business is not worth mentioning compared to the business of luxury goods.

If you want to do a profitable business, then the object should be placed on the rich people, the best example is the luxury industry, the same is clothes, ordinary clothes can be bought for dozens of dollars, even if the profit is half, there are only a few dozen dollars to earn, but luxury, a piece of clothing thousands of dollars is cheap, hundreds of thousands are considered normal.

The money earned from a piece of luxury clothing is a year's income in an ordinary person's home.

Apple's mobile phone can be said to be a relatively luxurious brand in the mobile phone industry, with a high price, of course, its product quality is also better, but if you really want to be realistic, the quality of Apple's mobile phone does not match its price, and its profit margin is very large.

Su Xing discussed this issue with Qi Yuntao and several other people in charge of the company, and finally reached a consensus that the mobile phones produced by the company are positioned at the middle and upper level.

The price of this level is not very high, ordinary salaried people are willing to spend money to buy such a mobile phone, to seize the market as much as possible, the market share is there, and it will be more convenient to launch products or related businesses later, in the Internet era, some people, with traffic, customers, fans, it will be much more convenient to do anything.

There are many chat software, and there are also many short video software, but the most famous and widely used by everyone are those two, is it really because those two products are particularly prominent, and the quality of other products is not good?

This reason is actually very few, more importantly, these outstanding products have already begun to layout, they have capital behind them, occupy a large number of customer groups, people are conformist, and chat software will be used more people will feel convenient, the initial time is very difficult, but the more in the future, the simpler it is, when most of the people use this chat software, other people will naturally withdraw from niche products, and instead follow the mainstream, download and use this kind of product.

The purpose of awakening is this, the mobile phone is positioned in the middle and high-end price range, which is convenient to seize the market, with customers, with users, other subsequent operations will be much easier.

As for why not simply lower the price and seize the market with cheaper means, this will definitely have more customers than the mid-to-high-end products.

If you don't do this, one is the reason for the cost, this innovative mobile phone is expensive in all kinds of costs, and it is destined to be impossible to go through the low-end route, and the other is that you don't want your mobile phone brand to be considered a bargain by the public.

The value of the brand has a certain relationship with the price, the more high-end and high-grade products, the higher the price, and the easier it is to get the public's quality and brand recognition, people's psychology is so strange.

The same thing sells for 200 yuan and another for 1,000 yuan, and many people think that this thing for 1,000 yuan is good.

Domestically produced toilets, go abroad for a turn, come back to increase the price doubled, the people who use it still feel better than before!

"The greenhouse effect, the global temperature is definitely getting higher and higher, when I was a child, there were long ice ridges hanging in front of the house and behind the house in winter, but now when I go home, although there are ice ridges, I have never seen more than a meter long. Su Xing said, "Let's just say that in Eshi, when I was a child, the snow was very deep, more than 10 centimeters thick, but now how can there be such a thick snow? There is a thin layer on the ground, four or five centimeters, and it is sometimes luxurious to want to have a snowball fight, and this kind of snow may not be common in a few years." ”

The global temperature has been getting higher, this does not need any data, just look at the actual situation around you can know, primary school, junior high school, Hubei City is still quite cold in winter, there will be several snowfalls, but now the number of snows is less, the amount has become less, and in a few years, if you want to see snow, I am afraid you have to go north.

The amount of snow, such as a woman's aunt, the older she gets, the less the amount and the cycle is shorter.

"The pollution is indeed a bit big, the outside is always gray, you see this day, even if the sun is still a little foggy, I don't really see it, if I want to say that those polluting factories should all be closed, too much to affect the environment, for the sake of money and health are not taken into account, a bit of a sacrifice." Tong Wangjun moved a stool and sat next to Su Xing.

The way two people get along is so harmonious, there are few quarrels, even when there is a dispute, it is done in a joking way, and it will not be like a life and death enemy, and they have to quarrel.

Su Xing enjoys this state very much, he doesn't like to quarrel very much, there are many important things in this world, but there are also many unimportant things.

For Su Xing, accompanying his parents, brothers and sisters, relatives around him, occasionally having time to go out with friends, parents are sick, sisters are getting married, friends need help with something, he can catch up in time, this is enough, life is very perfect.

Of course, it would be better if you had money, but if you take the initiative to give up your parents' affection because you want to make money, and you can't even come back when your parents are sick or even die, such a life is too tragic.

That's an important thing.

There are unimportant things, what to eat, what to drink, what to wear, what to use, etc., these are not very important things, if you have money, you will eat a little better, if you don't have money, you will eat a little worse, there is no need to care about how others eat, according to your actual situation.

Man should be motivated, but he should not get into matter.

If you succeed, you will enjoy the results, and if you fail, you will enjoy the process.

Su Xing and Tong Wangjun are like this, if they don't make it delicious, then go outside to eat, come back and cook it themselves if they don't feel comfortable eating outside, whoever has time will cook, whoever is in the mood will cook, buy clothes, buy something, and there won't be much dispute.

I have bought hundreds of thousands of things, and I have also bought things for a few dollars.

It's nice to be peaceful and peaceful.

Except for the room where you can make a fuss, you don't like to wake up in other places.

"How can it be so simple, the environmental problem is indeed becoming more and more serious, but this is also a matter of no way, after all, we must first solve the problem of work, have a job, have an income, can we have meat to eat, food to eat, clothes to wear. "Of course, there is a more important reason for this, with a job, people will be more peaceful, and they will not make trouble, and everyone knows that these pollution are caused by the factory, and it has nothing to do with the people, but the factory is so good?"