Chapter Eighty-Five: Star Effect

In the next few days, the two people, separated by more than a thousand kilometers, were worried.

Gu Nanjia was worried about the effect of the show, while Su Qiming was worried about the patient's unimproved state and increasing costs.

However, their own bad things, they also tacitly chose to bury them in their hearts, although they talked about video calls every day, but no one confided half a word.

Maybe a long-distance relationship is like this, what is confided in is always trivial things, and this kind of thing that the other party can't help at all when you say it, you swallow it silently.

On the day the show was broadcast, Gu Nanjia deliberately stayed in front of the TV, nervously fiddling with the remote control in her hand.

Although I don't want to admit it, my figure is really not as good as those artists, and even more so after being widened on the camera, I look a little fat.

Fortunately, the lighting of the program team is good enough, and he looks a lot fairer than the real person on the screen, which is very different from what he expected.

The official show really gave her a lot of shots, and when she mentioned the new show "Lucky Points at the Beginning" of Deep Sea, she also marked the corner mark very intimately.

Overall, the effect of the show is not particularly good, but it is definitely not bad, as Gu Nanjia's first episode, she is already very satisfied with her performance.

Then the artists under Shenhai also threw out the news of the company's new programs on different programs on the same day, and her Weibo was once again pushed to the hot search.

However, this time it is not because of any large interactive traffic, but simply because the official account of Deep Sea has also officially released the new variety show will open audition registration in major cities, Gu Nanjia, as a member of the program team who came to the stage, the attention is naturally skyrocketing.

Whether it is the people who eat melons or the children who want to participate in the audition, after carefully flipping through the official Weibo of Deep Sea, they all clicked into her homepage.

Qian Yao's team monitored the changes in traffic for the first time, and immediately used Gu Nanjia's account to release the details of some of the program's auditions as "inside information" before the official launch.

In addition, the team of the TV station also used its official account to support and interact at the right time, and Qingfeng also put advertisements for new programs and Gu Nanjia's photos on a large number of pages on the homepage of its own platform.

It can be said that before the other mysterious guests were exposed, Gu Nanjia, as the only face-showing member of the Shenhai and Qingfeng cooperation project, definitely overshadowed the current popular film and television superstars that day.

I didn't expect that Shenhai's operation to warm up the show would bring him so much attention, Gu Nanjia didn't even dare to go out, and he was a little slow from noon to night.

According to this trend, I am afraid that I will not have to wrap masks and sunglasses tightly when I go out in the future.

After taking a shower and lying on the bed, I was thinking about calling Su Qiming to vent my feelings, but I received an unexpected contact.

The bearded owner of the one-person Japanese food restaurant before took the initiative to send a message of thanks.

It turned out that Gu Nanjia's Weibo has always been some landscape photos or selfies, and there is no marketing content, and netizens are interested in the Japanese restaurant where she has posted photos.

Many local netizens said that they had seen this store and spontaneously wanted to find out what was different about the store specially promoted by the hot search characters, which caused a star effect.

The number of netizens who deliberately went to find this one-person Japanese restaurant may only be a small part, but it is already a terrible customer flow for a store.

I don't know who started it, imitating Gu Nanjia's blog post to take pictures and check in in the store, which actually caused a small wave of check-in, and the store that was originally sparsely populated suddenly became popular.

It was only half a day since he was on the hot search, and Gu Nanjia's brain was also a little confused, so he dialed Qian Yao's phone after a few polite words with the boss.

is worthy of being a professional agent, even though it was so late, he still picked up the phone as soon as possible: "Miss Gu, do you have any opinions on today's operation?"

"No, I posted a blog post about a Japanese restaurant I went to, and their owner asked if I could print out a screenshot of the post and put it in front of their store. ”

"Is that shop owned by an acquaintance of yours, and what's its name?"

Gu Nanjia heard the keystroke on the other end of the phone, and could imagine how Qian Yao opened the search engine, and had to admire the professionalism of the professional agent.

"No, it's just a store that I went to casually, and I thought the decoration was pretty good, so I took a few photos. ”

"Okay, I found it. Miss Gu, don't take a stand for the time being, and don't reply to the comments and private messages on your social accounts, and leave it to us to handle this matter. ”

Qian Yao quickly browsed all the new news with the keywords Gu Nanjia and this Japanese restaurant, and immediately arranged for people from his team to go to the scene to observe and record the situation.

The company wants to promote the choreographer as an artist, and new programs also need continuous hot spots to maintain hot searches, in this case, if Gu Nanjia can bring commercial effects, then she will have more ways to complete her work tasks.

Recently, Gu Nanjia's marketing is all about the accumulation and exchange of traffic, to put it bluntly, it is to use money to smash heat, and then use heat to exchange heat, this model can indeed attract many netizens, but the real capital side and channel side will not pay too much attention.

This kind of new star that a large company can throw money at any time is not worth their trouble.

But if the traffic star can bring tangible economic benefits or brand benefits, that's a different story.

If a new star causes star effect, if he doesn't make good use of this God-given opportunity, Qian Yao himself will feel that his team is not up to standard.

arranged, she quickly dialed Xu Qian's phone again: "Xiaoqian, Gu Nanjia has now caused a small-scale star effect, and some people have spontaneously begun to imitate punching in on the Internet." ”

"Sister Yao, I'm doing statistics, and I've already contacted a few artists at hand to start expanding my influence. ”

"Good. Qian Yao nodded, very satisfied with the hot sense of smell of his team members, "Immediately contact the copywriting team to replace and supplement the encyclopedia and the company's artist introduction, and then let the technical department replace our own push stream with Gu Nanjia." ”

"Okay, Sister Yao, a few cooperative units have already sent advertising invitations, do you think you should reject them first or put a few big names first?"

"Reject them all, contact the local large-scale network variety with schedules, see if you can temporarily insert a special issue, and the appearance fee can be free, even if the artists who send them a few episodes of the program can support it..."

Gu Nanjia didn't know what kind of changes she had brought to Qian Yao's team with a phone call, and she was glad that she didn't have to deal with such a troublesome matter.

turned off the message reminder on Weibo, and saw that the wall clock on the wall had turned to the seven o'clock position, and estimated that Su Qiming had probably gone home, so he dialed the other party's phone.