Chapter 677 An important position for the promotion of the game

When Wu Tao walked into Wang Donglai's office, the other party was frowning and browsing the content on the computer.

It can be seen that under the tense state, he is not relaxed at this moment.

Otherwise, you won't even know that your boss has entered the door.

"What's the matter, you look so fascinated?" Wu Tao Shi Ran sat down at the table.

Wang Donglai came back to his senses at this time, and hurriedly got up to pour tea and water. However, he was rejected by Wu Tao, "Okay, you sit first, what is the matter, it is not good for the people below to see it." ”

Wang Donglai turned the computer screen and said: "I'm browsing the internationally renowned game forums, but they are not optimistic about the counter-strike released by our Tianxing Game Company......

Wu Tao glanced at it, and sure enough, there was everything to say.

Some people even dug up the Chinese-funded background of Tianxing Game Company, saying that what good games can Chinese people make, they are far from being popular even in China.

It's a good point, but it's too hurtful.

Wang Donglai glanced at Wu Tao cautiously, for fear that he would be careless and get angry.

Unexpectedly, after waiting for a while, he found that Wu Tao was not only not angry, but watched it with relish.

"Boss, you ......" Wang Donglai was a little uncertain.

Wu Tao almost finished sweeping the content of each post, and then said with a playful smile: "What, Brother Donglai, we have been preparing for more than half a year, and you have only a few negative posts, so you will retreat?"

"No, boss, it's the content of these foreigners' posts, it's really irresponsible......" Wang Donglai explained eagerly, and then under Wu Tao's scorching gaze, he had to admit: "Of course, we have been preparing for this game for so long, and when it comes to the end, I, as the CEO, am indeed a little nervous." ”

"Hmm~" Wu Tao leaned back in his chair and said: "So from now on, to the time when the game is released and listed, I will come to Tianxing Game Company to sit in charge and support you!"

"Really?" Wang Donglai was suddenly a little overjoyed, "I'll ask someone to arrange an office for you!"

In fact, this game company not only pinned on his support for the transformation of his career, but also placed Xue Jiaqian's expectations for him.

In this case, it is normal for him to be a little stressed and easily emotional.

Wu Tao nodded, stopped him and said, "Don't worry about the office." Take all this negative news on the Internet, you don't have any good ideas or ideas?"

Wang Donglai didn't react for a while, so much negative news and public opinion could still be inspired? After reading it, he didn't think of anything else at all, except that he wanted to delete it immediately.

Wu Tao saw that he was confused, and simply said bluntly: "This shows that our publicity work for this game has always neglected an important position. That's cyberspace!"

“...... Obviously, a large part of the advantages of our game are reflected in the online game. And these netizens on the Internet and forums are more likely to become our potential customers than the audiences of our print media and broadcast media......"

After all, he is an executive from a returnee, and after Wu Tao mentioned this, Wang Donglai was even a bypass.

"Boss, do you mean that our publicity work should be done on the Internet, or more accurately, in the major game forums?"

"That's right!" Wu Tao affirmed: "The propaganda on the Internet is also divided into two paths. One is the hard advertisement of the major portals, which should cost the money, and the other is the soft advertisement of the major game forums. ”

“...... We not only have to upload the promotional materials of the game in an interesting situation, but also send the real experience and screenshots of the game to let netizens see it and judge it for themselves. ”

“...... You can even hire some professional gaming experts to post for us......"

Wang Donglai smiled when he said this, and he admired his boss more and more.

is also a chick in the Internet industry, but the boss can think of such unexpected tricks, and he just can't think of it.

That's the gap.

In fact, it's not that Wang Donglai can't think of it, but Wu Tao has seen a lot in his previous life.

The Internet water army has long been an indispensable part of various Internet topics and important events in the previous life.

Nowadays, this trick is still very new on the Internet, and once it is used well, the designation can work wonders.

However, Wang Donglai was still a little hesitant, "Boss, are we selling and boasting?

Wu Tao said disapprehantly: "This is also a marketing method, there is nothing to be embarrassed about." As for hiring people to post, the marketing department should allocate special funds to promote it. When the popularity of the Counter-Strike game reaches a certain level on the Internet, it is time to withdraw appropriately. However, this kind of propaganda should be low-key and try not to be true. ”

Since the boss said so, Wang Donglai has no ideological burden.

I couldn't wait to get up and said: "I'll keep an eye on this matter right away, send the wonderful illustrations of the game first, and wait until the promotional poster is made later, and then post additional posts and hype!"

The arrival of Wu Tao brought a pressure to the owners of Tianxing Game Company, and also brought great motivation.

One by one, they all worked hard and sat overtime to prepare.

In the afternoon, Wu Tao sat in the newly prepared office, networking and playing games in the anti-terrorist battle network.

Qin Xiaoxiao, who was wearing a beige professional overalls, pushed the door in the dust.

As soon as he entered the door, this senior subordinate glanced at the simple office conditions, and couldn't help frowning: "Boss, how did you get it from the east, this condition is too bad, right? Compared with the office of Yuanqi Technology, ......?"

Before he finished speaking, Wu Tao interrupted: "I'm here to work, and I don't enjoy it, what does it matter if the conditions are almost there?"

Qin Xiaoxiao sat down at the table elegantly, and her proud chest became more and more plump, and said, "After tidying up all morning, it's finally the same." ”

"Then tell me, to what extent are Internet cafes in China popular? This is very important for the next game distribution and promotion. ”

Qin Xiaoxiao didn't even need to open the document, and said like a few treasures: "Since last year's Internet conference, up to now, a total of 1,258 new Internet cafes have been opened across the country, with a total installed capacity of 100,000 computers, which has indirectly spawned an increase of at least 1 million netizens. ”

“...... Not only that, but now the number of new Internet cafes opened every month continues to grow at a rate of 10 percent, and I believe that it will not be long before the number of domestic Internet users will exceed 2 million, 5 million, or even 10 million!"