In the past, Wang Huan's movies basically did not have any publicity activities, and they were all directly barbaric. But this does not mean that he thinks that publicity is useless, it is because there was no funds and channels for publicity before.

On the contrary, in many cases, if the promotion of a movie is done well, it will have a huge boost to the box office of the movie. Because of this, many companies will spend a large amount of money to promote the upcoming movie. Even some films have been released beyond the cost of production!

Now, Tianxing Pictures has established a firm foundation, and countless professionals are working for him behind the scenes, of course, he has to do the publicity and distribution of "Little Nezha", so that the higher the popularity of this movie, the better.

Hear Wang Huan's question.

Chen Hui said:

"Let's talk about "Little Nezha" first, the film promotion work has started in early September, but it has not been launched on a large scale. And not only our movies, all the National Day movies are not promoted on a large scale at present, and everyone is waiting for the end of your last concert. Because the influence of your concert is so great that it dominates the global news media. If we invest a lot of money in the promotion of the movie now, then the popularity will not be able to rise at all, I am afraid that we will not even be able to enter the top ten hot searches on Weibo, and we will be crushed by the popularity of your concert. Of course, it is impossible for everyone to do such a thing that does not outweigh the losses. ”

Wang Huan smiled dumbly.

But he knows that this is indeed the case, since the start of his world tour, Weibo, Douyin, and Baidu ...... Almost all the hot searches on the website were dominated by him. During this time, even if other companies spend money to buy hot searches, it will not help.

No way!

Spending money can't kill Wang Huan, a demon!

In this case, everyone might as well avoid its edge and concentrate on publicity and promotion after his concert.

As for Yalman's "Invasion of Sodomo", the film will be released in 3,216 theaters around the world on September 26, that is, next Saturday, five days before the release of "Little Nezha". Its distribution company released a trailer last week, and the film has received a 91% positive rating on Rotten Tomatoes, which everyone praised as a rare magical masterpiece in history. The film is currently estimated to grossed $515 million worldwide. I also went to watch the trailer, the picture is indeed very amazing, coupled with Yarman's directing ability, the probability of hitting the street is very small. ”

Chen Hui detailed what he knew. He didn't ask Wang Huan how a domestic animated film could compete with a Hollywood blockbuster with an estimated box office of $500 million. After seeing too much of the miracles created by Wang Huan, he no longer thinks about this meaningless question.

After listening to it, Wang Huan paused for a moment and asked, "How is the domestic arrangement for this movie?"

Chen Hui said: "There was no blockbuster release on September 26, so this Hollywood movie accounted for about 30% of the schedule. Theaters don't look at money and don't make money. ”

30%！

Wang Huan frowned.

After half a ring, he sighed faintly, it seems that Yarman is right, even if the other party fires the Chinese actors from the crew, it will not let this movie have the slightest impact in Huaxia, and even many fans will praise Yarman's rigorous attitude. But if a certain Chinese crew dares to say something similar to a Hollywood actor, I am afraid that the media all over the world will fry the pot.

If the strength is not equal, there is no fairness at all!

This is true of everything in the world.

"The rise of Chinese films is still incomparably long......"

He shook his head, secretly saying in his heart.

......

......

Midday.

Wang Huan boarded a direct flight from Yangcheng to Bingcheng in the midst of being chased and intercepted by media reporters and fans.

Due to the last time the fans "pet Wang Huan" action, the poison army is no longer so crazy, but much more rational. In addition, the airport implemented strict traffic control, and because of this, Wang Huan did not avoid the eyes of the media and fans, but followed the team to leave Yangcheng by plane.

In the car, Chen Hui and Wang Huan chatted.

"Wang Huan, this time you go to Bingcheng, do you want to go back to your alma mater?"

Wang Huan thought for a while and shook his head: "No, now that Lin University has just started, if I go, I'm afraid it will cause a lot of reactions." This is a big test for the management of the school. And even if I didn't have anything to do in the past, it's better not to go. When the time comes, just call Brother Cai and say it. ”

"That's right. ”

After a pause, Chen Hui said, "This morning, I received a call from Zheng Feng. ”

"What?"

Wang Huan's heart instantly hung up, and he quickly asked: "Did the madman call you?" I called him dozens of times, but never dialed, what did he tell you?"

Chen Hui said: "Zheng Feng said that he has taken root in the Great Northwest, but the signal there is very bad, so we can't contact him." He called me on purpose to run to a remote place with a signal. He said that his life is good now, that he is living a fulfilling life, exactly like what he imagined. He is currently working on his ambitious plans, step by step, to create a brilliant future there. I could hear that there was no frustration or loss in his tone, but a strong sense of confidence. ”

Wang Huan said: "Did he say his specific location?"

Chen Hui shook his head: "No." I guess he did this because he didn't want us to come to him. ”

Wang Huan was silent for a while, and then nodded: "The pressure of a madman is very high. ”

Chen Hui sighed softly: "Yes, this is also the reason why he is away from the hustle and bustle of life and goes to the Great Northwest." Zheng Feng has a strong sense of self-esteem, and if he works in a big city, he is easily influenced by the gossip around him, and then sinks. So his choice now is actually the best for him. Besides, we all know that he has a madness in his bones, otherwise we wouldn't be called crazy. With this crazy energy of not admitting defeat, maybe he will really create a career in the Great Northwest. ”

"I hope so. ”

Wang Huan said softly, looking out through the car window.

In fact, with his current ability, it is not difficult to find Zheng Feng's specific location. But since Zheng Feng didn't want them to go over, Wang Huan respected the other party's choice.

I just look forward to it, there really will be a day when Zheng Feng will return as a king.

......

......

Half past four in the afternoon.

The plane landed at Bingcheng Taiping International Airport.

Due to the strictest control inside and outside the airport, Wang Huan did not see a large number of fans and media.

But even so, just after leaving the airport, he still saw a lot of excited fans standing outside, pulling banners, and greeting him with screams and shouts.

I have to say that the fans of Bingcheng are the craziest fan groups that Wang Huan has ever seen, even the girls in Europe and the United States are not as fanatical as they are when they call out.

Why?

Because Wang Huan walked out of the ice city step by step!

In the eyes of the people of Bingcheng, Wang Huan is equivalent to the international king from their Bingcheng. And today, Wang Huan is back in his hometown!

Just look at the banners pulled by these fans:

[Welcome Brother Huan home]

[Bingcheng always welcomes you - our pride: Brother Huan]

[Congratulations to Brother Huan for becoming the international king and returning to the base camp today]

【The pride of the ice city!The pride of the forest university!】

[Brother Huan, Bingcheng is your eternal second hometown, and we will always be your family]

【......】

Because of this special feeling, Bingcheng people have a special sense of pride in their hearts.

Seeing this scene, Wang Huan was also excited, and he wanted to say hello to the fans.

Suddenly, his eyes froze slightly.

Not far away, Wei Shuo was standing there alone, his hands in his trouser pockets, looking at them with a faint smile.

Mr. Wei personally came to pick up the plane.

As if sensing something, Gao Zeyu, who was happily greeting fans, subconsciously raised his head.

The next moment.

The eyes of the two men intertwined.

These two overlords who are rampant in the world on the Internet, and are known as the legends of the king of "Zu'an", finally meet at this moment.

(End of chapter)