Chapter 432: I Have to Try It
"Who are you looking for?" Yan Zhiqin asked.
Li Jingwei. Su Xing said.
Yan Zhiqin thought for a while, and looked at Su Xing with a little disbelief: "The Li Jingwei you said is Jianlibao's Li Jingwei?"
"Who else can there be?" Su Xing nodded, "If you want to develop the second factory, you must not only have equipment and machines, but also have people, and this person must not only be ordinary employees, but also talents." Li Jingwei is a very suitable person, dig him up, the second factory can be resurrected in a short time, achieve profitability, can contribute taxes to the government, provide high salaries for the employees working in the factory, you and I can make a lot of money. ”
In addition to the years of the Internet, it is also a year of vigorous development of the beverage industry, and many bigwigs in the beverage industry have made a lot of money and written many legends, including Li Jingwei.
Li Jingwei can be regarded as a veteran of the beverage industry, in the early 80s, he bought a can of Coca-Cola on a business trip, which was the first time he drank this drink in his life, and it was at this time that he had the idea of producing this drink.
It's quite a bit of Newton being smashed by an apple and having an epiphany.
Before that, Li Jingwei's position was the director of the distillery, don't think that the director of the distillery is very good, at least Li Jingwei is not a good distillery. The reason why he went to become the director of the distillery was because he was ostracized and degraded.
He drank Coke, he didn't want to make alcohol, he wanted to make something similar.
Li Jingwei wants to prove himself through the beverage industry and turn over again, the best and easiest way is of course to imitate Coca-Cola and produce other cola brands, and there were indeed many manufacturers at that time, and there were more than 2,000 beverage factories similar to Coca-Cola in the country.
Shaolin Coke, West Lake Coke, etc., copycat Coke emerges in endlessly.
There is nothing that Chinese people can't do, only what they can't imagine.
The Chinese people's ability to imitate is quite strong, but Li Jingwei has not taken the road of imitation again, there are already more than 2,000 imitation products, and there is not much to do with imitation.
He has an innovative eye on the Olympics and the brand in the direction of sports.
So Jianlibao was born, and it happened that the Olympic athletes at that time won a lot of medals, and the Chinese people cheered for the Olympic athletes at the same time, Jianlibao's advertising on the Olympic athletes also played a role, and was well known by the Chinese people, and the orders flew to Li Jingwei's desk, making a lot of money for the factory.
It's a pity that when you have money, you have right and wrong.
The relationship between the times, the distillery at that time was run by Li Jingwei, but it was a state-owned enterprise, not his personal enterprise.
When Li Jingwei first became the director of the factory, the profit of the distillery was only 10,000 yuan a year.
In the first year, the sales exceeded 3 million, in the second year it reached more than 10 million, and in the third year, it reached more than 100 million.
A hundred million in the eighties!
Why did the distillery become a distribution place? is simply because the distillery makes too little profit.
When the annual profit reaches millions, tens of millions, or even more than 100 million, the position of the director of the distillery becomes a sweet spot.
Flies don't just like to be in dirty places, they also like to bite on fatty meat.
Li Jingwei innovatively launched functional drinks, and had a very unique vision for the Olympic Games, so that the Olympic athletes, as the spokesperson of Jianlibao, successfully turned the originally little-known winery into a large taxpayer.
The money is there, the fame is there, the right and wrong are coming, Jianlibao is Li Jingwei single-handedly, and it has little to do with the local government, it depends on him personally, but Jianlibao is a state-owned enterprise from a legal point of view.
Later, when Li Jingwei wanted to develop Jianlibao and move his headquarters to a more promising southern big city, he was rejected and hindered by the local government, suspecting that he wanted to transfer his property.
As a result, the local government has strengthened its control over Jianlibao's funds, and every product developed by the group must be approved by the government, through the government's financial budget, and then allocated funds.
When the local government was changed, a group of old officials who were familiar with Li Jingwei retired, and new officials took office, these people had no friendship with Li Jingwei, and they didn't want to lose the face on their faces, and they were ready to sell Jianlibao, but they said that they would never sell it to Li Jingwei.
The contradiction between Li Jingwei and the local government became public, and it seems that it was at this time.
"Li Jingwei is here, he will become the number one in the factory, when the time comes, you follow him, don't have any ideas, he is very good at making drinks. Su Xing said to Yan Zhiqin.
"He's coming, and I'm eager to follow him. Yan Zhiqin shook his head with a smile, "I'm still a little measured and know my own weight, but now the key question is whether Li Jingwei will come over? Jianlibao is such a big enterprise, with annual sales of more than 100 million yuan, can he go to Jiangcheng to be the director of the second factory?"
Yan Zhiqin felt that this was simply impossible, Jianlibao was a giant, the second factory was just a small radish head, Li Jingwei could not give up Jianlibao no matter what, and succumbed to the second factory that was poor and white.
"It's man-made, unlike him who took the initiative to extend an olive branch, how do you know if you can do it?" Su Xing said.
Jianlibao, Sunrise, Wahaha, including unification, these companies are all well-known big brands, some of which have declined in the tide of the times, and some are getting bigger and bigger like a snowball.
The relevant information has been understood, standing on the shoulders of great men to be able to stand higher, see farther, wake up in the previous life after resigning and ready to do business, have learned a lot of legendary experience of cattle people, want to learn a lesson, see how cattle people succeed. But in the end, they found a desperate truth, whether it is Lao Ma, Xiao Ma, Dong Ge, or Li Jingwei, these people have some relationships behind them, so their businesses and their businesses can develop and grow.
"Okay, I'll go meet him and try to convince him. Yan Zhiqin nodded.
"You can tell him a little bit about my relationship with Tong Guoxin, and if he comes over to be the factory director, I can give him one-third of the sixty percent equity in my hand. "Whether this thing is successful or not, you have to finish it within a week, and then come back to deal with the relocation of the factory site and related formalities." ”
Yan Zhiqin left, and went back by car.
Su Xing doesn't know if he can pull Li Jingwei over a third of the shares, can he take a fancy to it? Including Tong Guoxin's relationship, in fact, Li Jingwei knows people at the level of Tong Guoxin, there should be some, right?
However, whether it succeeds or not, you have to try.