Chapter 232: Traffic Cooperation Plan!
At ten o'clock in the evening, Manager Ye found a secluded and private place near the hotel.
The two escaped the media and came here.
Although this is the first time they have met, they know each other because of their frequent interaction on the Internet. Especially Manager Ye, he is almost very familiar with Wang Huan, after all, a large part of his work is related to Wang Huan.
Manager Ye put the laptop computer on the table, turned on the computer, and began to say seriously.
"Mr. Wang, you should also understand the purpose of my visit this time, that is, Douyin wants to reach a win-win cooperation plan with you. If we can work together successfully, I believe it will be beneficial to both parties. Let me first explain to you what a 'traffic partnership program' is, and before that, I don't know if you have ever heard of Baidu's pay-per-click advertising model?"
Wang Huan nodded: "I know." ”
The so-called click-to-click advertising model of Baidu means that if the merchant wants to promote in Baidu, Baidu will give the merchant a background account, and the merchant will prepay a certain fee in the background. Then the whiteness will show the products that the merchant needs to promote on the relevant pages, and when a user clicks on the product, the billing model will be stimulated, and the calculation will be calculated according to how much money is deducted for each click.
It's just that the whiteness of the per-click charge is forced most of the time.
There are many hidden pitfalls.
I don't know how many merchants have been cheated by Baidu for a lot of money, but they don't even have any effect.
Of course, I won't go into detail here.
Manager Ye smiled: "Since you know this advertising model, then my explanation is much simpler. The 'Partner Program' is roughly the same as the pay-per-click advertising model. It's a new way for us to work with celebrities. For example, if Mr. Wang posts a video on Douyin and it has 50 million views, if it is calculated according to the calculation of one yuan per 100 clicks, then you can earn 500,000 yuan from this video. ”
"And the traffic cooperation plan is not only for the number of clicks on the video, but also involves a series of factors such as likes, comments, retweets, new users, and user stickiness of the video. For example, the higher the likes, the more comments and retweets, the more new users, the higher the user stickiness, the more benefits you can get, Mr. Wang. ”
"Of course, in order to prevent someone from deliberately swiping traffic. Therefore, we have certain restrictions. Each i can only record the data of clicks, likes, comments, and retweets once in 24 hours, and if the same i posts ten comments, it will only be calculated based on the data of one comment. ”
“......”
In the next half hour, Manager Ye introduced the rules of the "traffic cooperation plan" in detail.
Wang Huan was secretly speechless when he heard it.
It's a unique way to work together!
If this cooperation model is really promoted, I am afraid it will give many celebrities a slap in the face, especially some small fresh meat with traffic that has been hyped up, and it is estimated that it will be revealed immediately.
After all, the "traffic cooperation plan" is all based on real data, there is no real data, sorry, you can't get a penny!
Wang Huan thought for a while and said, "If I cooperate with Douyin, how can I be sure that you will not falsify the data? For example, the video I posted originally had 50 million views, but you locked the data and turned it into 20 million views, what should I do?"
Manager Ye said: "You can rest assured, after cooperation, we will hand over Mr. Wang's data background to you, and accept social supervision, and we will indicate in the contract that if both parties are suspected of fraud, once it is determined, we will compensate the victim tenfold, and publicly issue an apology statement." ”
Wang Huan said: "If I cooperate with you, how will the cost be calculated?"
Manager Ye said: "One thousand clicks will be counted as one yuan, one hundred likes, comments, and forwards will be counted as one yuan, and one yuan will be recorded for a registered user...... We calculated that according to Mr. Wang's current influence, posting a video will bring you more than 500,000 yuan. ”
More than 500,000 income for one video!
Wang Huan was also frightened by this number, and his heart beat uncontrollably.
The two discussed until late at night before smiling and shaking hands and leaving.
......
At seven o'clock in the morning the next day, Wang Huan got on a plane to the magic capital.
At the same time, Douyin issued a major announcement, announcing that he had reached a cooperation with Wang Huan.
At the same time, Douyin released detailed rules for "traffic cooperation" with Wang Huan on the whole network.
In an instant, the whole network was stunned by this new cooperation model, and netizens fell into a boil.
"Oh my God, which genius came up with this cooperation model?"
"Is this all about eating by strength? Except for a star with hard core power like Brother Huan, who would dare to agree to such cooperation?"
"Haha, some traffic small fresh meat is going to cry stupidly. ”
"What about some small fresh meat with 80 million fans? Do you dare to sign a traffic cooperation agreement with Douyin? I bet you won't even be able to earn a fast meal in a day. ”
"Brother Huan, you will slap most of the stars in the entertainment industry in the face like this. ”
Half an hour later, the topic of Douyin's 'traffic cooperation' model rushed to the hot search.
By the way, Wang Huan is also on the hot search.
The topic is that you dare to challenge the "traffic cooperation" model like Brother Huan?
This topic is so pertinent that it makes celebrities hide and tremble.
But netizens did not let go of the stars who showed off their power in the past.
A small fresh meat Weibo below.
Netizens commented: "A commercial performance, the price is 8 million! Do you dare to stand up and say a word? How many fans have supported you in the past? Billing according to traffic, you have to starve to death if you eat instant noodles." ”
A female celebrity Weibo below.
Netizens commented: "A TV series still needs to use a stand-in, and the price is 3 million per episode, do you dare to sign a 'traffic cooperation' agreement? ”
Gao Zeyu's Weibo below.
Netizens commented: "Sign a contract with Kuaihuo for 100 million, is the money so easy to make? Do you want to come to the gambling game? Sign the 'traffic cooperation' model like Brother Huan? See if you can earn 1,000 yuan a day." ”
Gao Zeyu, who had just gotten off the plane, was furious when he saw the comments on Weibo.
Why wouldn't he dare?!
He really doesn't believe in this evil!
Just as he was about to go back, he saw Pei Qing's cold gaze.
Gao Zeyu smiled: "Aunt Pei, why are you so serious." ”
Pei Qing sneered: "How long has it been since I debuted, and I am still competing with netizens, can I learn from Wang Huan? ”
Gao Zeyu said aggrievedly: "That's my boss, can you compare?"
Pei Qing said coldly: "You can't compare, then learn more!"
Gao Zeyu's neck shrunk: "Oh." ”
At this moment, Wang Huan just said hello to Gao Zeyu and Pei Qing, and after saying goodbye to Qiqi, he hurriedly got into a taxi and ran directly to the address Chen Hui gave him.