There was no suspense in this meal.

Cheng Li has the right to take out some secondary projects in secondary areas as a pilot for localization from the 3G network throughout the province, and because it is a secondary area, there is not much risk.

So after the matter was settled, the guests and hosts enjoyed themselves.

Because he still had work in the afternoon, Cheng Li wisely didn't linger for too long, so he offered to leave.

It happened that Wu Tao took the old comrade Ren to send Vice President Cheng to the car, and then the two got on the Rolls-Royce together.

The team drove to Yuanqi Technology, and Lao Ren did not object, but took advantage of this precious opportunity to talk to Wu Tao about the company's current situation.

It should be said that since Huawei introduced the shares of Tianqi Investment, it has successfully overcome the difficulties.

In addition, the company cooperating with 3Com has successfully completed in Xihang, which has made Huawei in the limelight.

But it is undeniable that the competitive pressure from Cisco has not disappeared, and there is even a faint tendency to become larger.

This is the time to truly witness strength, and it is no wonder that Lao Ren's words are full of gains and losses.

In this regard, Wu Tao always smiled and did not say a word.

After all, this old guy who brought Huawei to such a height in his previous life, Wu Tao would not use his own experience to collide with him.

Wu Tao still doesn't have the problem of being a good teacher.

In this way, we talked until the Ningjiang Development Zone, and the convoy turned directly into the basement of Yuanqi Technology and stopped.

Facing the wide open car door, Wu Tao happily invited: "Come with me to the president's office and sit, let's continue to talk?"

Lao Ren smiled wryly and waved his hand, "That's not necessary, Mr. Wu." As long as you allow me to visit your company's R&D department, I am satisfied. ”

Wu Tao didn't force it, "That's okay, I'll call you someone." ”

Soon, Lao Ren's reception work was handed over to Xiao Zixia.

Back at the president's office, as soon as he picked up the delicious coffee, Leng Ning came over with the design plan of the new Lotus machine.

This was a surprise to Wu Tao.

There has been no advance notice, not even the first draft, the draft for comments, etc.

So Wu Tao could only read it on the spot, ponder, and then summarize.

So it's not easy for this boss to do.

In fact, in comparison, Leng Ning felt more pressure in his heart.

This time, she came over with a plan first and then playfully, and she came here for the purpose of throwing bricks and attracting jade.

For this reason, she was even mentally prepared to be scolded by her boss.

Minutes and seconds passed.

In the president's office, only the sound of Wu Tao flipping through the plan and Leng Ning drinking coffee remained.

After two cups of coffee in a row, what is the taste of coffee here from the boss, Leng Ning actually didn't drink it too much.

It wasn't until Secretary Sun came over to change her for a third cup that Leng Ning came back to her senses and waved her hand decisively, just a glass of warm water.

It's strange how the more I drink the coffee here, the more I feel flustered.

So much so that when Wu Tao threw down the plan, Leng Ning was frightened at that time.

"What do you think of the Lotus product solution this time?"

As a result, as soon as her boss opened her mouth, she did not make a specific evaluation, but threw the problem to herself.

Leng Ning took a deep breath, anyway, it was a knife to stretch out his head, and it was also a knife to shrink his head.

Just be honest and tell the truth.

"Boss, this design plan, our Lotus brand division has been drafted a lot, and it can be said that we have done it very carefully. But faintly, I still feel dissatisfied, even more dissatisfied than the plan before last year. ”

When Wu Tao said this, he sat up straight, put his hands together, looked directly at Leng Ning and said, "Did you feel stumbling in the process of making this plan?"

Leng Ning nodded blankly, "Indeed, so many new highlights and new technologies have been added, but the concept model that has been blended together always feels that something is not right." ”

Wu Tao let out a long sigh, it seems that this year's new Lotus machine is not a small problem.

In fact, it's no wonder that Leng Ning lost his way.

Even old mobile phone manufacturers such as Nokia and Motorola have been completely eliminated from the market in the process of continuous product upgrading?

Retracting his thoughts, Wu Tao asked from a different angle: "Since the establishment of the Glory Brand Division, have you ever thought about the road that the Lotus brand should take?"

Leng Ning frowned, "high-end ......", and then he couldn't say it anymore.

And so it was.

When a brand loses its philosophy, it loses its soul.

A design scheme without a soul is a pile of copywriting that is piled up and piled up.

Lack of vitality.

Wu Tao no longer hesitated, and said to himself: "High-end is only the most superficial thing, if you can think about the development path of the Lotus brand, it is equivalent to grasping its concept." ”

“...... Taking a step back, even if you can't see what the Lotus brand holds in the future, you can look back at the rise of the Lotus brand. ”

“...... Obviously, premiumization is only the most minor aspect of it. The fundamental concept of the Lotus brand is technology, ease of use and advancement. ”

Leng Ning interrupted: "But these points, the Honor brand can also have, after all, the technical reserves between our two brands are shared." ”

"You're right. Wu Tao nodded and said, "Our technical reserves are shared, but the same rice raises a hundred kinds of people." Isn't there a difference here?"

Leng Ning vaguely felt that he had caught something, but he still couldn't say it.

Wu Tao said patiently: "Take the same use of PALM operating system, Honor mobile phones can use the openness of the PALM operating system to strengthen the selling point, then the Lotus mobile phone can use the customization, ease of use and security of PALM as a selling point, even if it sacrifices some openness for this, it is not ......."

“...... For example, the goal of the new Lotus machine is to make it easy for everyone to get their hands on it, without raising the barrier to entry because of its intelligence. And Honor mobile phones can even set aside some backdoors for development for enthusiasts who have the ability and energy to try and explore......"

Leng Ning's eyes lit up, "Boss, I understand! The concept of the brand is the foothold of product design, and our business department has indeed lost its way because of the establishment of the glory brand before." ”

“...... After your enlightenment, I found that perhaps we should study and strengthen the understanding of the needs of target users from the marketing side, and at the same time summarize the development concept of the Lotus brand in combination with its road to fame. ”

“...... In terms of concept, we can form a differentiation with the Honor brand, so as to guide us to make truly differentiated products, rather than just different grades of products of the same brand. ”

Wu Tao nodded, "Okay, since you can realize this, then try to inject it into this product design plan as a soul as soon as possible." I await your good news!"