The three of them meet in the park to sell popsicles.

Lei Xiaoming was already very experienced because he often sold popsicles with Fang Manman before. So they split into two groups. Wang Zhuo followed Fang Manman. Of course, there is another reason, Wang Zhuo is so fond of popsicles, he has already eaten two or three at this time, if he is in a group alone, Fang Manman is worried that he will kill himself.

"It's not good for your stomach to eat like this. Fang Manman said while collecting money: "In the food industry, aren't you a guard and a thief?"

Wang Zhuo said: "Master, do you know, I am attracting customers for you. There's nothing more convincing than a statement. ”

"In the time you eat these three popsicles, the customers you attract don't make more money than the cost. ”

Wang Zhuo smiled embarrassedly: "Okay, then I'll earn it back for you." ”

After Wang Zhuo finished eating, he wiped his mouth, exerted his strength to sell newspapers in the park when he was a child, and shouted hard.

Not to mention, it's really effective, and several little girls saw that he looked good, and bought popsicles with red faces.

Towards noon, the group of three quickly sold out of popsicles.

The three of them met, and Fang Manman summed up the money, removed the cost, and divided the profit into three parts.

Wang Zhuo thought that he was here to volunteer, and he was very excited to get the money: "No wonder you are so motivated, this money is so easy." ”

Fang Manman said: "This money is not easy. It's just that you don't see it. ”

"You give an explanation. Wang Zhuo said.

"I've done a lot of work before we sell an hour this morning. First of all, it took a few days from the procurement of raw materials and the production of molds, and the second is the debugging of the formula, it is not difficult to make popsicles, it is rare to make everyone's favorite popsicles, the public's taste is diverse, and it is a false proposition to meet the love of most people, therefore. Fang Manman paused: "The easiest way is to eliminate what everyone generally doesn't like." ”

"For example?" Wang Zhuo asked curiously.

"It's simple, like durian. "In the 80s, durian was still a rare thing, most people couldn't accept the taste, and it was once called a-smelling food.

"I've eaten this thing, it's the same as stinky tofu, it's still okay. ”

"Of course you did. Lei Xiaoming couldn't help but interject: "You have such a father." ”

Wang Zhuo's face suddenly turned red, and he suddenly found that he seemed to be suspected of showing off: "Actually, it's only twice, my aunt brought it back from abroad, and it has nothing to do with my father." ”

Fang Manman glanced at Lei Xiaoming, but he didn't expect this person to have a hatred for the rich.

She continued: "Wang Zhuo, if you can accept durian, most people have never even eaten durian. This is called non-conformity. That's always the truth. After eliminating the things that the public generally dislikes, we will continue to adjust the formula, what everyone likes to eat, which flavors can be combined, whether to make a single or compound, these need to be considered. ”

Fortunately, Fang Manman has one of the biggest advantages, that is, her experience in her previous life, there are many ice creams that have been continuously tested by the market and have gained a firm foothold. Fang Manman only needs to keep experimenting to get close to the better-selling products in his memory.

"After a new product is experimented, the most important thing is to put it into the market. ”

Wang Zhuo nodded: "Practice is the only way to test all truths." ”

"The people around me are the first level, and if they think it's delicious, it's the value of mass production. ”

Lei Xiaoming also nodded: "I've seen your research and development process, it's really exhausting." ”

Fang Manman said: "You calculate the cost of this. ”

Wang Zhuo wrenched his fingers and said: "All kinds of material costs, mold costs, and labor costs, the cost is indeed quite large." ”

Fang Manman added appreciatively: "Wang Zhuo said a very important thing, that is, labor costs. Because I am doing this business myself, Aunt Zhao occasionally helps, but I don't pay her salary, and the two of you are here, and you are also helping me for free. ”

Lei Xiaoming said: "Not today. ”

Fang Manman said: "You have no conscience, I have paid you before." In short, when starting a business, it is easy to ignore one thing is the labor cost, the time and energy I spend, etc., and these invisible efforts are easy to be ignored. Visible costs and hidden costs must be clearly recognized. Otherwise, many entrepreneurs make a little money in the early stage, but they are very tolerant to give up because of these invisible costs in the later stage. ”

Fang Zhuo and Lei Xiaoming both fell into deep thought.

Lei Xiaoming had witnessed all of Fang Manman's processes in the early stage, so he was immediately able to link theory with practice.

Wang Zhuo completely relied on his own ability to understand, and it was easier for him to find problems without practice: "I understand your words, these are sunk costs, and these invisible efforts are the way for entrepreneurs to go." But what did you mean by selling the formula directly to Lao Lin before. Isn't this a dry water and fishing?"

"Human energy is limited. Fang Manman thought for a while: "I want to be admitted to a good university." I can't do a whole industry chain, but I can sell my ideas, I don't have to be a practitioner. Everyone is hungry, let's buy something and go back to eat. ”

Lei Xiaoming became interested now: "Let's eat fried noodles, I want to eat your fried noodles." Since he has eaten the fried noodles made by Fang Manman, Lei Xiaoming has no interest in other fried noodles. ”

Wang Zhuo was curious: "It's so delicious, I want to see it." ”

The three of them went to the vegetable market, and Fang Manman carefully selected a piece of pork belly. On the way back, several people noticed a group of people surrounding the river.

If it weren't for Lei Xiaoming's good eyes, he would have found out that one of them was Fang Yuanyuan, and he began to wave on the riverbank: "Yuanyuan, what are you doing here?"

A group of people all turned their heads to look at the three of them.

Fang Manman and Wang Zhuo had to stop and wait for Lei Xiaoming.

"What about playing, Lei Xiaoming, are you coming?"

"No, I'll go back to dinner. Lei Xiaoming suddenly blessed his soul: "Have you eaten, let's go to my house to eat fried noodles." ”

Wang Zhuo glanced at Fang Manman sensitively, but she was expressionless.

In fact, Fang Manman scolded Lei Xiaoming in his heart for being stupid at this time. How could she not guess Lei Xiaoming's thoughts, he reconciled with Fang Yuanyuan himself, so he wanted to reconcile her with Fang Yuanyuan. What is this called? This is the biggest difference between Wang Zhuo and Lei Xiaoming. Both of them knew that the relationship between the two sisters was not good, but Wang Zhuo never did such a stupid thing, unless both parties had the will.

Lei Xiaoming was not too self-righteous, he turned his head to look at the vines below and said, "Just add a few pairs of dishes and chopsticks, you won't mind the vines." ”

Fang Manman said: "Even if I mind, don't you shout too, don't say that you don't have any of these, do you have enough flour?"

Lei Xiaoming smiled: "It's enough." ”