Chapter 13: My First Client
Walking out of Qi Min's office, I thought about talking to Jiang Xue'er, the ideological work still had to be done, but after a glance at the office area, she was not at her desk. After asking other colleagues, she said that she went to the live broadcast room.
When I came to the live broadcast room, I found that Jiang Xueer was bending over to pack her things, and the light red circles under her eyes had not yet dissipated. I took two steps closer to her and said, "What are you doing here?"
She sniffed, and said in a somewhat aggrieved voice: "I have caused such a big disaster, the company finally has a customer, but I lost it, rather than being fired, it is better for me to pack up my things and leave first." ”
I laughed at her pitiful look, "No, who did you hear about firing you?"
Jiang Xue'er stopped packing up her things, raised her head and looked at me with a stunned expression, and said, "It's difficult, isn't it?"
"If we fire employees who speak the truth, then there will be no more people in the company who dare to stand up and tell the truth. I changed direction and put her things back on the table, "Xue'er, you're right, the company won't fire you because of this matter, we don't need such a customer, we have lost a customer, we can find it again in the future." So, you can go back to your workstation and continue your work. ”
It's over, probably my words touched the softest place in her heart, the line of defense of the tear duct instantly collapsed again, with tears rolling in her eyes, she raised the back of her hand to wipe it, and then turned her back to me, "I know that this must be you behind my back to help me and Mr. Qi say good things, Mr. Cheng, you don't need to comfort me anymore, I will pay attention to it in the future." Thank you, thank you, Mr. Cheng. ”
"It's okay, just learn from experience, and when you encounter something you want to do in the company in the future, but don't know whether it's suitable to do, remember to report the situation to your leader as soon as possible before making a decision. ”
"Yes! ”
......
In the evening, I had dinner with Qi Min in Lanxuan Four Seasons, and the situation was the same as I thought, as soon as I came up, I did ideological work, or continued to express my dissatisfaction with Jiang Xue'er's disaster today, as well as my compassion. It's really difficult, I've finished the ideological work for Jiang Xue'er, and I have to enlighten Qi Min at night.
"Okay, since you have said so, then let's do it, the next customer, you go to find it, you should let you know the reality of society and understand the difficulty of life!" Obviously, the righteous expression on Qi Min's face did not look like he was joking, but I still wanted to laugh, but I was choked.
I cleared my throat and said seriously: "Comrade Qi Min has finally found the three customers after experiencing the reality of society and the difficulties of life, and now it is time for me to experience the feeling of this process. ”
"Fuck off, don't look sour, as if I've wronged you. He took a long sip of his glass and took a long sip of it, then stopped discussing the topic with me.
At this point, my "mission" for tonight can be considered complete!
Although the task of enlightenment was completed, at the same time, a military order was made, and I had to think carefully about how to find a new customer. Therefore, in the following period, I rarely stayed in the company, basically took the company's BP and contract with me, and then went out to find "prey". According to the intended customers I contacted on the Internet and on the phone before, I visited them one by one according to the address, starting from Tianhe District, and after visiting this area, I went to Yuexiu District, then Baiyun District, and finally back to Baiyun District.
However, I went across three districts to visit and talk to customers, but the result was still nothing, either because others disliked us as a new start-up, or because our business system was not perfect enough, or because the conditions offered by both sides were not coordinated, and all kinds of reasons for failure. At this point, I finally understood how difficult it is for startups to find customers in the early stage, or rather, my method is wrong.
It's another day of going out to find customers, and the results are still the same. I was so tired that I sat in the chair under the shade of the tree like a dead dog, it was already the alternation of spring and summer, and the noon sun reminded me of a very popular sentence on the Internet, "Today's sun is very big, and the bricks in my hands are also particularly hot" Although I am not really moving bricks on the construction site, it is consistent in a certain nature.
I lit a cigarette, sat on a chair and took a break, holding my mobile phone in my hand to browse the circle of friends, just swiped for a while, I saw a new news posted by Wen Shuya about half an hour ago, saying that it seems that the café is going to do publicity recently, and I want to ask if there are any friends in the circle who know about the café's publicity. I half-squinted at her dynamics, and I still had a cigarette in my mouth that was almost finished, and after a while, a flash of inspiration flashed in my mind, and I suddenly had an idea!
......
The next step with an idea is to take action, so I'm already at Wenshua's café, just in time to quench my thirst with a drink.
"Isn't it a working day, why do you have time to come over to me?" Wen Shuya smiled and asked as she brewed me a cup of tea, "By the way, how is your new company?"
In the face of the two questions she asked in a row, I knew that my "opportunity" had come, but I couldn't say so bluntly that I was here to talk to her about cooperation, and I had to do some foreshadowing in advance.
I picked up the cup of green tea she had brewed for me from the table, took a sip and replied: "It's not a good time, I've been looking for customers outside all this time, and I dress like a dog every day, but it's actually very bitter, and I haven't negotiated a single one, so you can see me in your café at this time." ”
"Then it looks like you've failed again. She wiped the stagnant water on the table with a rag, and her voice changed: "However, don't be discouraged, this is a normal thing, every entrepreneur is a salesman in the early stage, if you want to sell the product, then you must first 'sell' yourself." ”
"Sell yourself, sell yourself?" I blinked, looking at Wen Shuya a little confused.
"What do you think? What I mean here is not to sell yourself, but to say, the overall impression and feeling that you give to customers, many times, the first thing customers value is not your product, but you as a person, with a sense of trust will produce transactions, which is the consumer psychology of most people. ”
"Oh, I see. I nodded in realization, then looked at her with a sly smile, "So, if I were your customer, do you think you would buy the product I promoted from me?"
Wen Shuya sneered and said, "Cheng Ting, are you stupid, like the relationship between me and you who have known each other for so long, your assumptions are simply superfluous." ”
I quickly took out my mobile phone, opened the news she had posted in the circle of friends before, smirked, and said: "Oh, don't you just have such a need? And I just have a service that can meet your needs, our company can also do promotion, we have a short video team and an anchor with a lot of fans, you can pull the team over to shoot a promotional video, so that you can bring traffic!"
Wen Shuya rolled her eyes, smiled speechlessly, and said, "Cheng Ting, you have a really big twist, in fact, before you came to the café, you had already thought about coming over and talking to me about this, right?" She paused, and then said: "Look at you like that, okay, you can continue to talk about your plan, and see if you can convince me to buy your service." ”
I nodded a little excitedly, "My plan is: the first phase of the video is to find a team to come to the store to shoot a short video of about 1 minute, the main content is mainly to introduce, and the second phase of the video is to use the product to drive traffic, in short, find an anchor to come and drink a certain product you have chosen, and then make a general introduction, which will definitely attract people to come and consume." However, it will also require your cooperation. ”
"How to cooperate?"
"First of all, you have to choose one or several drinks that are used for promotional activities, which is equivalent to creating a blockbuster product, for example, what is the meaning of the name of the coffee, or the story behind it, and what are the characteristics of the coffee cup that are interesting and appealing. Secondly, according to the script that our team will do at that time, what cooperation needs to be done by the staff in the store, these are all to be prepared in advance. ”
Wen Shuya thought for a while, and finally nodded slowly, "Hmm~ It sounds quite interesting, but the core of this whole promotion mainly depends on how many fans the anchor has, and only with basic traffic can more traffic be introduced." ”
She has always been careful, and this time she was no exception, and she was able to grasp the core point of the whole plan at once. I nodded and signaled that Wen Shuya said well, "You can understand it this way, but well, there are just a few anchors in our company, and their fans are divided into three levels: low, medium, and high, and the level is also equivalent to the price, it depends on how you choose." ”
"Okay, then you go back and send me the quotation and the specific plan, if I think it's really good, then we will reach a cooperation." ”
"Okay! I'll arrange it as soon as I get back, and I'll send you the documents in two working days at the latest. ”
Finally, I finally found satisfaction in Wenshua, which comforted my previous frustration with other customers! All of a sudden, I returned to the same passion and hard work as before, so after returning to the company this afternoon, I immediately went to a meeting with the short video team, and asked them to get out the specific plan before they got off work at noon tomorrow. Wen Shuya is my first client, both public and private, I should take it seriously!