Chapter 255: The Chung Hwa Bus that Came to the Door

The sun is shining brightly, and the host of Radio Television Hong Kong (RTHK) has begun to follow up and report on the construction of the smart city transportation system at a platform waiting for the Kowloon Bus Bus.

"Ladies and gentlemen, good morning, I am the host of the news channel of Radio Television Hong Kong, and the place where I am now is near the first electronic display screen that has been built by Kowloon Motor Bus. ”

While the host explained, the photographer had switched the camera to a specific electronic screen.

You can clearly see the image on the electronic screen through the lens, and if you pay close attention, you will notice the word Starlight Communication in the lower left corner.

"This is one of the manifestations of the smart city transportation system jointly created by Kowloon Motor Bus Company and Starlight Communications, and through the time on the screen, we can know exactly how the next bus is coming, so that we don't have to wait aimlessly. ”

The host continued, "There is also a paging station near the Kowloon Bus Stop where we can communicate with each other. For example, calling the police, or contacting people at other stations. ”

Many Hong Kong citizens who had just been preparing for breakfast gathered around the television to watch the news with their rice bowls in their hands and watch it carefully.

The share price of Kowloon Motor Bus began to climb, and the public was optimistic, but China Bus, which is also a bus company, had a difficult fate.

While the Kowloon Motor Company has launched a new business philosophy, other bus companies in Hong Kong are also waiting to see how they can be rectified.

As a shareholder of China Bus, Chan Ka Lung is now heading to the location of Hui Tsz-ming's office in Kowloon Bus with the expectation of reorganizing China Bus.

"Hello Mr. Xu, I am Chen Jialong, a shareholder of China Bus. As soon as Chen Jialong entered the office with his front foot, he took the initiative to greet Xu Ziming.

Xu Ziming has never had a relationship with Chen Jialong, let alone dealt with him.

However, the China Bus that this person relied on was in the same transportation industry as Hui Ziming's Kowloon Bus.

It stands to reason that Xu Ziming can ignore his rash visit, but the word China Bus is enough to attract Xu Ziming's attention and attention.

After greeting Chen Jialong, Xu Ziming didn't procrastinate any longer, and asked directly: "What does Mr. Chen want to say, but it doesn't hurt to speak." ”

Seeing that he had finally entered the topic, Chen Jialong was sitting precariously with a serious expression, "China Bus and Kowloon Bus are both bus companies in Hong Kong, but now one is crumbling, and the other is like a dazzling star, gradually rising and rising. ”

Chan Ka-lung's analogy is vivid, and this is indeed a true portrayal of the two buses in Hong Kong.

There is an ancient saying called ten years in the east of the river and ten years in the west of the river, and now there is a popular saying, called: Golden Kowloon, copper China, worthless is a bus.

What does this mean? This shows that the Kowloon Bus operated by Hui Ziming has an advanced concept and good prospects for the development of the Kowloon Bus Company, while the concept of Chung Hwa Bus is old-fashioned, and its market value is decreasing year by year.

Chan continued: "The business problems of China Bus are not only rumored by the outside world, but there are indeed problems in the direction of Yan Chengkun's business, but the real core reason is that Yan Chengkun is the only one, and China Bus is in urgent need of reform in order to achieve the results that Kowloon Bus has achieved now. But all the same...."

Yan Chengkun is naturally the founder of Chung Hwa Bus and was once known as the father of Hong Kong's buses.

In the past, it was said that the leader of Hong Kong buses was Chung Hwa Bus, and Kowloon Bus was a notch behind it.

However, after the vigorous development of the Kowloon generation, the Kowloon bus route was widened, and it gradually overtook the Chung Hwa bus.

Hearing this, Xu Ziming's eyes froze, the downturn of China Bus is not only due to the opening of the subway on Hong Kong Island, but also the reason for the increase in the gap between the major shareholders and their own independence.

Xu Ziming's expression changed, Chen Jialong didn't care, he paused and continued: "China Bus needs a powerful shareholder to check and balance with Yan Chengkun, otherwise China Bus will completely become Yan Chengkun's family, I invite Mr. Xu here to enter China Bus, as long as the two of us work together to balance each other, China Bus will become the second Kowloon Bus." ”

Chen Jialong's words were very straightforward, just waiting for Xu Ziming to say one word, that is, agree.

The reason why Chen Jialong came here a little rashly is not the other party's financial resources, but the other party's unique distribution mind, which seems to be worry-free even if the disaster comes.

"What is the latest stock price of China Bus now?" Xu Ziming did not reply directly, but instead asked the stock price.

"This ...... The current share price of China Bus is 2 yuan per share. Chen Jialong couldn't open his mouth when he said this, it was really difficult to speak, this is really too different from Xu Ziming's stock price of Kowloon Bus, it is completely different.

In this way, China Bus is less than half of the market value of Kowloon Bus.

In fact, Hui Ziming was not much surprised, although the stock price of Kowloon Bus has begun to recover, but this is all on the premise of reducing profits.

Similarly, it will take time for the Kowloon Bus to go from the current $6 per share to $8 a share.

Xu Ziming nodded with satisfaction to the other party, and then said with a smile: "Does Mr. Chen know that there are four strategies for business warfare. ”

Chen Jialong was a little dazed when he heard this, although he was puzzled, he didn't ask, but asked lightly: "Is there anything else to worry about in Kowloon Bus?"

Xu Ziming shook his head, got up and explained: "After listening to me, Mr. Chen, there are defensive business wars, offensive business wars, flank business wars, and guerrilla business wars. ”

Chen Jialong couldn't help but smile when he heard this, "Sure enough, the shopping mall is like a battlefield." ”

"That's right!" Xu Ziming laughed in response.

The years of training in his two lives are not in vain, and over time, he has seen it very clearly and thoroughly.

"The essence of today's business is not to serve customers, but to win by outwitting, ingenious, and strong in the process of competing with competitors. In short, business is war, and in this war, the enemy is the competitor, and the customer is the position to be occupied. ”

Xu Ziming is quite high-spirited at the moment, he is ready to take the lead in Hong Kong's bus industry, and Chen Jialong's arrival is really an opportunity.

Chen Jialong also understands the reason, but he still doesn't understand the true meaning of Xu Ziming, and tries to say: "As long as Mr. Xu cooperates with me and collects the shares of China Bus at a high price, Yan Chengkun will be lonely at that time, and China Bus can also reach a cooperative relationship with Kowloon Bus and adopt the business philosophy of Kowloon Bus." ”

"Wrong!" Xu Ziming snapped his fingers, raised his eyebrows, and said bluntly: "To take China Bus, you only need to take an offensive battle, win the equity in one fell swoop, and realize the split of China Bus." Merge Chunghwa Bus into Kowloon Motor Coach. ”

Chen Jialong got up from the sofa suddenly, took a cool breath, and muttered, "Split the Kowloon Bus?" Mr. Hui's idea is to merge it directly into the Kowloon Bus. ”

Xu Ziming sat down and said with a smile: "That's right." What Mr. Chen and I have to do is to buy enough shares in the stock market, I will pay for it, and you will contribute it, which is a very simple truth. ”

Chen Jialong was suddenly a little confused, the purpose of his coming here today was actually to follow Xu Ziming's recent rumors and let him take a stake in China Bus, so as to deal with Yan Chengkun together, so as to gain enough voice for himself in the company.

But now it seems that after Hui Ziming passed the game between Kowloon Motor Bus and Sun Hung Kai, he is no longer satisfied with a Kowloon Bus Company, but hopes to merge China Bus into the Kowloon Bus Company.

Xu Ziming stood up directly from his position again, patted his sleeve, and smiled at the other party: "Mr. Chen, think about it, it would be best if Mr. Chen was willing to cooperate with me." Disagree, I also have a way. ”

Chen Jialong's arrival only deepened Xu Ziming's idea of winning the China Bus, in his opinion, it would be better to have Chen Jialong's help, if not, Xu Ziming also has his own way.

Chen Jialong knew that his current retreat was difficult to find, so he explained the internal contradictions of China Bus to the other party, and now he refused the other party's words, and his gains outweighed the losses, so he immediately replied: "Okay! Mr. Xu will make a contribution, and I will buy the shares of China Bus on the stock market and among shareholders." ”