On February 14, Weibo was launched, and Ding Le witnessed this historical moment in the office of Zhongguancun Weibo Technology.

With the launch of Weibo, a vigorous "Labo" movement within Weibo began. Although there were nearly one million existing users before, Zhang Yiyi was not satisfied, and at his request, everyone in the company had quantitative assessment indicators to pull heads, and even Ding Le had task assignments.

In addition, they also referred to the strategy of the old wave blog to attract celebrities to promote, and also aimed at the big names in the entertainment industry. Through public relations, Weibo invited two stars who shined on the stage of the Spring Festival Gala for the first time.

One is the magician Liu Qian, in the 2009 Spring Festival Gala, he appeared on the CCTV Spring Festival Gala for the first time, he used two rubber bands, two cups, and two eggs to pry the interest of hundreds of millions of viewers, and his self-created "close-up magic" became popular all over the country overnight. The ring fished out of the egg made his career flourish for a while.

One is comedian Xiao Shen Yang, in the 2009 Spring Festival Gala, Xiao Shen Yang followed his master Zhao Laogen to the stage for the first time. As the leader of language programs, Zhao Laogen took his apprentices to perform the sketch "Not Bad Money", with a few lines and exaggerated and funny expressions, the national audience remembered this Northeast guy in a long Scottish skirt deeply.

"As soon as I closed my eyes and opened them, the day passed. If you don't close your eyes, your whole life will pass. This sentence, which was very popular ten years later, made Xiao Shen Yang instantly popular in the comedy industry.

Two young people who have just emerged in the entertainment industry, only three days after they entered Weibo, their fans have reached the level of hundreds of thousands.

At present, the popularity of domestic SNS websites represented by Renren and Kaixin.com is booming, especially Kaixin.com has set off a wave of food stealing frenzy across the country, and what way to compete with mature products that already have 50 million users has become a difficult problem in front of Zhang Yiyi.

Now, by inviting celebrities to settle in Weibo to attract the attention of fans, Zhang Yiyi sees another possibility.

Looking at Zhang Yiyi, who looked solemn all day long, Ding Le couldn't help but enlighten, he said: "Celebrities are just one aspect of promotion, the value of Weibo is that it is a new way of social communication, emergencies in real life, through the diffusion of the Weibo platform, its social effect will be like a nuclear bomb!"

"Think about it, if the melamine incident exposed last year first spread through Weibo, what would be the outcome?"

When Ding Le said this, Zhang Yiyi's face finally changed, yes, Weibo not only needs celebrities, but also grassroots. On Weibo, you can be anyone, you can also @ anyone, where information is fission-style spreading.

Seeing that Zhang Yiyi was no longer so Alexander, Ding Le no longer asked about what happened after Weibo was launched. However, as a major shareholder, he is still very concerned about completing the work of pulling heads.

Wang Xin, Li Xiang, and Chen Binghao in the imperial capital were naturally the first objects of his planting, and these people not only registered their own Weibo accounts, but also used their respective companies to register official accounts on Weibo.

Xu Jing, Fei Yang, and Chang Dong from Haizhou were also invited by Ding Le to register accounts in their own personal and company names respectively.

Gao Renqiang in Hong Kong was also invited by Ding Le, and Ding Le even sent a link to Xia Xiao, who was far away on the other side of the ocean, to register and open an account.

After witnessing the miracle, Ding Le rushed back to Haizhou non-stop, he had to cash the blank check issued a year ago, he promised to donate 25 million to Haizhou Middle School, and he would become a liar if he delayed it any longer.

In the few days in the imperial capital, his father Ding Jianguo called several times, and each time he wanted to stop talking, how could Ding Le not understand the truth.

At the opening ceremony of the new semester of Haizhou Middle School, a donation ceremony finally went on as scheduled.

On the rostrum, in front of all the teachers and students of the school, Ding Le donated a transfer check with 25 million yuan to Haizhou Middle School free of charge, and the school will use the money to build a new laboratory building and library, and also purchase corresponding teaching equipment and books.

After the donation ceremony, Ding Le made a request to the school leaders to name the new building, and the school leaders naturally readily agreed, 25 million for two names, which is simply not worth mentioning.

The school leaders also asked Ding Le to nominate him, but Ding Le was not modest, so he picked up a pen, brushed it, and wrote down the three big characters of "Shaw Building......

After the intensive listing in the fourth quarter of last year, Galaxy Investment became a shareholder of more than 5% of the shares of dozens of listed companies such as Yili and Ping An, and was also nominated as a director of the board of directors of the listed company.

After the Spring Festival, the disclosure of the annual reports of listed companies entered an intensive period, so the listed companies that were listed have issued invitations to Galaxy Investment to convene a board of directors.

According to the provisions of the Company Law, a listed company needs to hold a meeting of the board of directors to deliberate before disclosing the annual report, and after the board of directors has deliberated and approved, a general meeting of shareholders will be convened for deliberation.

Ding Le looked at the itinerary drawn up for him by his subordinates, and couldn't help but sigh, is this the mode of flying the map? From the south to the north, from east to west, it will take at least half a month to fly down this circle.

When I was buying stocks, why didn't I think about having a meeting?

When he bought shares in these companies, he was only buying them at a low price based on his impressions, and he had no idea what the companies were doing at the moment.

This time, I had the opportunity to participate in the board of directors of each company, and I was able to learn about the company's management on the spot, and at the same time, I was able to make more friends.

This is the first time Galaxy Investment has shown its face in these companies, he has to go, and in the future, this job will be handed over to Xia Xiao to have a headache, he thought to himself.

After flying down this lap, his membership card with the airline is about to be upgraded again!

Thinking about it, complaining is complaining, so Ding Le took the company's chief executives together and started their Monopoly China tour.

Their first stop was Inner Mongolia, the beautiful prairie, where Yili's headquarters is located.

After the melamine incident, all dairy products produced by Yili before this date were removed from the shelves and brought back to the distributor's warehouse for processing. This not only caused huge losses to Yili, but also to Yili's dealers, but in terms of loss bearing, Yili did not require the dealers to bear the responsibility jointly, but to bear the full amount of the loss by itself.

This practice of paying for themselves has indeed won the reputation of many dealers, and after news reports, it has also won the recognition of many consumers. Since Galaxy Investment raised its name, Yili's share price has also rebounded, and the stock price has risen from the lowest 6.45 yuan shares to the current 8.5 yuan shares.

"After experiencing this industry crisis, the surviving enterprises will have a better development, China's population is large, drinking milk is the rigid needs of many families, the market is still there, the key is people's hearts!"

At Yili's board of directors, Ding Le pointed out the current problems faced by Yili in his speech.