Iori Murakami stared at those fanatical fan groups, and didn't feel that the times had changed, but if someone else said this, she laughed it off and ignored it, but Rin Chihara was always very far-sighted, and he said that times have changed, even if they don't understand why, they should be taken seriously - if the times really change, the person who can step on the beat first will inevitably get rich feedback, and it should not be taken lightly at all.

She directly urged: "Qianyuan, what the hell do you think, sue me directly, hurry up!"

With a smile on her face, Rin Chihara pulled her away from the side of the passage and went to a corner of the theater so as not to affect the entry and exit of others, and asked with a smile: "If you really want to say it, then you have to start from the beginning, do you know how idols arose?"

Iori Murakami recalled, "The talent show of the early seventies?"

Rin Chihara smiled again: "That's right, and then in the music programs of the eighties, more and more talents emerged, involving TV dramas, movies and other aspects, this is the first generation of idols, but this generation of idols has a common characteristic......"

"What is it?"

"Flawless!" Rin Chihara looked at the six sailor girls on the stage, and chuckled: "Radiant, people look forward to it, hope to be that kind of person, in short, it is very fake, no matter how male thieves and prostitutes are behind it, there is no flaw on the surface, everything is illusory, everything is acted." ”

After a pause, he smiled again: "That is the first generation of idols, and they are already tired of the audience, we have died out when we entered the industry, and we have not been in contact with it at all, and then we have entered the idol winter period, and the number of idol groups has decreased sharply, either to transform, or to start trying other ways to survive, we have been in contact with these, do you remember?"

Iori Murakami nodded and said thoughtfully: "Those idols no longer survive on TV stations, and they can't survive on TV stations, so they have turned into self-management." When I went to contact, they were all a little flattered and incredulous, and suspected that we were actually spoofing variety shows, planning to use funny artists to replace idols. ”

Chihara Rin smiled: "That's right, those idols have been groping for new ways to survive, and they can't appear on the screen, so they start to take the people-friendly route, handshake meetings, support meetings, roadshows and performances are held non-stop, and they are directly face-to-face with fans...... The idol skills were very bad before, and the second generation was even worse, it's like a group of trainees, but this is the right way. ”

"The first generation is false, playing 'themselves', and the second generation begins to seek truth, recklessly showing their true selves, it doesn't matter if they sing wrong, it doesn't matter if they're picky eaters, it doesn't matter if they're angry, it's a good thing to cry and be weak, just getting better and better under the gaze of fans, fans also get a sense of accomplishment and satisfaction from their growth, and regard themselves and idols as one - nothing is more important than their own success, the moment fans substitute these second-generation idols, when they buy CDs or not, When the support coupon can determine the success of the idol or even himself, no one will be stingy at all. ”

"Sharing the same fate with the fans, and even leaving the success or failure of oneself to the fans to decide, has really taken a new path. Rin Chihara said and sighed, "Facts will prove that they will really succeed, and it is not ordinary success." ”

The second generation of idols does have a special charm, some fans can follow the idol from the late nineties to the year he crossed over, and can watch an ignorant teenager who loves to complain become a resolute man who can jump off the building for the effect of the show, and this is also the source of future meteor stars - people can sing chickens are too beautiful, they can play basketball or not, it doesn't matter, what people sing is not for you, it is for their own fans to see, it doesn't matter if there are flaws, as long as you work hard enough, someone will always be distressed and will buy it.

The idol industry is not as simple as it seems on the surface.

Murakami Iori looked at a slightly clumsy girl on the stage, whose dance steps were always a little out of order, and then looked at the few men lying on the side of the stage, constantly anxiously encouraging her, she really wanted to dance for her, and finally understood a little, and muttered: "Listening to you say this, it looks like it does feel different." ”

Rin Chihara said with a smile: "There is also data to support it, since the second generation of idols began to appear, the business situation of idol companies has improved greatly, and the annual rate of return has increased by more than 27% year after year, and the number of idols has also begun to increase." ”

"How many are there now?"

"From more than 4,000 people in '93, there are now 19,000 people in Tokyo alone, and there may be more than 30,000 people nationwide. Rin Chihara said with a smile, this data includes trainees and alternates (who have not been assigned a team after training), but it does not include wild idols, such as the group that has accumulated fans on the emerging Internet.

Murakami Iori was stunned for a while, and his expression was also excited, and he sighed a little that this guy Chihara Rin was really not an ordinary keen, and he found out about this kind of thing quietly - the times have really changed, a new trend has formed, and it must be used well!

She immediately said: "I understand what you mean, emerging idols are rising again, we can rely on them to do a number of main programs, and the overall average ratings throughout the day are really a good idea, I support you!"

Rin Chihara was stunned, and said helplessly: "You don't understand, I didn't mean that." ”

Iori Murakami was stunned: "What does that mean?"

Rin Chihara asked rhetorically, "If we use idols to achieve good results in a certain season, do you say that Sakurajima and Tokyo Broadcasting TEB will only watch?"

"Of course not, they'll do the same. Iori Murakami replied in one bite, not to mention the Big Four, whoever has something new will be copied by everyone, and even she will do it.

Rin Chihara smiled even more happily, "That's it, just cooperating with idol groups can't allow us to successfully suppress the four major commercial stations, at most it can only allow us to gain a certain advantage in a short period of time, and ...... The number of fans of a single idol group is limited, and it may be able to increase a lot of ratings for some programs, but it is not enough to make a difference throughout the day and really suppress the Big Four!"

Murakami Iori felt that it made sense, and couldn't help but fall into deep thought: "Then what should I do?"

Rin Chihara said without hesitation: "We make our own idol group!"

Iori Murakami was speechless when she heard this, and was stunned for a while before she said, "Let's be an idol group?"

This can really only be said to be whimsical, this is not our specialty at all, right?

Rin Chihara didn't notice anything, and said with a smile: "That's right! Or it shouldn't be called an idol group, it should be called an idol alliance." The scale should be large, and the number of members should be tentatively 300! Or it could be more, and we will wait to see the actual situation before considering the increase or decrease. ”

Murakami Iori looked at the six little girls on the stage, and then at Rin Chihara, his expression became cautious, suspecting that Rin Chihara had found a good direction, he was too excited, and his nerves were a little abnormal - idol groups are generally two or three or four or five people, nine is too much, you have an idol group of 300 people, can fans remember the name?

Are you a fan of Superman?

She hurriedly asked, "Chihara, are you serious or are you joking......?" I've never heard of an idol group of 300 people!"

"Seriously, of course. Rin Chihara also scratched his head, thought for an example and explained: "Does Miss Murakami know about the NBA? It's the National Professional Basketball League, although the people in charge are a little rubbish, but it's really a successful business model." I mean, we can learn from their business model and form a big idol league centered on the Kanto Union, and only then can we say that we have mastered this sub-trend of the times. ”

Murakami Iori only felt that the topic was jumping too fast, and in a blink of an eye, he went from his idol to basketball, and he was very suspicious of who graduated from a prestigious school between himself and Rin Chihara, otherwise why did he always feel that his brain was not enough, and said directly: "I didn't understand." ”

"It's to form a big league like the NBA, just replace the league team with an idol agency, replace the players with idols, and everyone work together to create a big commercial brand, idols in addition to regular performances, single CDs, albums, variety shows, dramas, and photos, but also have internal competition, and conduct general elections and big votes every year......"

While thinking about it, Rin Chihara began to explain to Iori Murakami in detail, this is actually the model of AKB48 - called AKB48, but there are also SKE48 in China, NMB48 in Kansai, HKT48 in Kyushu and so on, and the number of people is definitely more than 300.

And AKB48 is actually an idol alliance, Yasu Akimoto is the chief producer and lyricist, and the members are from various idol agencies - Yasu Akimoto can eat alone, but he didn't, but formed an alliance with the idol agency, hugged together, and marketed separately, truly realizing the glory of the second idol industry tide, from the first performance with only seven audiences, it took three years to hold a concert, and the National Stadium was almost squeezed over.

This is indeed a character who failed twice in a row, but ended up with extraordinary success, and Rin Chihara had seen his biography online before.

It's a business model that has proven successful, and Rin Chihara feels that since it's time to catch up, he might as well move it and use it.

Of course, he is not copying, he doesn't just want to make a girl group out or make money, so both men and women have to have it, and they have to be centered on him, and they can't be an independent idol alliance like Yasu Akimoto.

He can now mobilize most of the resources of the Kanto United Production Bureau, and can provide the right time slot and suitable programs as much as possible, with crowd tactics (more than 300 idols, not enough to add more), all aspects of big and small things infiltrate into the lives of fans, and all kinds appear in front of their eyes, striving to sweep the idol world within a year or two and dominate the world, and other idol agencies will not be too opposed - although the Kanto United is leading, but the alliance, everyone has a share, and having money to earn together is the way to make money.

As long as there is money, everything is easy to say, and the purpose of cultivating idols is to make money, not to entertain the public.

As for the four major commercial stations that want to imitate...... I'm sorry, the powerful idol agency is already a member of the alliance, and it needs to be unanimous with the outside world, it's nothing to do with you, let's go cool, this trend of the times was discovered by me first, and the biggest benefit should belong to me.

Only in this way can we really say that we have controlled this trend of the times, which is stronger than simply using idols to pull a rating of 30% and 5%, and can really benefit the director of the Kanto co-production bureau for a long time.

Rin Chihara should be regarded as a qualified director of the production bureau, and he really thought about it, and spent more than ten minutes explaining to Iori Murakami about the alliance model of AKB48, including the concept of the alliance, the way it operates, how to conduct the general election, how to make the unattractive people emerge, how to let the clumsy ones win unexpectedly, how to split the team, how to make the members cry so much, how to do exclusive variety shows, etc., it is extraordinarily detailed, there are a lot of whimsical ideas, which directly made Iori Murakami stunned- The more you listen to it, the more interesting it is, and it feels like the audience will enjoy it.

In the end, Rin Chihara smiled and said: "Miss Murakami, think about it, we can provide this super idol group with the fullest exposure, we can tailor TV series for them, set up special variety show slots for them, and even send them to make movies and make theatrical versions, the possibility of idol agencies refusing to join is extremely low, and we can control the entire idol industry and use the idols' continuous harvesting ratings- It's a win-win, when the idol league is successful, the idol agency will make money, and we naturally don't have to say that when fans don't watch idols' shows, there is a possibility that the idol will fail, is it possible that they won't watch it?"

After he finished asking, he didn't wait for Murakami Iori to answer, he didn't know this question, and immediately added: "Of course, it's not that other programs won't be done, but to add the idol alliance on the original basis, other programs and the big four are equal, and the ratings brought by the idol alliance can give the big four a fatal blow and completely suppress them!"

This is his plan, the idea of really using the second idol industrial tide for him - to turn this trend of the times into a sharp blade to pierce the Big Four, and also to make him really able to speak in the Kwantung United Council!

Iori Murakami finally figured out the whole plan of Rin Chihara, and she was even more excited, feeling that if it was done, it would really be promising, but she hadn't expressed her support yet, and a voice suddenly appeared next to her and asked, "Excuse me, is it...... Chihara-sensei?"

There was a lot of noise here, and Chihara Rin and Murakami Iori didn't notice that there was anyone around them, so they looked at each other in surprise, and the person saw Chihara Rinto's face, confirmed it, and immediately said happily: "I'm still wondering who has such an outstanding vision, extraordinary thoughts, it turns out that it's really you!"

Rin Chihara asked strangely, "I'm sorry, you're ......"

"I'm Masato Kiyono, the president of UTUA, and this is our theater. After Kiyono Masahito explained two sentences, he immediately bowed and said sincerely: "I heard the conversation between the two by chance, and I couldn't help but listen to it, and I ask for your forgiveness, but ...... If you really want to do that, please give UTUA a chance to join, we want to be a part of the alliance, please!"

He is more expert than Iori Murakami, and he has a deeper understanding of some things, and he is even more excited to listen to the ideas of Rin Chihara, and he really can't help it!