Chapter 50: Readers' Preferences (2)
Everyone deeply agrees with Yi Chao's words.
Yanzi said: "It seems that many books are like this, and there are many silly and sweet characters in romance." The protagonist has an IQ all the way to beat others. ”
Jiang Lei said on the side: "Actually, this is what the public calls Shuangwen. The author's sense of substitution is relatively strong, so that readers can resonate more and can make a big splash. ”
Yi Chao continued: "If this kind of cool text develops, it is the so-called Mary Suwen or Tom Suwen. The male protagonist and the female protagonist are all loved by everyone, and they are the objects pursued by all the opposite sex. At the pinnacle, it is an indescribable stallion text, which is even more evil than the harem text.
This kind of online article is widely loved by people at the bottom. It satisfies the reader's fantasies about various things. It is also the most headache for teachers.
Junior high school students and high school students, as teenagers, are emotionally ignorant, in addition to traditional martial arts and historical literature, they prefer to watch youth campus classes, romance, and blood. ”
While!
Teacher Wang Guohui was a little angry, put down the teacup heavily, sighed and said: "I just said that this kind of online literature is very harmful, especially ...... young people."
Yi Chao said with a smile: "Teacher Wang, don't get excited, after all, this kind of literature is a minority." There are also a lot of good campus essays, and many of them are written by the students themselves. TV series and movies about students adapted from TV are all better.
We're going to analyze it and we're not going to write about it. Of course, let's write, the young may not read it. After all, our ideas, in their opinion, are somewhat outdated. ”
Jiang Lei prompted: "Off topic! Let's get back to the point, let's talk about other readers." Readers under the age of 18 can only be regarded as a click-through rate, and readers like the author's paid subscription and reward still depend on readers like us. ”
Yi Chao took over the topic: "Eighteen to twenty-four years old, this is the largest group of readers, most of them are college students and young people who have just left campus. There is not much pressure in work and life, and there is a lot of time to swipe your phone. The types of online articles are relatively wide, and it can be said that they are the least picky readers.
Readers over the age of 25 and the post-80s generation have less time to read online articles because of the increase in the proportion of family and work. But the quality of online articles is more demanding, and it can be said that it is the most picky group of readers.
They have academic qualifications and insights, and have read everything from traditional literature to world classics, including the so-called new concept literature. This kind of reader has witnessed the development of online texts and has been understanding them for more than ten years. ”
Liang Yue'e interjected with a smile: "It's a post-80s uncle like the two of you!"
Yi Chao nodded and said: "Yes, they are picky, but they are not stingy with rewards, and they will chase more good online articles." For example, workplace essays about all walks of life, or realistic essays that show the changes in modern society, this group of readers is more acceptable than readers under 25. Other types, like Hot-blooded, will also choose those with less YY and more IQ. ”
Liu Chunyan opened the live broadcast, and when she saw that some fans asked some questions, she asked: "What are you talking about Mary Suwen and Stallion Wen, what type of online text are they?"
Qin Xiangyang said: "I know this, Mary Suwen is easy to understand, that is, the protagonist is very perfect, Perfect......"
Yi Chao interrupted: "Let them check it online for themselves." Although it is said that a good online article will absorb readers of different ages. This premise is to write well and the story is well designed. I'll talk about this later.
And most of the online articles, when they are set, have actually selected the readership group to some extent. There are also some differences in writing for different readers. Well, for example, write an urban or realistic essay. Fatty, you can talk about it as you like. ”
Qin Xiangyang didn't think about it, so he opened his mouth and came: "The successful adventure of a young white in the workplace, Cinderella counterattacked into Snow White." ”
Jiang Lei smiled: "You see, the fat man has read a lot of books, and his grasp of the routines is simple and clear." ”
Yi Chao said: "Obviously, the main readers of these two types are young people, including some students. How can it be designed? The route of love and career can be interspersed with the character design of the invisible rich second generation.
Of course, this love and career are certainly not smooth sailing. Love has to talk about one blow one, and after talking a few more, I look back and find that the hero and heroine are the final PC. Or talk about one, full of contradictions, divided and combined. In terms of career, too, starting from a beginner and jumping step by step, the process must be full of twists and turns.
First of all, from the subject matter and routine, some older readers over the age of forty have been excluded. So how to attract this wave of readers?" knocked on the table and motioned for Jiang Lei to answer.
Jiang Lei was lazy and said, "You're done!" Let me interject again. ”
Yi Chao coughed and said, "It's not me talking alone, it's too monotonous." It's better for you to give a response, get involved, and have a little fun. ”
Jiang Lei cleared his throat: "This, add a supporting role of a domineering president." In the problems of marriage and family life, interspersed with some life insights and philosophical thinking. ”
Yi Chao thought for a while and said: "Actually, if you open your mind a little, you can add a role similar to Uncle Jiu, and immediately Xiaobaiwen in the urban workplace can bring a little supernatural and fantasy by the way." A single change may appeal to different readers. ”
Li Ya asked: "In short, can't the author set the scope of the book too narrowly? Otherwise, he will narrow the readership?"
Yi Chao nodded in agreement.
Liang Yue'e was puzzled: "Then everyone's hobbies are different, some people just don't like certain types, so what should I do? ”
Jiang Lei spread his hands and said, "Such a reader, then there is no way." Just like me, I hate Western fantasy, just listening to the name, what Nicholas, I can't stand it. Such readers can't help it. ”
Yi Chao said: "Let's put it this way, for books with urban themes, I may prefer them to be workplace or business wars. Youth campus class, almost no attention. So how do you attract me to this kind of article?
Normally, it is with supernatural routines, or bloody plots, that attract me. Or, it is a model that takes the route of Korean dramas, and there must be social storylines such as rich, handsome and domineering presidents.
In short, it can't be a pure campus love story. Otherwise, some uncle readers will be lost invisibly. And it locks the audience to students, teenagers, men and women, and a small number of housewives. And among this group of readers, there are some preferred themes that may not be pure campus love stories. ”