Newcomers to the studio may have become commonplace if it were a big company, but for a studio with only a few people, it was still a big sensation.

"Wan Hailu, a returnee master proficient in multiple Chinese, in the future, she will be the head of the publicity department, now, please say hello to everyone first, everyone is welcome!"

After Dong Yi introduced herself in front of everyone, others also began to applaud, only Guo Xiaotong's expression was a little unnatural, originally she thought that the other party was just here to go through the motions, after all, a person who doesn't even pay attention to the occasion is difficult to arouse a person's favor.

But Dong Yi disappointed her so much, she couldn't help but think in her heart, is it because the other party is too beautiful? Then she shook her head in her heart, there are countless types of beauties in the entertainment industry, Brother Yi can sit still and not mess up, let alone for an ordinary person?

There must be something greasy about this!

Guo Xiaotong secretly made up her mind in her heart, if the other party worked in the studio, then she could cooperate with her sincerely, if she made trouble in the studio and made the studio unpeaceful, then she had to ask Brother Yi to resign her.

Wan Hailu stood up, smiled and nodded to everyone, and then spoke.

"Hello everyone, I am Wan Hailu, in the future, all the external publicity work about Mr. Yi will be undertaken by our Publicity and Distribution Department, here, I can assure you that no matter how hot that news is, I have the confidence to double it!"

In the short words, there was a hint of ability and decisiveness, which attracted applause from others.

Dong Yi heard that there was some faint worry in her heart, if it was negative news, she would raise her hands to welcome it, but if it was to praise herself, it was better not to be too public, after all, he didn't want the explosive growth of fans.

After Wan Hailu finished saying hello, a simple internal meeting ended.

"Sister Wan, I'll stay for a while. ”

After Dong Yi said this sentence in front of everyone, everyone walked out of the conference room with their own thoughts, the Sun sisters thought that Mr. Yi left Wan Hailu to introduce some companies, and Hao Dayou thought that it was likely to be an important plan for the development of the Propaganda and Development Department.

Only Guo Xiaotong felt that these two people must have ulterior secrets.

When everyone left, Dong Yi pondered for a moment, and then spoke.

"Sister Wan, in fact, in my studio, the work of publicity and distribution is very different from other companies, before you officially start your work, I want to talk to you about the specific things to do in publicity. ”

Wan Hailu nodded seriously when she heard this, saying that she would work hard to write it down.

"As for what you just said, negative news can do this, but some positive news about me, I hope that I can still maintain the authenticity of the event, and I don't need to stir it up for the sake of pure hype. ”

Wan Hailu was stunned after hearing this, when had she ever heard that the company would have such a strange request, especially about the positive image not to promote, but to choose to promote the negative press release?

"Mr. Yi, I still don't understand, shouldn't more people like you, and the development of the studio will get better and better?

Dong Yi had already thought of the draft before he made this request to Wan Hailu.

"If you are not in the entertainment industry, you may not know much about some of the problems in this circle, and now many artist companies have adopted strategies for their artists, which is most appropriate to describe with sugar-coated shells. ”

"If they want to launch a new artist, then they will bombard the news or the Internet, and some of them will even pay out of their own pockets to win some brand endorsements, just to make people think that their artists are very popular. ”

"I don't know if you have noticed, in the first year or two, or even in the last few months, these catalyzed artists do not guarantee a lasting period of freshness, they seem to be very popular in a short period of time, but in the same way, they will also fall in a short period of time. ”

When Dong Yi said this, he paused slightly, and then continued.

"Do we have to do the same as them, to catalyze an artist to be the face of the studio? No, I don't think we need it, what do we need, really powerful and appealing artists to be the pillars of the studio. ”

The premise of this is that he must not have too much hot news, and even he can be in a state of seeming non-hidden, but only once there is a work about him, then the hot search will definitely have his place, and it is a spontaneous hot search by the audience, not a position that the studio spends money to buy. ”

After Dong Yi finished speaking, Wan Hailu nodded as if she didn't understand, theoretically speaking, she also despised that kind of artist very much, after all, she didn't have real talent to learn, just make a few years of quick money and then disappear.

It seems that the scenery is infinite, but most of the head has been taken away by the brokerage company, and the remaining leftovers are the artist's own, simply put, it is just a tool man launched by the brokerage company.

"Mr. Yi, regarding the matter of positive news, I think it is understandable to do this, but negative news, why do you still vigorously publicize it, isn't this showing your weaknesses to others?"

Wan Hailu stared at a beautiful eyebrow, coming here and coming into contact with different things, which made her feel as if she didn't know anything for a while, everything seemed familiar, but it was very unfamiliar.

Especially Dong Yi's strange requests, which really made her a little confused.

Dong Yi shook his head with a smile when he heard this, and said seriously.

"If you're an ordinary person, do you like to watch celebrity scandals or celebrity news?"

"Scandal it......"

Wan Hailu thought for a while and replied.

Dong Yi snapped his fingers and showed a smile.

Celebrity scandals have always been the pinnacle of mass entertainment, as long as there is a scandal, it will definitely attract the attention of many people, but generally this kind of news, artists dare not break out, because they are afraid that they will be stained and ruin their careers. ”

In my opinion, this is not the one that plays a decisive role, as long as it is not the kind of big evil thing, some other negative news will not only not have an impact on the artist, on the contrary, it will be blessed with high popularity. ”

Of course, when carrying out this kind of news dissemination, we must strive to ensure a high degree of accuracy in this matter, not exaggerate or reduce it, and effectively publicize it to the public, only in this way can we maximize the benefits. ”

After Dong Yi finished speaking, Wan Hailu gradually understood Dong Yi's plan.

For a while, because the other party was young, the idea of experiencing less was dispelled in an instant, and even she had a faint urge to worship him as a teacher, this kind of propaganda method to capture people's hearts has always been her dream.

Unexpectedly, there was no chance to achieve it in those multinational companies, but she found Bole in her life in this well-known studio, and at the same time, she silently made up her mind in her heart that as long as she was in the studio for a day, she would definitely carry out the work according to his ideas.

"Mr. Yi, you're amazing. ”

Wan Hailu praised from the bottom of his heart.

And Guo Xiaotong, who has been eavesdropping on the conversation between the two outside the door, also admires the five-body throw to the ground in his heart.

What is that?

The power of wisdom!