927 What Is Top Marketing?
The next day, early in the morning.
The Weibo of the charter couple who have been scolded for almost a day and a night has finally been updated.
Chartered couple: "I'll just make a few brief points.
First, there are easter eggs, and there is more than one.
Second, Iron Man will meet everyone again, and more than once.
Third, didn't I say it a long time ago? And "Iron Man II", why are you worried that you will never see Iron Man again?
Is there a "Iron Man III" to tell you?"
In just one Weibo, a total of less than 100 words, Lin Yi took less than three minutes to edit and send it out.
And then......
The originally overwhelming comments of 'scolding' and 'begging for explanations' almost instantly stopped, followed by dense question marks......
“????”
“????”
"Kid, do you have a lot of question marks?"
"Don't talk about children, my big friend also has a lot of question marks?!"
"There are easter eggs, and there are more than one, what is it...... Could it be that I left too early and didn't find any easter eggs?"
"Possibly, in that case, I'll have to re-brush it!"
"Damn? Is there really "Iron Man II"? There are even three? Why do we think that the first part of the Avengers is the so-called "Iron Man II", hiss...... Flattered. ”
"Nani, not only two, but also a third...... So what, all the previous comments have been deleted, pit...... No, forcing the king, I'm your most loyal brain-dead fan, when will the second part of Iron Man come out?"
"Pit...... No, force the king, if you have the ability, you will release "Iron Man II" and "Iron Man III" one after another~!"
"King Force, I love you!"
"King Qiu, I am your 'dog'! Don't be like them, they are all rudder-watchers, I really love you, so ...... Can you show me Iron Man II first?"
"Fart, force the king, the stupid hanger upstairs scolded the most yesterday, only me, I have never scolded, the red scarf on my chest is bright, what do you think of me?"
"I lost Lei Lou, you guys are also shameless, all deleted the previous comments and messages, and began to pretend to be a good person?
It doesn't matter what steel is not "Iron Man", the main thing is that I am a person, upright, and I can't get used to them......"
……
What is true fragrance?
The scolding and 'accusation' that was almost 'overwhelming' all turned into 'true fragrance' after Lin Yi's Weibo of less than 100 words.
Even......
Tickets for "Avengers - Endgame" are even harder to buy!
It was already hard to find a ticket, and it even directly became that many people were willing to find scalpers to double the price to watch the movie!
The most important thing is that most of these scalpers who are looking for scalpers to buy tickets are viewers who have already watched it once.
Why?
Because they have seen it once, most people actually don't prepare for a second brush, and even if they prepare for a second brush, they generally won't go the next day.
But the problem lies with Lin Yi's Weibo.
Everyone thought that there were no easter eggs, and they sprayed Lin Yi 'too pit'.
But the result?
Lin Yi directly said that there was more than one easter egg, which made all the audience dumbfounded.
You have to watch it again, and you have to hold on until the last second, and you have to watch all the easter eggs!
But here's the problem.
You can watch it if you want?
People who haven't seen it for the first time are frantically grabbing tickets, and when they want to buy tickets, it's too late!
Naturally, tickets can only be bought at a high price from scalpers.
And because they have watched it once and know how exciting Avengers IV is, they are even more eager to know what the easter eggs of Avengers IV are, so they are more willing to pay.
This leads to......
The scalper market is so popular that it is directly popular!
Even......
In the afternoon of the same day, this incident became a 'typical case' in the advertising industry, and I don't know how many advertising companies began to use this incident as a 'lesson'.
……
"Do you know what marketing is?"
"This is called the best marketing!"
"Even I suspect that Lin Yi arranged all of this, from the so-called fake wedding, to the absence of easter eggs and 'more than one easter egg'...... and then to the second and third parts of Iron Man, which he planned. ”
"See, what is the top marketing method? A short Weibo directly brought the already popular Avengers Four to a new level, and people rushed to go to the second brush!"
"Learn to !!"
"Look at what your special plan is called? It's shit~!"
……
On this day, I don't know how many hard-working 'advertising dogs' were forced to 'learn from others', and this person is not a person in the advertising industry.
Uncomfortable?
That had to be uncomfortable.
But how many people dare to refute the words of superiors and leaders?
Even if many people are unhappy in their hearts......
What is a short Weibo that causes such a big marketing effect?
Are people ordinary?
Why do you ask someone who has no followers, or fewer fans, to post this Weibo? Don't say post one, you just post 10,000 and it's useless!
Is this something that can be learned?
Take your head to study?
Pity...... Dare to be angry but dare not speak.
can only smile bitterly, constantly 'nodding and having', an uncomfortable batch.
……
And not long after Lin Yi posted on Weibo, the box office also came out......
Due to the ultra-long length of the Avengers IV and the special effects from beginning to end, the ticket price is relatively high.
Coupled with the amazing scheduling rate......
The single-day box office of domestic movies finally broke the 600 million mark, with 618 million soft girl coins!!
This is an unprecedented, terrifying number.
It also represents the beginning of a new era.
The first day of the box office is also terrifying, directly killing through the record, the first day of the box office of 200 million meters!
The original record was 180 million meters of gold.
It seems that there are only 20 million, but 20 million is like a 'moat', which makes countless filmmakers frightened and even desperate......
It's too fierce!
There is no doubt that Avengers IV has the winning position!
Of course, it may not be possible to break the myth of Wolf Warrior 2 in China, because Wolf Warrior 2 has too many national sentiment bonuses in it.
But in the United States......
Since there is no strong enough opponent, plus the background is the United States, it is ...... Winning the championship, very likely.
At this moment, almost all filmmakers and industry insiders related to the United States are 'square'.
Aspirations?!!!
A Chinese movie, from the release of his special mother's first movie, it has not been more than a year now, and his movie is already about to win in our country? !
What the is this......
Am I crazy myself, or am I crazy in this era?!
Or rather...... Was it just a flash in the pan?
(End of chapter)