Chapter 901: Endorsement Advertising Grabbing
The first wave of popularity ushered in by "Titanic" was not the heat when the actor auditioned......
But......
The heat of the advertising industry!
This is an era that makes Lu Yuan himself feel a little caught off guard!
Branded wine, branded luxury cars, luxury jewelry companies, clothing companies, commercial finance companies......
Almost all brands in the United States want to stuff their products into Titanic.
They have a lot of bills, red eyes open, and they try to find all kinds of connections to get on the line with "remote......
Whether the future "Titanic" can explode at the box office is not so important to them!
The important thing is that they very much hope to have a variety of stories with "Titanic", and then brush a wave of their company's presence in this kind of story, everyone knows that "Titanic" will be an indelible existence in the history of movies, so ......
Who wouldn't?
The economic benefits of "The Grim Reaper" are visible to the naked eye, so what about this world-class movie "Titanic" that is in preparation?
Is it still to be doubted that it brings huge economic benefits?
Many keen investors have caught this and then swarmed with money, making sure to find "remote" to buy advertising!
If you can't buy a formal advertising space, you will sponsor clothes, props, wine glasses, compasses, glasses, and ......
The various requests have blown up the entire "remote" external business system.
So there were fights at the "Rose Bowl" stadium......
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Bronque is the head of the U.S. regional business for the famous French "Margos" wine.
Adler is also the head of the U.S. regional business for the famous French "Carafe" wine.
The rivalry between the two brands has been around for hundreds of years.
They are both high-end wine brands, and they both want to press each other down hard in their own fields, so that each other can only look up to themselves, and often after Margas takes over a business, Carafi will then grab another business to compete with Margos......
Although everyone seems to be fair competition in the world, there are many dirty things in private, and there are many cheating operations that poach each other and go undercover with each other......
This time, after seeing the phenomenon of "Death is Coming", the "Margos" company immediately ran over and used resources to grab the advertising space of "Titanic", thinking that it would be one step faster than "Karafi", but I didn't expect that "Karafi" actually had this kind of thought.
In the past, when I watched you grab the propaganda position, I won't grab it with you, I will grab other publicity positions.
But now......
Everyone knows that this wave of promotional advertising resources of "Titanic" is extremely important for both companies!
And it's unique!
After all, there is no longer a more deserving existence than this movie in the history of cinema.
"The Human Era", you say?
I'm sorry, when "Titanic" was not born, "Human Era" may not be good, and it is also the object of their competition, but "Titanic" was born......
How does the promotion of "Human Epoch" compare with "Titanic"?
Therefore, whoever can get the advertising sponsorship of "Titanic" can make a large wave of articles, and the business opportunities contained in this large wave of articles are enough to suppress the other party.
As a result, Bronke and Adler both were bound to win "Titanic", and then they happened to participate in the auction of "Lu Yuan Dinner", and happened to be one of the candidates for actors......
In short, after meeting, the two gentlemen were fine and polite at first, but when they chatted, they fought in front of the camera without any gentlemanly character.
And......
The way of fighting was very unelegant, and the two of them were beaten together quite embarrassed, including several bodyguards accompanying the two, and you didn't let me, and I didn't let you fight together.
They all want to win.
After this mess......
If Bob hadn't seen the situation wrong and asked the staff to cut off the live broadcast in advance, otherwise this wave would have been international news.
Two wine companies fight over advertising!
This is nonsense and brainless news......
It's a shame.
Of course, the scene was chaotic, and a group of people who watched the excitement didn't think it was a big deal.
In short, the audition for "Titanic" was forced to be terminated......
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What is this?
When Lu Yuan came to the lounge at the scene, he saw the two enemies with blue noses and swollen faces.
Bronck's front teeth were shattered and his speech was leaking, while Adler's glasses were shattered, and at the same time, panda eyes, all the time swollen and one eye squinted, and their suits were stained with clods of dirt and looked torn to pieces.
Lu Yuan's expression was full of speechlessness and pain.
Is this still a so-called gentleman, a so-called civilized person?
Didn't they know that with such a fight, their company would become notorious?
These two people are social elites with management talents!
After this incident, the two are estimated to be fired from the company.
"Mr. Lu Yuan, we" Margos "hope to sponsor the advertisement of "Titanic...... Mr. Lu Yuan, you may not know the ...... of our red wine."
"Mr. Lu Yuan, the president of our "Karafi" really admires your talent, I think ......"
After Bronke and Adler saw Lu Yuan, they rushed to talk to Lu Yuan without saying a word.
Lu Yuan looked at the embarrassment of the two, and suddenly couldn't laugh or cry.
At this time, do you still care about advertising and expanding your business?
"I'm sorry, you two, let's talk about these things later, I hope you can clear up the misunderstanding and go to the hospital to have a good look, so as not to leave any sequelae...... Mr. Bob, they'll leave it like that for now. ”
"Ah, we're fine! Mr. Lu Yuan, can I talk to you? Please give me three minutes!"
"Mr. Lu Yuan, please give me three minutes as well......
"I'm sorry, the advertising business, let's talk when you calm down, it's really ...... Not quite right. Lu Yuan glanced at the embarrassed appearance of the two again, and finally shook his head and left the lounge.
What kind of words does this look like?
"Boss ......"
"What's wrong?"
"Just now I received more than 10 applications for advertising cooperation, basically all of which are very famous brands in the world, and many of them are from some of my former friends...... Or, our "Titanic" advertising cooperation will be auctioned on the EBY platform again?"Bob looked at Lu Yuan with a slightly red face.
What happened today left Bob a little overwhelmed.
He has been in the directing industry for so many years, but he really hasn't encountered a situation like today.
Everyone is scrambling for a movie ad space......
He roughly calculated, if these advertising slots are really systematically connected, then the "Titanic" film company not only does not have to spend a penny, but can even make hundreds of millions before filming!
When he said this, he felt like he was living in a dream.
"Auction?" Lu Yuan was silent for a long time, and then looked ahead.
"Yes, auctions like "Lu Yuan's Dinner" and "Death is Coming", if we calculate according to the specifications of advertising space, we can probably auction five advertising spaces, plus some sponsored advertisements in it, there are probably a lot of ......" Bob looked at Lu Yuan and said.
"Mr. Bob......"
"Huh?"
"We're making films, we're making works. ”
"I understand, though, it shouldn't be a conflict. Bob was silent when he heard this.
In fact, he knew all too well what a movie really meant, as in "America 1900."
"Won't there be a conflict?"
For the first time, Lu Yuan began to think seriously about his life.
He looked up at the evening sunset and the distance of Los Angeles......
The golden one seemed to be a big gold mine, and as long as he wanted to dig it, he could dig up a lot of money at any time.
The temptation of gold is undoubtedly incomparably great.
Lu Yuan instinctively wanted to dig up the money with a hoe.
But......
"Yes. Bob nodded.
"I can't do that. Lu Yuan finally shook his head, "Even if there is no conflict, I can't do this." ”
"Why?"
"Titanic" is different from "Death is Coming", although Carlodia Jewelry Company does not have an agreement on advertising resources with us, and we will not be affected by any advertising, but the only advertising space for "Titanic" can only be Carodia's ...... I can't do anything else, even if these things don't affect me, but it's not fair to Old Mr. Henry, to Jester!" Lu Yuan looked at Bob with an unprecedentedly serious expression.
"Huh?" Bob was stunned, and then he remembered the birth story of "Titanic".
And then......
He suddenly understood!
The world's No. 1 diamond jewelry company, Carlodia, is the biggest sponsor of the entire "Titanic"!
"I used to love money because I didn't have money and I was poor, but now I feel like maybe something is more important than money......"
Lu Yuan turned around and looked into the distance again.
He thought of Brando's smile.
Although Brando has left, Lu Yuan always feels that after Brando left, many things in his thinking have to change a little.
And then......
As if talking to himself, he showed an affirmative expression.
Eventually, he nodded.
Although he is still the one who can't resist the temptation of money, he is probably no longer the Lu Yuan who can do anything shameless for money.
Evening sunset......
Bob looked at Lu Yuan's back.
He suddenly stood in awe.
"I see, boss...... Am I going to reply to them like that?"
"Well, yes. ”
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On the evening of October 20th.
When the official website of "Remote" announced that it would not accept any form of direct sponsorship advertising, the whole world was shocked.
"Why?"
"How can this be?"
"Doesn't he want to make money?"
"It didn't affect him at all, it's stupid, it's a terrible decision!"
"No, Mr. Lu Yuan, do you know how stupid your decision is?"
“……”
“……”
A wave of frantic voices rang out.
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When Lu Yuan returned to the "remote" and planned to sleep well......
He didn't know that his announcement not only failed to calm down the "brand" companies, but all the "brand" companies sent people to block the entire "remote" like crazy.
Relational, protesting, quarrelling......
It seems that they all have to give them an explanation "remotely".
Everyone felt that they couldn't come in vain, and everyone wanted to talk to Lu Yuan......
Lu Yuan was shocked by this posture.
"Doodoo ......"
"Lu Yuan......"
"Huh, Mike?"
"Can you talk?"
“???”
When Lu Yuan answered McVis's call, he exhaled deeply.
What's ......
There is a brand that is very awesome, and he actually entrusted it to McWeis.
And McVis is not easy to refuse.
That's McVis's girlfriend's father, after all......
"Doodoo ......"
Before Lu Yuan could react, Edward's phone rang again.
Lu Yuan...... In fact, the most famous violin company in the English language ......"
“……”
“……”
After answering Edward's call.
Lu Yuan began to doubt his life a little.
The violin company entrusted Edward to Edward......
"Doodoo ......"
Lu Yuan's phone rang again......
Lu Yuan took a look.
All right.
It was Kennedy who called......