Chapter 1463: Cold Frost Is Not Your Style
Taking the performance report of Tianxing Games and beating Shi Qianxue is purely unintentional.
But having said that, at present, Vice President Shi of Huayao Group really needs such a beating.
After all, it first relied on the small test to win the decentralization of part of the financial approval power, and then it has been developing smoothly until now, and it has gained a firm foothold in Huayao Group in a short period of time.
Such Shi Qianxue is more or less a little floating.
In this case, if the group's project investment rights are returned to them for no reason, I am afraid that they will be even more inflated and out of control.
Now with the performance growth of Tianxing Game Company on the side, Shi Qianxue is inevitably under pressure and strength.
Drums don't need to be hammered.
That's good.
At the same time, the conference room of the Skywalker game company.
The business discussion meeting in the third quarter is also in full swing.
In response to the sudden rise in the market share of mobile games in the report sent to the headquarters, Wang Donglai, who has been a senior game industry executive for many years, was also a little surprised.
As soon as this management-level meeting was held today, I found that everyone, like him, was full of inexplicable surprises.
In this case, it is all the more necessary to discuss this topic.
Even if it is a good change, you have to figure out the reasons to be able to manage it more favorably.
"At today's quarterly work meeting, we mainly discussed one topic, that is, the characteristics and growth points of the mobile game market. I believe that this is also a new topic that has puzzled all of you. ”
Wang Donglai set the tone at the beginning, and he made it clear from the beginning, and directly abandoned the traditional PC game business.
"Of course, the emergence of the mobile game market is a good thing for us. But how to make this new growth point long-lasting, or even another trump card of Tianxing Game Company, depends on whether we understand it enough. ”
"I'll just talk about it first, and let's discuss it freely. ”
According to the usual practice, after Wang Donglai set the topic of the meeting, Shi Qianxue, vice president and marketing director, was the first to talk from the perspective of market operation.
Now that Shi Qianxue is gone, He Chen, the marketing director who replaced him, has no intention of coming out.
Moreover, he is also confused about the unexpected performance of the mobile game market, and even if he says it, he doesn't know what to say.
Simply, silence is golden.
So Wu Ke, who was the next R&D director, took over the second baton naturally.
"At present, most of the games launched in the mobile game market have the characteristics of simple rules, easy to use, and continuous upgrades. Not to mention the construction of a world view and the development of plot flow. Compared to traditional PC games, such games can be said to be unpopular. ”
After a pause, Wu Ke felt that this was not right, so he further clarified: "At least technically, it is not in the stream." But it's this kind of small game that doesn't go into the stream, which brings a lot of money. ”
"So in terms of technology research and development alone, we can't come up with any guiding opinions. ”
After listening to this, Wang Donglai didn't grasp any useful information, and asked a little unwillingly: "So in the future, will the mobile game market affect the current traditional PC games, should we make some forward-looking research and transformation planning?"
In this regard, Wu Ke said categorically: "Impossible, absolutely impossible." At present, the hardware conditions on mobile phones cannot support large-scale games with world view and main quest plot. ”
At this time, He Chen cleared his throat and said, "I will briefly say a few words about the feedback on market research. ”
"According to the results of the current survey, the overlap rate between players in the mobile game market and traditional PC games is less than 10%, which can be characterized as an emerging market. ”
"Again, the original intention of mobile gamers to dabble in games is also very simple and random, and the most important proportion is to kill fragmented time. Therefore, I agree with the conclusion that Director Wu said. As for whether it will affect the future, it is difficult to say at this time. ”
After discussing for a while, Wang Donglai still felt that he knew very little and was confused.
Until Shao Min, who is the deputy director of R&D, muttered: "At the beginning, the game development in the mobile game market was first proposed by the boss. Even Angry Birds and Happy Pop were designed by the boss himself. ”
"So I think, whatever the boss says, let's do it......"
A word to wake up the dreamer.
As soon as the words fell, not only Wang Donglai stared at Shao Min, but even Wu Ke and He Chen looked at her in shock.
staring at Shao Min's panic, he said weakly: "Isn't what I said wrong?"
Wang Donglai let out a sigh, "You're right. The boss is the most far-sighted, and the situation of our company today has long been expected by him. ”
"I think at the beginning, in order to develop and launch the mobile game market, our company really screwed it for a while. Now it seems that our pattern and vision still have limitations. ”
Wu Ke also said with empathy: "Yes, the boss's pattern is incomparable." ”
He Chen couldn't wait to say: "Then what are we waiting for, I suggest that we take this opportunity to invite the boss over and give us a good lesson." ”
"I agree. ”
"I second. ”
Finally, Wang Donglai closed the notebook and slapped the table, "That's it!"
Tian Yuan International Headquarters.
When Wu Tao received a call from Wang Donglai, he refused the so-called invitation to 'come and guide' on the spot.
"At least for a short time, I won't have a chance to return to Jinling. However, Lao Wang, I would like to make two suggestions for some doubts of your management. The first is to strengthen market research and research to tap the deep-seated needs of the mobile game market, and the second is to deepen exchanges with Tianxin Technology and Yuanqi Technology to understand the future development prospects of smartphones and mobile CPUs as carriers of mobile games. ”
"I think that after learning this information, it should be enough to provide reference and reference for your future work. ”
Wang Donglai patted his head, and his eyes lit up.
That's true.
If you don't know how to use the resources at hand, you are indeed negligent.
Collectivization and conglomerate are not only a change in form, but also a kind of infiltration and cooperation in content and substance.
hung up Wang Donglai's phone, and the door of the president's office was suddenly pushed open.
But it wasn't Sun Yanyan who came in, but Molly, an American girl brought by Liu Ruoxi.
I haven't seen each other for more than half a year, and I really miss it.
Wu Tao got up with a smile, opened his arms and said, "Yo, what kind of wind blew you here?"
As a result, unexpectedly, Molly, who has always been enthusiastic, restrained her hotness and unrestrainedness at the moment, deliberately pretending to be cold and frosty, not only did not accept the hug, but walked aside.
Wu Tao looked at Liu Ruoxi and Sun Yanyan, who followed up, and the two blank pretty faces obviously didn't know.
Even so, he was not in a hurry.
"Please, Molly, the look on your face right now isn't your style. So I advise you, still have something to say. OK?”