407 Horror's box office appeal

"The Man Behind the Scenes" wants to see an index of 170,000 in one day, and cinema professionals predict that it is expected to lead this year's Spring Festival. ”

"Huaying Media has risen strongly, President Liu Yun has been photographed many times to meet with the film scheduling managers of major theaters, and another year's Spring Festival campaign has begun!"

"Wei Xun's "I Am Not the God of Medicine" wants to see an index of 90,000, and it is currently ranked fourth after "Behind the Scenes", "Legend of Kung Fu", and "Great Power Climbing". ”

"Panda buys tickets 'want to see the index' to make wedding dresses for others, and the Medal Dynasty Cinema Line Spring Festival stalls are interconnected, which is an unwise decision for "God of Medicine". ”

"The film industry has completely entered a good time for multi-power competition, and experts have concluded that the situation of Medal Media's 'one super and many strong' has been broken, and even Wei Xun, the king of commercial films, cannot continue to 'monopolize' the film box office market. ”

As the time of the Spring Festival is getting closer and closer, the relevant reports of major media are open and secret battles between capital parties.

Huaying Media's "Behind the Scenes" has a strong momentum, and even Dynasty Entertainment's "Great Power Climbing" can be suppressed to the death, as for "God of Medicine", which was not applauded by the industry by default, it seems that it is impossible to reproduce Wei Xun's box office miracle during the Spring Festival last year.

There is already a press release on the Internet that has begun to secretly rub the title of the king of Weixun's commercial films, and the fact that he talked about the 3 billion box office before was also taken out to turn over the old accounts.

Shopping malls are like battlefields, and most of the games behind the film capital side are very deep, after all, this is about the box office of real money.

Medal Media.

Wei Xun has been on the roadshow with the crew of "God of Medicine" for more than half a month, and he has no time to take care of anything else. Zou Min and Dong Zhen had a meeting to discuss the issue of capital marketing on the Internet to step on Wei Xun.

"I found out that most of the drafts that stepped on the Wei Guide were circulated by Huaying. ”

In the conference room, Dong Zhen said with an ugly face: "That woman Liu Yun seems to have overconfidence in "The Man Behind the Scenes", and forgot the box office results of Mr. Wei in the past few years. ”

Of course, this must be angry talk.

Not only did Liu Wan not forget, Ke Runheng, Hang Gaoyang and others did not dare to forget, but the box office potential of "God of Medicine" this year was generally not optimistic in the industry.

After all, they can't get medals, because of the 'Star Studio' before, they were also awarded the medal, and while making money, they have long wanted to take a bad breath of the medal.

"Not only Huaying, but the rest are also restless. I think they have been beaten by Mr. Wei for so many years, and they are all demonic in their hearts, and they are bound to crush us at the box office in order to regain their confidence. ”

Hearing Dong Zhen's words, Zou Min made a mocking analysis, and then was silent for a moment and said: "But I inquired with a few film critics in the industry, Huaying's "Behind the Scenes" is indeed a very cool commercial blockbuster, and it is said that the special effects team is invited from Hollywood. Not only Huaying, but also the rest of the movies are not bad. ”

At least what the media said is right, the Chinese film industry has really reached the age of a hundred flowers in full bloom.

"They are indeed not bad, but don't forget, Mr. Wei is very confident in the box office of "God of Medicine". Speaking of this, Dong Zhen said angrily: "But the question is, when will our publicity be launched on a large scale." ”

That's right, Wei Xun allocated 60 million publicity funds to "The God of Medicine", and now it looks like there is still more than a month before the Spring Festival, and the publicity and distribution of the rest of the movies are in full swing, but "The God of Medicine" has not made the slightest movement.

As for why the announcement has not been launched yet, of course, it is because this is what Wei Xun meant.

This is also the reason why the want to see index of "God of Medicine" cannot be played for the time being.

"I think it's almost there......"

In the middle of Zou Min's words, the phone rang, and it was Wei Xun calling. Her face was happy, and she hurriedly answered the phone, and listened to Wei Xun's voice over there and said a little tiredly: "Sister Zou, I sent more than a dozen videos to the company's mailbox, and then the announcement of "God of Medicine", you and Sister Dong can start to officially launch it in full force." ”

These days, Wei Xun is busy with the roadshow thing, and he must be very busy.

So when he heard Wei Xun's tired voice, Zou Min immediately said: "Okay Mr. Wei, you pay attention to rest, there are us here in the company." ”

Dong Zhen next to her couldn't wait to open the internal mailbox of the medal and found the video sent by Wei Xun, and after watching it for two minutes, she raised her head in surprise and said: "It's the audience reaction to the "God of Medicine" viewing party to record the video. ”

As we all know, "Chainsaw" won more than $200 million at the box office in the United States last fall, and Wei Xun's "audience true reflection" publicity and distribution model became even more famous.

Now seeing these videos sent back by Wei Xun, Dong Zhen and Zou Min immediately understood what Wei Xun meant.

Zou Min stood up excitedly, and the corners of his mouth hooked up with a sneer: "Then let's start acting, if we don't fight back in the past half a month, some people have forgotten the means of the medal." ”

Publicity is nothing more than throwing money.

Once the 60 million publicity and distribution fund is launched, it will definitely be able to stir up the storm in the Chinese market, not to mention that the starring role of "God of Medicine" is still Wei Xun!

In the afternoon of the same day, on many domestic entertainment and social-related software such as Express, Valve Forum, Yashan, and Know App, there was a real feedback from the audience of "The God of Medicine". ’

In the video, many of the viewers watching "God of Medicine" in the theater had red eyes, and some people were choking and wiping their tears.

The screening ended with a standing ovation from the audience.

Finally, there is a separate personal interview.

A little girl said with tears in her eyes: "I was shocked throughout the whole process of watching the movie, and I really couldn't hold back crying in the end, they were really pitiful." ”

A young boy in his twenties said with red eyes: "I'm a fan of Director Wei, but I still didn't expect Director Wei to make such a good movie this time, and Director Wei's acting skills are really amazing." ”

"Everybody's acting skills are online, a true story that is so touching that it makes you desperate, shocking. ”

"My empathy ability is not very high, and there are few movies that can make me cry, but "The God of Medicine" is really heart-wrenching, I couldn't hold back crying several times in the middle, and even an old lady in a group performance can make me cry. ”

Everyone, when evaluating "The God of Medicine", without exception, has red eyes.

In the first half of January, the explosive marketing of various movies has made people forget that there is also a movie "I Am Not the God of Medicine" starring Wei Xun during the Spring Festival.

Now Medal Media is brazenly exerting its efforts in a chaotic marketing, coupled with these real audience viewing feedback videos, which directly made "God of Medicine" detonate the headlines of major websites.

Half a month ago, film critics, film journals and magazines and other professionals spoke highly of "The God of Medicine", which was turned out again.

At this time, the little sparks sprinkled by the half-month roadshow of the "God of Medicine" crew finally began to show results, and some netizens stood up and began to support the audience feedback video of "God of Medicine" on the Internet.

"What they said is true, I have watched the roadshow of "God of Medicine" in Shanghai, I am not a trust, I have also posted a photo with the crew of "God of Medicine" in my express account before, please be sure to watch a good movie like "God of Medicine". ”

"What to say about this movie, the reality is heart-wrenching, but it also does not lack the warmth of human nature. ”

"Even if you don't believe the comments on the Internet, but this is Director Wei's movie, don't forget, "Chainsaw" in the United States was also a word-of-mouth box office explosion because of the audience's reaction. ”

"That's right, Wei Xun has produced so many high-quality movies over the years, although the theme of "God of Medicine" is not quite in line with my reputation this time, I think that before the word of mouth comes out, watching Wei Xun's movies will at least definitely not step on thunder. ”

"It's so strange, why was the previous publicity of "I Am Not the God of Medicine" so weak, I didn't even know that Director Wei had a movie to be released. No matter what the subject is, as long as Director Wei's movie is directed, our whole family will go to watch it!"

After seven years of precipitation and accumulation, Wei Xun's box office appeal can be said to be one of the best in the whole of China.

In addition, the word-of-mouth of "God of Medicine" exploded before it was released, and there were still 60 million publicity funds, so many netizens decided to watch this movie during the Chinese New Year without much thought.

In this case, the 'want to see' index of panda's ticket purchase "I Am Not the God of Medicine" began to rise rapidly.

The media and netizens who watched this crazy data were dumbfounded, and their counterparts on the capital side such as Dynasty and Huaying began to feel vaguely uneasy.

On the 1.20th, the pre-sale of the Spring Festival stalls was finally officially opened, and the pre-sale box office of the next movie will be directly related to the proportion of the film on the first day of the Lunar New Year.

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