146 sky-high variety shows are sold shockingly
On Earth, when Wu Jing was filming "Wolf Warrior 1", he also enlisted in the army for a period of training.
Such a tough guy fighting movie, if you don't go to the army to experience it, it is difficult to deduce the real military style.
And Jiang Chen's matter, it is clear that someone watched Wei Xun's previous two movies with too strong momentum, and secretly stumbled him when "Giant Screen Crisis 2" was in front of him.
Since they want to pull Wei Xun back into the traffic circle again, why don't Wei Xun take the opportunity to make changes this time and say goodbye to traffic completely.
Awards may be the best way to rely on the transformation of traffic niches, but in addition to awards, there is another way.
That is to make fighting action movies, from a young age, to transform into a tough guy.
Anyway, once an old male star transforms into a tough guy sooner or later, and now there is an opportunity that can be seized.
Because there are too many cakes to eat in the film market, Wei Xun has been blocked by major film companies on the way to mainstream awards, since this is the case, then don't win the award for the time being, and get the name first.
The movie big brothers in the circle basically rely on action movies to break out, and at that point, the awards are really not important to them.
Even if you enlist in the army for three months, some things will have to be delayed.
For example, the publicity and distribution of "Charlotte's Troubles", after coming back three months, it will basically be mid-September, and the movie will be released in half a month.
How to solve the problem of publicity and distribution in the middle?
But in fact, to put it bluntly, publicity is equal to money, and with money, it doesn't matter if Wei Xun is not there.
Hearing that Wei Xun promised to enlist in the army for three months, or had to set off urgently in two days, Mao Bin worried: "Brother Xun, this time point is too sensitive, the problem on Jiang Chen's side has not been solved, and at the same time, we still have to guard against "Giant Screen Crisis 2", once you leave, I'm afraid I won't be able to deal with it." ”
Before the release of "Chinese Partner" and "Wu Wen Xidong", when was it not faced with an opponent in the back? This was when Times Pictures, China Film Media and Guanchi Group were partners.
And this time in "Charlotte Troubles", Wei Xun has no allies, only a medal media.
"It's okay, I'll arrange it for you before I leave, the first problem now is to sell "The Voice of China", and when you get the money, you don't have to be afraid. ”
Wei Xun stood up and said, "You and I went to Hongmang Satellite TV in the afternoon, and Wen Tao helped me make an appointment with the leaders of their TV station to organize an internal viewing meeting." ”
The sky-high price of 120 million variety show trading, even the wealthy Hongmang Satellite TV is very cautious.
Mao Bin breathed a sigh of relief and nodded, "Okay, Brother Xun." ”
In the afternoon of the same day, Wei Xun took Mao Bin to Hongmang Satellite TV, and Wen Tao came out to receive them.
After arriving at the conference room, four or five leaders of the TV station were already waiting.
Wei Xun greeted everyone, and then Mao Bin opened the notebook he brought and connected it to the projection screen in the conference room.
After all this was done, he smiled and said, "Leaders, let's see the finished effect first, or talk about it first?"
Since it is a transaction, it must depend on the quality of the product.
An old leader with gray hair said: "Let's take a look at the finished film first, to be honest, we have been hesitating these days about paying such a high price to buy a privately produced show." ”
"But since I'm here today, it means that you're still interested in "The Voice of China", isn't it, this summer, if you have to find the hottest talent show, I think it must be "The Voice". ”
Wei Xun motioned to Mao Bin to click on the show play button, and then smiled: "In fact, if I offer a price of one million, I don't think you will be willing to buy it, because there is no good product when it is cheap." Over the years, hasn't Hongmang Satellite TV always only made high-quality products and not bought bargains, so it can monopolize the turtle head in each David TV?"
When he said this, everyone present laughed.
On the projector in the conference room, "The Voice of China" began to play.
At the beginning, it was Lin Zi, Guo Chaoyang and Qi Chen who sang in a team, and the strength of the king and queen of heaven should not be underestimated.
After singing a song, taking advantage of the time for the mentors to interact, Wei Xun smiled: "The explosion point of "The Voice" has been there from the beginning. Lin Zi and the three of them, the old strength of the king and queen, themselves have a large number of fans, this card is very sufficient, naturally there are highlights. The current talent market is very chaotic, and it is difficult for you to find a variety show like "The Voice", which has a grand scene, a complete competition system and core selling points. ”
At this time, the first student to participate in the competition was the 'fifteenth brother' Wang Haiyang, who exploded in the news some time ago.
The three instructors sat with their backs to the stage and listened attentively.
After Wang Haiyang finished singing, Wei Xun pressed the pause button.
Several leaders in the conference room, as well as Wen Tao, subconsciously sat up straight with some anxiety.
They're curious.
Wei Xun said with a smile: "Are you curious if Wang Haiyang can pass, how many mentors will be willing to turn around for him and decide to keep him? This is the second selling point, called blind selection, to create suspense." ”
After saying that, Wei Xun pressed play.
The three mentors all turned around for Wang Haiyang, and the audience who participated in the recording of the show cheered, and Wang Haiyang was also excited.
But then the breaking point came, and the three mentors quarreled in order to compete for Wang Haiyang.
The eyes of the people in the room widened.
It turns out that the draft can still be played like this?
Wei Xun said with a smile: "The mentor seems to have an absolute position in the draft, but when the truly outstanding students appear, they can only give up the initiative and subversively wait to be counter-selected by the students." ”
In the show, after a long period of arguments between the mentors, Wang Haiyang finally chose Lin Zi.
Lin Zi was so surprised that he stood up and hugged Wang Haiyang.
Wang Haiyang's eyes were red, telling about his fifteen years of bitter experience in the prairie, the three mentors present were moved to tears, and the audience was also red-eyed.
It's a difficult past for a grassroots star.
"Therefore, to summarize it simply, "The Voice of China" is a 'large-scale inspirational music review program', starting from the perspective of news, to humanistic feelings, variety show packaging and grassroots model marketing. Our creativity, operation, and production can stand the test of the market. And Wang Haiyang, who is already on fire in the news, is the best proof of this. ”
Wei Xun made a final summary statement: "Seeing this, do the leaders think, can this show explode?
There was a brief silence in the room.
Several leaders of Hongmang Satellite TV bowed their heads and whispered, obviously discussing.
Wen Tao looked at Wei Xun, who was confident and eloquent in front of everyone, and only felt infinitely emotional, and of course he was also very admired.
Judging from his experience in making the hit show "Gold Medal Singer", "The Voice of China" is definitely a hit show!
The last time Wei Xun planned "Sound Immersion", it was enough to make Wen Tao admire, but I didn't expect that the new variety show that Wei Xun came up with this time was more amazing than "Sound Immersion"!
It's just a mastermind.
Several TV station leaders discussed for a moment, and the gray-haired old leader said: "The program is a good program, but 120 million is indeed a bit expensive, and our psychological price is 80 million." ”
"If it's 80 million, I don't think I will use Hongmang TV today, "The Voice of China" has been sold. ”
Wei Xun smiled and said: "My variety show, you can buy it at a package price of 120 million, and we will take care of the publicity and after-sales." Leader, believe me, Hongmang Satellite TV bought "The Voice of China" this year, and your TV station will definitely be able to come up with a new ace of popular variety shows, and it can suppress the old rival Blu-ray Satellite TV. If you think I'm exaggerating, then you might as well think about it from another angle, "The Voice" was bought by Blu-ray, which variety show you have in your station now can beat it?"
This is not a threat, this is simply stating the fact of a sale, because Hongmang Satellite TV does not buy it, then someone else must buy it.
Hearing Wei Xun's words, several leaders present frowned.
After a while, the old leader sighed and said, "Director Wei, I thought you were good enough at variety show planning, but I didn't expect that your ability at the negotiation table was even more powerful." ”
This means that Hongmang Satellite TV plans to pay for it.
Wei Xun said with a smile: "The leader has praised it, you will definitely not suffer a loss in this transaction." And from the moment we signed the contract, the publicity team of Medal Media has been doing after-sales service for you. ”
That night, an explosive news was pushed across the network.
"The Voice of China" was bought by Hongmang Satellite TV, spending a sky-high price of 120 million, and it was officially launched at the end of August, attracting a burst of amazement from the people who eat melons.
Wei Xun supervised the production of "The Voice of China" for 120 million yuan and sold it to Hongmang Satellite TV, the most expensive variety show in history, and it is also the first variety show in China with the separation of production and broadcasting. ”
"From a film director to a variety show producer, a 750 million box office director, and a 120 million variety show producer, Wei Xun's earning power is amazing. ”
"The fifteenth brother Wang Haiyang has become the most popular candidate for the championship of "The Voice of China", can he finally succeed in reaching the top?"
Wei Xun said that he would tailor a new song for the champion students of "The Voice of China", and the top ten will be directly signed by the music subsidiary of Medal Media!"
At the end of August, "The Voice" had not yet been broadcast, and in mid-June, because of its sky-high sales price of 120 million, it had already had a strong presence on the Internet.
And Wei Xun got the 120 million, allocated 30 million, and called Gu Changming of Panda Film and Television.
After Gu Changming got the 30 million, he took out 10 million and transferred it from the account of Panda Film and Television to Guanchi's subsidiary 'Good Hunger' takeaway.
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